March 1st Decline in Visits and Pageviews
-
This site was upgraded from Joomla 1 to Joomla 3 and launched on Feb 27th. The SEF structure has not changed. The extension sh404sef tracks the 404s and there are only a few dozen from mistyped urls, so I have to assume the historical ranking has not been affected.
How can I figure out why there is such a decline on March 1st from 4400 to 1500 visits?
Is it coincidence after the new launch or did something happen with google on March 1st?
-
Hi Jeff,
This is truly bizarre. The news that there is no drop in Webmaster Tools is very good though - you'd see something similar there if there was truly a traffic drop as opposed to a tracking problem.
I see you are using different GA accounts for each site - have you contacted the host? When I have seen tracking problems in the past that did not match up to actual traffic, it was because the JS code to trigger the analytics visit was being delayed or stopped by something else running on the site. For example, a custom analytics package my former agency built for one of our clients was not being triggered upon page load for two reasons. One, a heavy Conversion Rate Optimisation JS package was loading further up the page and taking an extremely long time, and two - most visitors clicked quickly to a target page, before the CRO JS and our JS could load properly.
-
Jane,
The page source shows that the GA code is on every page.
Since this is happening to all 14 sites I am managing in GA, many that have had the same GA code for years, I have to assume it does not have to do with the installation.
GWT shows the same weekly cycle of impression from 1500 on Mondays to 900 on Saturdays. There is no additional drop on March 1st.
-
Hi Jeff,
This sounds like a problem with the GA installation rather than actual traffic if you are not seeing this in the log file analyser for all these sites. Sounds really basic but have you checked that the GA code is included properly across the sites, especially the pages that have gone from 400 daily visits to 0?
If you're also running ranking reports and not seeing a drop in rankings, then the issue is almost certain to be reporting rather than actual traffic.
Do you see a drop in impressions / clicks in Webmaster Tools too?
-
This is a critical issue for me.
Is there anyone here that can help me resolve this server wide decline?
Or help me track down why GA is showing the decline but AWstats is not?
-
What would cause all the sites on the same VPS to show a decline in visits on GA but not on the servers AWstats?
-
However, when looking at the visits using AWstats I do not see the sharp decline on March 1st that I see in GA.
-
I am going through all google analytics for the sites that I manage and are all hosted on my VPS at siteground.
These sites also had a decline on March 1st.
- http://admarneuro.com
- http://heartland-designs.com/
- http://www.lawofficesofdanielkaminsky.com/
- http://www.ocjoomlausergroup.org/
- http://www.primocraft.com/
- http://www.modernmagic.com/
- http://azbaa.org/
- etc.... I'll stop here since it appears that all are affected.
Now, I think we are getting to the root of the problem. It probably has to do with the host since every site shows the decline starting on March 1st.
Do you know what could make this happen on a VPS Cloud hosting account?
-
1. per GWT there is only 473 indexed from the sitemap. How do I gauge if the 1000 is accurate. When I search for site: transitionconsultants.com I see "About 7,300 results". Am I doing this wrong?
2. Is there any harm in resetting the URL params? Seems like a lot of URLs being monitored. Did you see the screenshot?
3. Since I am the new webmaster, I am not sure what the ranking was before or what key phrases they were ranking highly for. How do I figure this out?
-
After doing a "site:", I am seeing almost 1,000 pages indexed by Google. Does this sound about right?
It is possible parameters have changed, but I don't feel this is the issue.
What are you seeing when you look at your search phrases in the SERPs? Have key phrases dropped a bit, a lot or not at all?
-Andy
-
The previous webmaster had possibly set up all these URL parameters. I do not know if I should reset these as they were in place before the migration but maybe the parameters have changed and these are now dropping pages from the index.
https://www.dropbox.com/s/30q8ba7winj7tt8/Screenshot 2014-04-11 11.12.01.png
-
-
Sitemap appears to be ok
| | http://transitionconsultants.com/index.php?option=com_xmap&view=xml&tmpl=component&id=1 | Sitemap | Apr 10, 2014 | - | Web | 487 | 473 |
-
"No manual webspam actions found."
-
Yes, new content has been added.
-
No new link-building.
-
OSE: https://www.dropbox.com/s/x1nlz93ghrrxmu1/Screenshot 2014-04-11 11.08.59.png
-
-
If it wasn't for the fact that this has happened just 3 days after the move, then I would have put this down to a Google penalty, without a doubt.
However, this would be one heck of a coincidence! I'm not ruling that out, but can't help but feel something else might have gone unchecked.
- Is the sitemap intact and correct?
- Have there been any manual actions in GWT?
- Has any new content been added?
- Has there been any link-building going on, or have you had a look at your link profile through Open Site Explorer?
-Andy
-
I just ran it through the Screaming Frog SEO Spider app and all 467 URLs are 200-OK.
All pages show the same decline from the same date.
And pages like this went from 400 pageviews to 0 on March 1st: http://transitionconsultants.com/practices-for-sale/dental-practices/
-
Hi Jeff,
Have you run the site through Screaming Frog to see if there has been anything inadvertently changed during the transition? It is more common than you might realise across many different platforms.
It might also be worth looking to make sure there are no canonical issues, pages accidentally noindexed, etc.
