Multiple keywords over multiple domains - am I missing the point?

[shinywhitebox]

This I think, is a conceptual question related to Moz/ KeywordTracking in general.

Q: What is a "good" way to setup tracking for keywords across many pages, potentially multiple domains?

At present I've identified some keywords that are relevant to our products. That leads me to want to track  not just for a specific page, but for their rankings across multiple pages, and potentially at least two domains. One site is our main product site, the other a blog/info site.

This is I suppose mostly discovery at this point. Working out what, if any, of our pages are ranking for a full set of keywords that we believe are related to our products.

It may be that I'm completely missing the point of tracking, that I'm not using it as intended. I want to learn how our pages track currently (for a bunch of keywords), see that change over time as we make changes, and also visualise what we're strong in and what we're not. To me, this would let me see just where the holes are in our SEO easily.

The reason I ask is that it seems I have to manually enter a keyword plus a webpage in Moz. Given I've 20-30 keywords I want to track many pages, this is going to take me "quite some time" (tm). Is there a better way to do what I describe here? Am I missing the point of keyword tracking?

[shinywhitebox]

Hi Samuel,

It does to an extent. Is there any way to automatically populate a NxM matrix (keywords x URLs) though?  I'm curious how each page ranks for each keyword right now.

I'm just starting out in measuring our rankings on two sites that I want to make better. I'm also just starting my learning with regard to SEO - so this request may somewhat naive. My thinking is that if I were able to have moz setup some initial monitors for a set of keywords (e.g: please scan my pages, and monitor the set of keywords N across each found page M) I'd get the ability to see where my pages are at, across the board, without having to enter N x M combinations myself.

In my case I know I have a limited set of keywords and a limited set of pages. The NxM idea above I guess is me being lazy.  I'm also pretty sure I'd remove pages from that list as I discover the keyword/page combinations I want to focus on. I'd just thought it would be an interesting starting point.

[SamuelScott]

If you're asking about Moz Analytics specifically, the thing to understand is that the platform operates first by campaign and then by keyword. You create a campaign based on a given domain or subdomain or subfolder. The system then tracks keyword data in a campaign for the identified domain or subdomain or subfolder. Then, you can track keyword data for that specific domain, subdomain, or subfolder.

For example, you would create a separate campaign each for:

• domain.com (root domain)
• blog.domain.com (subdomain)
• domain.com/blog (subfolder)

Then, within each campaign, you would set up keyword tracking for a list of keywords for each of those. But remember, each level of subscription gives you a limited number of campaigns to track. Does this help?