Traffic Down - May Need Outside Help
-
Hi Moz Community -
Our website (www.motivators.com) experienced a small traffic drop in mid-March. This was followed by a steady decline in traffic through May, June and July. Please note that a site redesign went live on April 4th.
Starting in mid-July, we began implementing aggressive site improvements (mostly based upon site speed), but our traffic is still down.
Can anyone recommend a service or company that can look at our site and determine the root cause / more strategies for improvement?
Thanks for your suggestions!
-
If you look at the Moz On Page Report that I linked to above, it'll give you specific instructions on other fixes you can do to optimize your page. Follow those guidelines on all of your pages, and you should do well.
-
Thanks, Lisa. Your alt tag comments make sense. We're going to make these changes site-wide.
-
Thanks, Jesse. We're looking into getting this non-www 301 issue addressed.
-
Thanks! We've looked into these companies and will be contacting a few.
-
I noticed several things at a glance, primarily using moz's Google Chrome tool on this page: http://www.motivators.com/Promotional-BacktoSchool-Products-98.html
If your keyword phrase on this page is "back to school promotional products", You're on your way to being well-optimized for that phrase, but you'd want to add the phrase in your body copy, emphasizing it somewhere, and include the phrase in one or more of your image alt tags. However, that term is not searched very often using Google's AdWords Keyword Planner Tool. Continuing on... you could remove the "quick view" alt tags, as they are not doing anyone any good... Quick view of what? If a blind person (or a person with displaying images turned off) were trying to view (hear) the webpage, every link would say the same thing, therefore they won't know which to click on. The image alt tag is there for this purpose.
It also looks like you didn't put an alt tag on your product display images. Definitely a missed opportunity there. You used the product ID as the title, but no alt tag.
I'd be happy to help you optimize your site, but hopefully this will get you going.
-
start with redirecting your non-www to the www version. get a 301 in place asap. i looked at this, saw it, and stopped checking. this is the first thing to do but i'm sure there are plenty more...
edit: although you do have a canonical tag so that's good. still it will help to do as i suggest as canonical does not guide incoming links only keeps you from getting panda penalties and guides Google to index the proper version of the duplicated content.
-
List of recommended companies below from Moz.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Need Some Quality Vs. Quantity SEO Advice
We have a gallery here with our main categories of patches. https://www.stadriemblems.com/gallery/ If you click on one, say Fire Patches, you'll be taken to a page of just fire patches. https://www.stadriemblems.com/fire-patches/ But here's the kicker: If you notice of the fire patch page, there are also sub-categories to that. So if you click on say, Fire Rescue, you get taken one level deeper. https://www.stadriemblems.com/fire-patches/fire-rescue-patches/ I'm redoing this entire site (a project over five years overdue), and I'm wondering if it's really worth it to keep these three-level deep sub pages. I originally created them with long tail SEO in mind, making us be the only ones who come up when people search for very specific patches. But it's a big undertaking to redo all of them, and are they really adding any value?
On-Page Optimization | | UnderRugSwept0 -
Web spam traffic coming from Fort Lee in Google Analytics
I keep getting a ton of web spam crawler traffic from Fort Lee. Anyone know who this is?
On-Page Optimization | | cbielich0 -
Catergories not appaearing in google help!
Hi I call upon the seomoz experts again this time regarding getting our categories to show in google when you type in our company name Tidy Books. Ive added 3 pictures 1 of our UK store www.tidy-books.co.uk 2 of US store - www.tidy-books.com 3 of a competitor who has over taken us and had the Google mark up we require. Would some love help some help in the last few months we've lost a few places and traffic is going down Thanks everyone ItiqzWV 6g8e1Zy I2qEJCc
On-Page Optimization | | tidybooks0 -
Description tag not showing in the SERPs because page is blocked by Robots, but the page isn't blocked. Any help?
While checking some SERP results for a few pages of a site this morning I noticed that some pages were returning this message instead of a description tag, A description for this result is not avaliable because of this site's robot.s.txt The odd thing is the page isn't blocked in the Robots.txt. The page is using Yoast SEO Plugin to populate meta data though. Anyone else had this happen and have a fix?
On-Page Optimization | | mac22330 -
Website was given to someone else, does a "move" or something need to be performed in Webmaster Tools?
A website was given to another person for their business. None of the original webpages remain they have all been removed. There is nothing on that domain now. Is there some notification that needs to be made in webmaster tools to make Google aware of this?
On-Page Optimization | | will21120 -
So I know my website needs work, how do I go about fixing it now and improve my ranks?
I thought at first it was going to be as simple as adding a few keywords here or there. But apparently not. I see where I messed up in the errors, warnings, and notices. How do I go about fixing them?
On-Page Optimization | | taychatha0 -
I have a question about having to much content on a single page. Please help :)
I am working on a music related site. We are building a feature in our system to allow people to write information about songs on their playlist. So when a song is currently being played a user can read some cool facts or information about the song. http://imgur.com/5jFumPW ( screenshot). Some playlists have over 100 songs and could be completely random in genre and artist. I am wondering if some of these playlists have over 5,000 words of content if that is going to hurt us? We will be very strict about making sure its non spammy and good content. Also for the titles of the content is it bad to have over 100 h3 tags on one page? Just want to make sure we are on the right track. Any advice is greatly appreciated.
On-Page Optimization | | mikecrib10 -
The need of two-keyword optimization in the same page
Hi there! Due to the business model of my company I have to optimize two keywords in one page. I just asked about this question before and someone told me thant as long as they refer to the same concept and have almost the same "meaning", it is possible. The problem is how to face it up. I mean, there's one H1 label, one title, etc....and what's the "policy" of key distribution in the content in order to priorice these keywords? What you guys recommend? many thanks
On-Page Optimization | | juanmiguelcr0