URL advice
-
Hi & thanks for looking,
I'm not sure if I've adopted the best SEO URL structure for my site, www.vintageheirloom.com
For instance, www.vintageheirloom.com/product-category/authentic-designer-vintage-bags/
Works great for the top level category 'All bags', as I'm trying to keyword authentic designer vintage bags.
However the sub categories for instance 'Clutch bags' appears as, www.vintageheirloom.com/product-category/authentic-designer-vintage-bags/vintage-clutch-bags/.
As you can see at the moment this URL contains duplicate terms vintage & bags. I'm guessing that duplicate keywords in a url isn't too smart, but should amend with Option 1, 2, 3 or something completely different?
Option 1 - keep the top level category url the same, change the subcategory: www.vintageheirloom.com/product-category/authentic-designer-vintage-bags/clutch/
Option 2 - amend the top level category: www.vintageheirloom.com/product-category/authentic-designer/vintage-clutch-bags/
Option 3 - amend the top level category as this: www.vintageheirloom.com/product-category/bags/authentic-designer-vintage-clutch/
By the way I'm using WordPress with Woocommerce. I've asked but it's not possible with some technical issues to remove the /product-category/ section. But each product is for example just: www.vintageheirloom.com/shop/vintage-coach-yellow-duffel-sac-bag/ .... sweet.
Thanks again !!
-
I agree with Peter. That's the perfect answer to your question Kevin.
Changing the first part of the URL is not a big thing, you can easily get it done.
Thanks
-
Hi Peter,
I very much like the look of your suggested URL, many thanks. More elegant, simple...
Good point about the search phrase. I think I was going down the wrong road with this. I know that 'authentic bags', 'designer bags' and 'vintage bags' are all very popular search phrases. I was trying, clumsily, to string these together. Not a good idea?
I'll email Woocommerce again but I've been told not to try to remove 'product-category' even though it is possible. The 'World will disappear'...
Thanks again Peter for your insight.
Kevin
-
Hi,
If I am really honest I wouldn't vote for any of them, mainly because I think there's too many words and they all feel pretty complicated.
Maybe I don't understand your market (which is very possible!) but does anyone search for "authentic designer vintage bags"? However, I can understand someone searching possibly for "vintage designer bags".
I think for your URLs to be useful for search engines and humans alike, then simpler is better. So, I would suggest something like "/designer-bags/vintage-clutch".
A thought regarding the surplus "product-category" part of the URL you should be able to rewrite that out with a line of code in your site's .htaccess file - if you have the option to modify it.
I hope that helps,
Peter
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Seeking Advice on Improving On-Page SEO for my Website
I'm looking for some expert advice on improving the on-page SEO for my website, CCTV Camera Installation. Despite following best practices, I feel that my site isn't performing as well as it could be in search engine rankings. Here are a few specific areas where I'd appreciate some guidance: Content Optimization: I've ensured my content is keyword-rich and valuable to my audience. Are there any advanced techniques or tools that can help further optimize my content? Meta Tags and Descriptions: I've written unique meta titles and descriptions for each page, but I'm unsure if they're as effective as they could be. What are some tips for crafting compelling meta tags that improve click-through rates? Internal Linking: I've set up a basic internal linking structure. How can I enhance this to better distribute link equity and improve user navigation? Page Load Speed: While my site's load speed is decent, I'm aware that even minor improvements can have a significant impact on SEO. Are there any specific optimizations or tools you recommend for speeding up my website? Technical SEO: I've covered the basics like XML sitemaps and robots.txt files. Are there any advanced technical SEO practices that I should be aware of? Here is the link to my website for your reference: https://www.acssllc.ae/ Thank you in advance for your help! Best regards,
On-Page Optimization | | Htdbf
Israr Khan0 -
Anyone know the benefit of URLs being in the target language?
For example, a page targeting the spanish language, does it make a difference if the URL is site.com/i-don't-speak-spanish vs site.com/no-habla-espanol
On-Page Optimization | | LennyO0 -
Worth Dropping www. from Domain Name to Shorten URL
The Moz page grader identified several pages where the only problem is the length of the URL, above 75 characters. The site uses uses the www. prefix, and has for years, since 2001. Is it worth dropping the www. and doing a redirect to https://domainname.com to gain the 4 characters
On-Page Optimization | | FatRodent20130 -
Newbie SEO ?: Does my About page URL have to contain the word About?