Outside of that, the last confirmed update was early February (Page Layout), so it is unlikely to have been this. That said, they are always tweaking and releasing new updates and refreshes, so it is very possible that that has also happened.
With the decline in visitors, is that for traffic across the board to all pages, or just to the homepage and for a specific phrase?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Zero '0' Total Visits
Hi. One of the properties in our account has been reporting zero '0' total visits for the past few weeks. The other properties aren't affected. Is there a reason for this or is this an issue on the Moz side of things. Thanks!Moz Zero Visits.PNG
Reporting & Analytics | | rh-digi0 -
Help Blocking Crawlers. Huge Spike in "Direct Visits" with 96% Bounce Rate & Low Pages/Visit.
Hello, I'm hoping one of you search geniuses can help me. We have a successful client who started seeing a HUGE spike in direct visits as reported by Google Analytics. This traffic now represents approximately 70% of all website traffic. These "direct visits" have a bounce rate of 96%+ and only 1-2 pages/visit. This is skewing our analytics in a big way and rendering them pretty much useless. I suspect this is some sort of crawler activity but we have no access to the server log files to verify this or identify the culprit. The client's site is on a GoDaddy Managed WordPress hosting account. The way I see it, there are a couple of possibilities.
Reporting & Analytics | | EricFish
1.) Our client's competitors are scraping the site on a regular basis to stay on top of site modifications, keyword emphasis, etc. It seems like whenever we make meaningful changes to the site, one of their competitors does a knock-off a few days later. Hmmm. 2.) Our client's competitors have this crawler hitting the site thousands of times a day to raise bounce rates and decrease the average time on site, which could like have an negative impact on SEO. Correct me if I'm wrong but I don't believe Google is going to reward sites with 90% bounce rates, 1-2 pages/visit and an 18 second average time on site. The bottom line is that we need to identify these bogus "direct visits" and find a way to block them. I've seen several WordPress plugins that claim to help with this but I certainly don't want to block valid crawlers, especially Google, from accessing the site. If someone out there could please weigh in on this and help us resolve the issue, I'd really appreciate it. Heck, I'll even name my third-born after you. Thanks for your help. Eric0 -
Deleted Rarely Visited Pages - Traffic Dropped (Big Time)
Hi folks: I'd appreciate any thoughts you might have on a problem I am having with organic traffic. One of our sites has about 500 pages/blog posts. We had about 200 pages that no one was visiting, or only one to ten people had visited in an entire year. As a result, we decided to experiment, and delete any page which had fewer than 5 visits in a year. This resulted in a deletion of about 90 pages.We did this on April 6 or 7 of this year. Two days later, we had a substantial drop in visits to the site. We had been getting about 300 sessions a day. Now, we are lucky to get that in a month. I know there was an algorithm update in late March, but our traffic dropped about two weeks after that, and a day or so after the deletion of the pages. There is a clear demarcation on analytics. I gave it a month, the traffic did not recover, so we decided to restore the pages. Traffic has not recovered and it has been about 3 months now. Does anyone have any thoughts on why we might have experienced such a drastic drop as well as what we might do to recover from it? Thanks very much
Reporting & Analytics | | jnfere0 -
Direct traffic decline
I've noticed a few of our sites (tour, hotel, and local attraction) which are very established and reasonably high brand recognition that have experienced a significant decrease in branded traffic (-20-30% compared to same period from the previous year) the past few months. There have been no changes in offline marketing though we are seeing a slight decrease in visitor arrivals (-5%) and higher hotel room rates. Is there a chance that Google's not set may be affecting direct traffic numbers? Any other thoughts on how we can figure out why brand traffic is dipping? Thanks
Reporting & Analytics | | SoulSurfer80 -
Where to find "Keywords that Sent Organic Search Visits" in Google Analytics?
Hi everyone, Tried searching for this answer but couldn't find it. In the new analytics, I can see that there is a graph that shows the number of unique keywords that brought traffic to our site sorted by weeks. I can't seem to find this data in Google Analytics. I can only find the number of visits but not sorted by how many keywords, instead it is just # of visits from all of the keywords. Thanks in advance. SZ
Reporting & Analytics | | swzhai0 -
Does Google Analytics parse visits from search apps?
Does anyone know if Google Analytics reports visits to your website differently from individual search apps like Google and Bing? Or do they just treat them the same as any other keyword visit from Google or Bing search engine? I suppose the end result is probably the same as in the Google app you're using Google so it would just be a different access point versus a new tool. I'm just curious if there is a way to see how many Mobile visits are coming from the apps vs the browser. For me personally I have the Google and Bing iOS apps installed but rarely use them, opting for the Safari search bar 99% of the time.
Reporting & Analytics | | nsauser0 -
Ranking on page 1 position 3 but hardley any visits
in one of my projects the expected vistors is around 23000 weve got the keyword onto the first page position 3 and weve only recieved 30 vistits this month, my qustion is why? are the local searches from google analtics that tell you thier are 23000 searches for that keyword false please can someone shed some light on this, my client is totally over the moon with his ranking but cant believe that hes only recieving 30 visits this month from what we thought was a million dollar keyword
Reporting & Analytics | | Westernoriental0