Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we鈥檙e not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What's the point of an EU site?
-
Buongiorno from 18 degrees C Wetherby UK
On this site http://www.milwaukeetool.eu/ the client wants to hold on to the EU site despite there being multiple standalone country sittes e.g. http://www.milwaukeetool.fr & http://www.milwaukeetool.co.uk
Why would you ever need an EU site? I mean who ever searches for an EU site? If the client holds on to the eu site despite my position it's a waiste of time from a search perspective is the folowing the best appeasment?
When a user enters the eu url or redirects to country the detected, eg I'm in Paris I enter www.milwaukeetool.eu it redirects to http://www.milwaukeetool.fr. My felling this would be the most pragmatic thing to do?
Any ideas please,
Cioa,
David -
The .eu domain termination is a generic, hence it is not bound to geo-targeting on Google Webmaster Tool. In that sense, it is an alternative to the .com domain termination, if the .com is not available.
It was created by the European Union has a way to "communicate" that the business owning the domain has an European nature and that it is based on a nation of E(uropean) U(nion) and that is primary market is the EU.
From an SEO point of view, it doesn't offer any really advantage with respect any other generic domain name:
-
you can't geo-target more countries with a single domain name
-
you can't geo-target political regions (or continents).
Hence, it is good to have it for defending your brand, and to use it if .com (or .net) have been already taken. But if you have a .com, then it is better to redirect the .eu to it.
-
-
I had that argument with a client once and i manage to persuade them not to go ahead with it as they had .com and .co.uk .
.com is international so i think it did make sense not to use .eu but in your case, if you don't have .com then probably you need to look at which countries you want to target. If your client is UK based and if they target client from all around EU, then it might make sense to use .eu as you have very little chance to target someone in Italy with co.uk or .com.fr domains. If you are targeting only UK and FR then, you don't need .eu. It will just duplicate your work.
-
Hello
I got the same situation with customers recently. The best I've found was to tell them:
"You're definitely right we cannot loose the .eu. So we gonna redirect it to the BESTDOMAINE.com as main website. So people will still find you and you'll get more customers and will keep the .eu."
Then you can provide some technical arguments explaining that if he sticks to this position he will loose business.
In my case it worked out
From 50掳 in Dubai
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Do Wordpress sites outrank SquareSpace?
I was a big fan of Wordpress. I used it for 10 years. However, because I run a very small business, the constant upkeep needed on WP in the end started to frustrate me in the end, so I moved to SquareSpace. However, I am beginning to question my decision, as one of my sites is struggling really badly, and I mean badly. The other sites are okay. So I started asking around, and most people are saying there shouldn't be a difference. A few people have said their Wordpress sites always outranks their SquareSpace sites. Then I read what Rand Fishkin聽said in the below Twitter thread, now I am even more confused. I am very reluctant to move to Wordpress, its just so much hassle. But at the same time, if a site doesn't get much traffic then it's useless. https://twitter.com/drew_pickard/status/991659074134556673 https://twitter.com/randfish/status/991974456477278209 Please let me know your thoughts and experience.
Web Design | | RyanUK0 -
Making html table as 'seofriendly' as possible
Hi, On my website I have a table with a list of products, on every row I have a different product and a different property on each column. The table is made with css so the html code is clean. The problem is (I guess) that google doesn't 'understand' what its inside on the table. So if I do a google search that page appears on the page 87, there is any way to improve my SEO without changing the table? Or to improve my SEO I must change the format of my content? In resume, I want to improve the SEO page of a page that contains information organized inside a table. I don't know if there is a specific answer to this question. Any help is welcome. Regards
Web Design | | jcobo0 -
How to find out that none of the images on my site violates copyrights? Is there any tool that can do this without having to check manually image by image?
We plan to add several thousand images to our site and we outsourced the image search to some freelancers who had instructions to just use royalty free pictures. Is there any easy and quick way to check that in fact none of these images violates copyrights without having to check image by image? In case there are violations we are unaware of, do you think we need to be concerned about a risk of receiving Takedown Notices (DMCA) before owner giving us notification for giving us opportunity to remove the photo?
Web Design | | lcourse1 -
My news site not showing in "In the news" list on Google Web Search
I got a news website (www.tapscape.com) which is 6 years old and has been on Google News since 2012. However, whenever I publish a news article, it never shows up "In the news" list on Google Web Search. I have already added the schema.org/NewsArticle on the website and have checked it if it's working or not on Google聽structured data testing tool. I see everything shows on on the structured data testing tool. The site already has a news sitemap (http://www.tapscape.com/news-sitemap.xml) and has been added to Google webmaster tools. News articles show perfectly fine in the News tab, but why isn't the articles being shown on "In the news" list on the Google web search? My site has a strong backlink background already, so I don't think I need to work on the backlinks. Please let me know what I'm doing wrong, and how can I get it to the news articles on "In the news" list. Below is a screenshot that I have attached to this question to help you understand what I mean to say. 1qoArRs
Web Design | | hakhan2010 -
Does it do harm if you add a rel="canonical" tag on a page that doesn't need it?
If a page is clearly unique and there is obviously no canonical tag needed, does it hurt anything if one has been added?
Web Design | | jaychow0 -
How to put 'Link to this article' HTML code at bottom of article & is it helpful?
Hello, I was thinking about putting a box down at the bottom of my client's main articles that let's the reader easily copy the html code it takes to link to the article they're reading.聽 Maybe I'd put it after the author bio. Do any of you do this? If so, what format do you use? It has to look nice of course. This is a non-techie industry. Thanks.
Web Design | | BobGW0 -
My Site Is Using A Lot of Hosting Bandwidth. Suggestions?
My website http://www.socialseomanagement.com/ is using tons of bandwidth. 聽I received a message from the hosting company saying I exceeded my monthly bandwidth and it has only been a few days. 聽Can anyone take a look and make suggestions? Thanks
Web Design | | JChronicle0 -
The use of foreign characters and capital letters in URL's?
Hello all, We have 4 language domains for our website, and a number of our Spanish landing pages are written using Spanish characters - most notably: 帽 and 贸. We have done our research around the web and realised that many of the top competitors for keywords such as Dise帽o Web (web design) and Aplicai贸n iPhone (iphone application) DO NOT use these special chacracters in their URL structure. Here is an example of our URL's EX:聽 http://www.twago.es/expert/Dise帽o-Web/Dise帽o-Web However when I simply copy paste a URL that contains a special character it is automatically translated and encoded. EX: http://www.twago.es/expert/Aplicaci贸n-iPhone/Aplicaci贸n-iPhone (When written out long had it appears: http://www.twago.es/expert/Aplicaci贸n-iPhone/Aplicaci贸n-iPhone My first question is, seeing how the overwhelming majority of website URL's DO NOT contain special characters (and even for Spanish/German characters these are simply written using the standard English latin alphabet) is there a negative effect on our SEO rankings/efforts because we are using special characters? When we write anchor text for backlinks to these pages we USE the special characteristics in the anchor text (so does most other competitors). Does the anchor text have to exactly I know most webbrowsers can understand the special characters, especially when returning search results to users that either type the special characters within their search query (or not). But we seem to think that if we were doing the right thing, then why does everyone else do it differently? My second question is the same, but focusing on the use of Capital letters in our URL structure. NOTE: When we do a broken link check with some link tools (such as xenu) the URL's that contain the special characters in Spanish are marked as "broken". Is this a related issue? Any help anyone could give us would be greatly appreciated! Thanks, David from twago
Web Design | | wdziedzic0
