New Google SERPS design - What's Changed?
-
Has anyone noticed any fall out from the recent redesign of SERP pages by Google? I noticed that there appears to be one less organic result "above the fold" now, so if you were possibly in third or fourth position maybe slight dip in traffic?
Any noticeable shift in click through rate with the new bigger font?
Also, has anyone noticed if the new design has caused any shift in best practices for on-page meta data like Title tag and description tag counts? I know the Title tag was previously driven by the pixel width of the title in Google SERPS, just curious if that has changed with this redesign.
-
Thanks! Yes I see the top comments in the discussion are around that topic. Can't wait to see what the determination is on impact of Titles and/or description specs.
-
And you have a reply
-
Figured it out... I was using your name rather than your user. You've got mail.
-
As far as I'm aware Billy. You can always catch me at info@inetseo.co.uk too
-
Andy - do you except private messages? Tried to send one but it didn't appear to go through.
-
Haha...
-
Missed that post as well! I must be getting slow, LOL
-
Thanks for that - I missed that post.
-
News article on Search Engine Land here http://searchengineland.com/google-makes-official-new-search-results-look-live-186491
-
HI,
Just in time Dr Pete has put out this post: http://moz.com/blog/googles-2014-redesign-before-and-after which details quite a few of the changes that seem to be rolling out. Title length is certainly on people's minds and with the bigger font you do seem to be losing some space for characters (check the post comments for some discussion on that). Bit too soon to be seeing much data on click through rates, but so many different things could be affecting this I am not sure you could specifically attribute it to the layout changes anyway...
-
I first noticed it the day before yesterday. It looks like how Google has looked on my Nook HD for a while. I am not saying it only happened two days ago - that is just when I noticed. I am watching trends closely but I want Week over Week and Month over Month data before I can say if there have been notable drops or increases. As it stands any changes have been negligible.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Gradual roll out of new webpages on temporary subdomain
I’m working for a company who is looking to gradually replace an existing website with a new website. They will replace the homepage, then a section, then another section, and so on, until the new site is complete. All new pages will sit on a temporary subdomain. So, for example, the URL for the homepage at the moment is www.domain.com, but as soon as the new homepage is ready, that will be launched on a temporary URL / subdomain - www2.domain.com - replacing the old homepage. The new pages will then gradually increase on www2.domain.com (so journeys will inevitably move across domains) until the whole of the new website is ready on www2.domain.com - at which point it will move on to www.domain.com. I know this isn’t a good way of doing things - I would much prefer the new site is completely built and then it just replaces the old site with the necessary 301 redirects in place - but the company wants to see the gradual roll out of new page designs. So, my question is, what’s the best way to manage this without negatively impacting rankings for the existing domain (www.domain.com)?
Web Design | | RWesley1 -
NO Meta description pulling through in SERP with react website - Requesting Indexing & Submitting to Google with no luck
Hi there, A year ago I launched a website using react, which has caused Google to not read my meta descriptions. I've submitted the sitemap and there was no change in the SERP. Then, I tried "Fetch and Render" and request indexing for the homepage, which did work, however I have over 300 pages and I can't do that for every one. I have requested a fetch, render and index for "this url and linked pages," and while Google's cache has updated, the SERP listing has not. I looked in the Index Coverage report for the new GSC and it says the urls and valid and indexable, and yet there's still no meta description. I realize that Google doesn't have to index all pages, and that Google may not also take your meta description, but I want to make sure I do my due diligence in making the website crawlable. My main questions are: If Google didn't reindex ANYTHING when I submitted the sitemap, what might be wrong with my sitemap? Is submitting each url manually bad, and if so, why? Am I simply jumping the gun since it's only been a week since I requested indexing for the main url and all the linked urls? Any other suggestions?
Web Design | | DigitalMarketingSEO1 -
Analytics year to year comparisons when Url extensions change?
We manage a website which we recently changed from Drupal to Word Press. In the change, we dropped a small part of the previous URLs - the end extension - .php For example /attractions-rates.php is now
Web Design | | Teamzig
/attractions-rates with no .php. We eliminated the .php to make the URL simpler. How is it possible (and easiest) to do a year to year comparison as Google sees the pages as different? They didn't for the first 8 days (we could see both) but now the pages with the .php extension shows zeros. The content of the page is exactly the same only the .php is different. We know we can manually go back to last year's reports and do side by side but that is time consuming. Hoping there is a filter or process we can use to gen a report? Thanks, Jim0 -
301 Redirect all pictures when moving to a new site?
We have 30,000 pictures on our site. Moz will return 404's on some occasionally, but Google seems to ignore those. Should I 301 redirect all those images when we move to a new site lay-out? Appreciate your views!
Web Design | | Discountvc0 -
Is it better to redirect a url or set up a landing page for a new site?
Hi, One of our clients has got a new website but is still getting quite a lot of traffic to her old site which has a page authority of 30 on the home page and has about 20 external backlinks. It's on a different hosting package so a different C block but I was wondering if anyone could advise if it would be better to simply redirect this page to the new site or set up a landing page on this domain simply saying "Site has moved, you can now find us here..." sort of idea. Any advice would be much appreciated Thanks
Web Design | | Will_Craig0 -
Google Webmaster Message!!
Hello, One of my clients is using an old version of wordpress. On google's web master tools there are about 5 messages recommending an upgrade. My question is: Could this affect rankings? Thanks
Web Design | | ogdcorp0 -
What is the best way to point newly built website on new domain name to the original more well known domain?
Live website on abc.com domain is being totally redone and moved to a new platform. to facilitate full testing and compliance, the new look and content was built on a different url - xyz.com for example. Now that all content is approved and testing, we want people visiting the abc.com domain to see the xyz.com website without necessarily redirecting abc.com to xyz.com What is the best to do this? Thanks all
Web Design | | wkismb0 -
Competitor Rockets to #1 and I'm looking at keyword stuffing. Will Google catch up with it?
We have a competitor whose home page rocketed up to number one, page one, on our key search term after they did a website redesign. They even beat out the original retailer for that position, as they are resellers of the product (not affiliate sales, resale in the secondary market.) They are the first to knock the original seller out of the #1 position. In the past couple of years that I have been doing in-house SEO, they have never ranked on page one for the term. I ran their site through the SEOmoz page grader for the specific search term, loading their page that is ranking, and found that they grade a “B,” but have some alerts for keyword stuffing, (the search term is on the home page 30+ times,) and they have eleven tags on said page. Aside from the two things listed above, they have pretty good site architecture on this new site, and are pretty well branded, etc. Should I expect Google to catch the keyword stuffing and eleven tags, and possibly adjust their rank? Will their keyword stuffing come back to bite them?
Web Design | | Ticket_King0