RD and PA high but still not ranking
-
We picked up a client who before ourselves was just using link building as their SEO strategy.
They came to us for on page SEO and overall guidance. We have done some targeted link building and did some work with their link building company to remove some links, however after doing some further diggings Im wondering if we still have some bad links?
My reasoning for this is:-
-
all the SEO work we have done on the pages are getting A reports in Moz (which is our back up check)
-
the RD and PA for many of the pages we have focused on are higher RDs and PA's than the pages that rank on the first page
Any suggestions?
-
-
thanks Adam
We came on board to do the on page SEO (as they hadn't done any) they had just been link building.
We suggested they stop the link building as it was all going to the home page. The anchor text link building was all going to the home page pretty much and some of the links were low quality.
We've got them to stop all this dodgy link building and even undo some of it. But because they haven't seen instant results with us (even though we have shown them the problems they have had) we are in focus now.
I believe the structure of the website to be ok but would appreciate a outsider to check (can send you a link via linkedin if you are happy to take a quick look).
I've pulled reports on each keyword and page again this afternoon and can see we now need to do some quality link building for the client which we will now suggest having pulled them out of the penguin/panda updates (thanks to their previous SEO company).
-
I'd love to see the URL and some of the keywords, but I completely understand if you can't do that. Some immediate thoughts I have are:
- Site structure - are there structural issues in the site that are causing this? Are we talking home page compared to a page 3 layers deep? Is it apples to apples?
- Anchor text - you don't want to be unnatural, but anchor text is still a big factor and not measured in DA/PA
- Depth of Content - Do you have one page of content on the desired keywords vs. a significant amount of content regarding the topic?
Those are probably the first three things I'd check.
-
how many time has passed since you`ve completed your work?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Steps to Improve Page Rank and Domain Authority
Hi If the quality of web pages is very good I believe rankings should reflect this. My domain is at least 3 years old.
White Hat / Black Hat SEO | | SEOguy1
What steps would you recommend short term and long term in terms of how to improve page rank and domain authority? Thanks.0 -
Keywords Ranking Fluctuate
Hi Moz Community! I've been working with a client’s website for about a year now. They were hit with the original Panda/ Penguin update because of some spammy links. We have analysed and disavow sapmmy links edit anchor tag and landing pages. We've made a decent climb back while working on it keywords ranking was improved some of them are from out of 500 to top 30, but not a full recovery. There are some weird things happening that I would love some insight into. 1. Ranking for keywords are again dropping and traffic is gone: I notice keyword ranking is dropping and some of the keywords which are on 2 and 3 page, now on 9<sup>th</sup> page. And also traffic is down. Any help would be appreciated! Regards, S
White Hat / Black Hat SEO | | ShaunPhilips0 -
Please Please Please help (not ranking any more)..
my website is: www.tcclinic.com it was a static website which was ranking well. total about 400 pages. I also had my blog hosted on another domain (www.shopify.com) about 800 pages. I was told if I bring the blog to my domain, then I will have more content on my site and will rank even better, and also was advised to switch to WordPress. so about two weeks ago I did the following changes: I moved the site and blogs to my domain (tcclinic.com). and switch to WordPress. total of 1200 pages Since it was changing to WordPress all the URLs was changed and named differently. I did 301 redirect for all the pages. all the URLs now contains "toronto-cosmetic-clinic" which is the name of my clinic example: www.tcclinic.com/toronto-cosmetic-clinic-liposuction-surgery/ www.tcclinic.com/toronto-cosmetic-clinic-tummy-tuck/ most of my pages are indexed by google now BUT Now as the result I am not ranking anywhere in first 5 to 6 pages. I am not sure what is happening. have I been hit by a penguin, panda or any other black and white animal ? if this is the case how do I know this happened. Haveing "toronto-cosmetic-clinic" in all the URLs is considered as keyword stuffing ? moving 800 pages of blog to my domain caused it ? (blogs are removed from shopify.com) Is it just the matter of time to come back to the first page? Please let me know what you think.... Thank you
White Hat / Black Hat SEO | | SinaKashani0 -
Rank Drop Possibly due to links but no warning in GWT
Hello, We've been experiencing rank drop in all major keywords for the past 9 months. I've had different people say different things here at Moz about how backlinks effect rank drop. Brilliant answers, but different opinions. Nothing is showing up in GWT for this site. Here's the backlink breakdown: 72 linking root domains. 20 of those are blogs. These blogs have no backlinks in and of themselves, and were created originally as easy links. Not white hat stuff. Three additional root domains are still paid links in this profile, though all but one was made to look editorial. The one that doesn't look editorial has links sprinkled throughout their website, among other paid links. The rest of the linking root domains (49) are legitimate. Again, nothing shows up in GWT. We had 96 root domains last March but in March of 2013 we cut most of the paid links and half (20) of the blogs. This brought our ranking down immediately by 2 or 3 slots. We've been slipping every since. I would like people to speak from experience and let me know if you think the backlinks could be causing the ranking drop and what to do about it. Thanks!
White Hat / Black Hat SEO | | BobGW0 -
Detective needed to investigate a mystery lack of ranking
My URL is: www.graduate-jobs.com/graduate-schemesAfter ranking on page 1 for the search term 'graduate schemes' for over 4 months, the page then disappeared completely from the SERPS for over 6. I've been assured it isn't a Penguin/ Panda problem, as this is the only page on our site that has seen this sort of drop. When checking backlink profiles of the ranking pages, our page is as strong if not stronger and it receives a good amount of traffic with decent user metrics.If anyone could take a look at the page and have a guess at why it isn't moving anywhere, it would be really appreciated.Thanks.
White Hat / Black Hat SEO | | whis0 -
How Fast Can You Rank a New Domain?
How long would it take to get a 1 page ranking for a new site after Penguin? Thinking about starting fresh. New site would have fresh content and keyword in the domain.
White Hat / Black Hat SEO | | veed230 -
How does Google rank a websites search queries
Hello, I can't seem to find an answer anywhere. I was wondering how a websites search query keyword string url can rank above other page results that have stronger backlinks. The domain is usually strong, but that url with the .php?search=keyword just seems like it doesn't fit in. How does Google index those search string pages? Is it based off of traffic alone to that url? Because those urls typically don't have backlinks, right? Has anyone tried to rank their websites search query urls ever? I'm just a little curious about it. Thanks everyone. Jesse
White Hat / Black Hat SEO | | getrightmusic0 -
Can good penalize a site, and stop it ranking under a keyword permanently
hi all we recently took on a new client, asking us to improve there google ranking, under the term letting agents glasgow , they told us they used to rank top 10 but now are on page 14 so it looks like google has slapped them one, my question is can google block you permanently from ranking under a keyword or disadvantage you, as we went though the customers links, and removed the ones that looked strange, and kept the links that looked ok. but then there ranking dropped to 21, is it worth gaining new links under there main keyword even tho it looks like google is punishing them for having some bad links. the site is www. fine..lets...ltd...co....uk all one word cheers
White Hat / Black Hat SEO | | willcraig0