How do i replace bad hits on Google?
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When people search for our brand name on Google, the 4th and 5th hits are threads from open forum. The discussions can hurt our image very much and we have to do something to replace it.
I need some tips for how i can replace the community and push it down the list.
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Thank you for your answer.
We are already in Wikipedia, both in Swedish and English, and they are ranking higher than the negative posts.
We are running a blog where we post something new every week. We are on all social media channels there is. So, we have lots of good stuff that we would like to rank even higher. I read somewhere that Google love forums and these kind of communities. So i guess it will be harder to push down these kinds of posts.
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You need to create pages that focus on your brand name that Google believes are more relevant than these posts. This is tricky, but you can try to get your company in Wikipedia (usually gets high organics to push down any negative posts) and etc. The best thing to do (IMHO) is to answer these posts and offer superior customer service and a possible resolution (depending on the situation). Good luck!
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