New to WordPress and SEO. Built and launched my website last week. The URL was originally domain/about. However, I installed Yoast plugin and it told me "about" was a stop word. So, without too much thought (my first problem), I changed the url (before Google crawled me) to clearwingcommunications.com/storytelling. Since then, I've noticed that sites I know are optimized have their URL with the word "about." So, is this considered a bad practice? My site HAS been crawled at this point. If I change it back to About and do a 301 redirect, does that hurt reporting? Thanks for your help! Christy
On-Page Optimization | | christyr0 -
Using keywords in my URL: Doing a redirect to /keyword
My website in "On Page Grade" received an A.Anyway, I only have 1 thing to optimize:_"Use Keywords in your URL__Using your targeted keywords in the URL string adds relevancy to your page for search engine rankings, assists potential visitors identify the topic of your page from the URL, and provides SEO value when used as the anchor text of referring links."_My website is ranking in top10 for a super high competitive keyword and all my others competitors have the keyword on their domain, but not for my URL.Since I can't change my domain for fixing this suggestion, I would like to know what do you think about doing a 301 redirect from / to mydomainname.com/keyword/So the index of my website would be the /keyword.I don't know if this can make a damage to my SERP for the big change ir it would be a great choice.
On-Page Optimization | | estebanseo0 -
Does Google follow link path or url path when it comes to passing link juice
I noticed something with one of my sites and now I am thinking I made a boo boo (I think) here is what I have On my homepage I have 5 links Link1
On-Page Optimization | | cbielich
Link2
Link3
Link4
Link5 Links 1 - 4 go to a page and stops there. So my URL structure is www.mydomain.com/Link1
www.mydomain.com/Link2
www.mydomain.com/Link3
www.mydomain.com/Link4 So naturally my link juice passes down to these links evenly. Link5 also goes to another page, but on that page I have more links that go down further. www.mydomain.com/Link5 -> more links On page Link5 I have links that go to more pages, BUT my URL structure for these pages go like this Lets say on Link5 page I have another link that goes to AnotherLink1, AnotherLink2 and AnotherLink3 When you click on those links it takes you to those pages just fine, BUT my URL structure is like this www.mydomain.com/AnotherLink1
www.mydomain.com/AnotherLink2
www.mydomain.com/AnotherLink3 Basically I put all the "AnotherLink1-3" in the root directory as well. My question is concerning how Google passes the link Juice from my pages and if it is passing based on the path of the links and how they point to those pages, or do they pass link juice based on the URL structure. So since "AnotherLink1-3" is located in the root directory am I dividing my link juice from my home page to all the links as well based on the URL structure. For instance www.mydomain.com/Link1
www.mydomain.com/Link2
www.mydomain.com/Link3
www.mydomain.com/Link4
www.mydomain.com/Link5
www.mydomain.com/AnotherLink1
www.mydomain.com/AnotherLink2
www.mydomain.com/AnotherLink3 Do I need to change my path for Link5 page to www.mydomain.com/Link5/AnotherLink1
www.mydomain.com/Link5/AnotherLink2
www.mydomain.com/Link5/AnotherLink3 ?0 -
New bookingsengine url, what would you do?
A client of mine is introducing a new and improved bookingsengine. They're launching it on a different url than the existing one. The existing one needs to stay online a little bit longer for affiliate purposes. The old engine url has a sitelink in the SERPS and ranks well on a few terms. I'm wondering what you would do in this case? They want the new url to rank as quickly as possible also as sitelink of course. Any help greatly appreciated. I have some thoughts of my own of course... 🙂 But to keep the discussion as wide as possible... I'll wait a bit to add m thoughts.
On-Page Optimization | | YannickVeys0 -
Does it matter if your URL ends in .net or .com?
Someone told me that having a URL that ends in .net (instead of .com) will hurt my site's SEO. Is that true?
On-Page Optimization | | matt-145670
