Repetition in Title Tag and Description
-
Let's say this is a hypothetical title:
"Chevrolet Parts in Buffalo, NY | Novotny Chevrolet"
Would having two instances of Chevrolet between the name of the store and the keyword set off a spam warning or at least be a bad SEO practice?
Also, would it be smarter to phrase it, "Novotny Chevrolet Parts in Buffalo, NY" or something of the sort?
Would this principal also apply to meta descriptions?
Thanks!
-
I would imagine that because Chevrolet is part of the brand name that it shouldn't cause any issues but using Chevy might be more beneficial anyways.
Also if I recall correctly from when I did keyword research for a Chevy dealership/parts seller, Chevy was actually searched just as often if not more often than Chevrolet. Obviously that's subject to location though.
-
Honda Parts | Brand (Honda of Africa) would be just fine. Because if you look at SERPs Google has been able to separate the brand from the title, and at times even flips the result to show brand first. eg. Honda of Africa: Honda Parts.
Also Kevin mentioned that you might use Chevy, however if that terms volume is minuscule than you might not be helping yourself.
-
Thanks for your help Kevin!
-
I try to stay avoid using duplicate kw's in title tags if possible. It may not necessarily get you into trouble, but does look spammy. Try changing "Chevrolet Parts" to possible "Chevy Parts".
Also, would it be smarter to phrase it, "Novotny Chevrolet Parts in Buffalo, NY" or something of the sort? No, I would probably have something like this "Chevy Parts | Buffalo, NY | Novotny Chevrolet"
Would this principal also apply to meta descriptions? No issue duplicating kw's here as long as it sounds natural and is written for the potential prospect.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Mass Change of Title Tags
Hi All, Does anyone have insight on any repercussions from Google if many title tags are changed at once on a site (we're talking 500 to several thousand)? Appreciate any input. Thanks!
White Hat / Black Hat SEO | | AliMac260 -
Title Tag : use comma, pipe or colon (:)
Hi, If Title has two and three keywords then which one is better option to separate them either with comma or pipe or colon. Example : Arvixe Review, Coupons (Jun 2015) and Uptime Report (I used (,) as a separator) Arvixe Review is primary keywords and Coupons and Uptime are secondary keywords. Aim is rank on keywords like Arvixe Review, Arvixe Coupons and Arvixe Uptime.
White Hat / Black Hat SEO | | gamesecure
Also, including current month and year with Title tag and it will change every month. Its means every month our title is changed.
Is this effect in SEO? Suggest best possible title for keywords like Arvixe Review, Coupons (Jun 2015) and Uptime Report. Rajiv0 -
Will Removing My Keyword from Breadcrumb Title to Simplify UI Hurt Page SEO?
Working on the UI of a new site and I would like to simplify the breadcrumbs so they do not take up as much space. They will still communicate the same message to user. See example below: Before: Home > Widget Dealers > Tennessee > Nashville After: Home > Dealers > Tennessee > Nashville The page title and/or menu item would still be "Widget Dealers". So my question is, if I remove the keyword "Widget" only from the breadcrumb could that hurt me in any way?
White Hat / Black Hat SEO | | the-coopersmith1 -
Is horizontal hashtag linking between 4 different information text pages with a canonical tag to the URL with no hashtag, a White Hat SEO practice?
Hey guys, I need help. hope it is a simple question : if I have horizontal 4 text pages which you move between through hashtag links, while staying on the same page in user experience, can I canonical tag the URL free of hashtags as the canonical page URL ? is this white hat acceptable practice? and will this help "Adding the Value", search queries, and therefore rank power to the canonical URL in this case? hoping for your answers. Best Regards, and thanks in advance!
White Hat / Black Hat SEO | | Muhammad_Jabali0 -
Keyword Duplication in the title
Hello, I read on this great SEO Blueprint Article here that you don't want to duplicate any words in the title tag, even one duplicate. But what if your branding and keywords both have the same word in it. For example, making the title here like this: NLP Training and Certification Center | NLP and Coaching Institute which is 66 characters by the way. Your thoughts on the duplicate word "NLP"?
White Hat / Black Hat SEO | | BobGW0 -
What EMD Meta Title should we use and what about getting links to the same C-Block IP?
Situation: Recently I encountered two problems with both internal and external SEO for my company websites.
White Hat / Black Hat SEO | | TT_Vakantiehuizen
This Dutch company has four websites on one server. Three closely related EMD(Exact Match Domain) websites and one overarching website. (Holiday homes rental websites) Vakantiehuizen-Verhuur.nl (overarching)
Vakantiehuizen-Frankrijk.nl (EMD)
Vakantiehuizen-Italie.nl (EMD)
Vakantiehuizen-Spanje.nl (EMD) Question 1:
What would be a preferable Meta Title for the EMD websites (homepage/subpages)? Keep in mind that the domains are EMD. The homepage will target the most important keywords and should not compete with subpages. Options for the homepage:
1. Vakantiehuizen Frankrijk | Alle vakantiehuizen in Frankrijk op een rij!
2. Vakantiehuizen Frankrijk | Vakantiehuizen-Frankrijk.nl onderdeel van Vakantiehuizen-Verhuur.nl
3. Suggestions? Options for the subpages:
1. Vakantiehuis Normandie | Vakantiehuizen Frankrijk
2. Vakantiehuis Normandie | Vakantiehuizen-Frankrijk.nl
3. Suggestions? And concerning the keywords in the beginning; is it wise to use both plural and singular terms in the meta title? For Example:
Hotel New York. Best hotels in New York | Company Name Question 2: Many SEOs state that getting (too many) links from the same C-Block IP is bad practice and should be avoided. Is this also applicable if one website links out to different websites with the same C-Block IP? Thus, website A, B and C (on the same server) link to website D (different server) could be seen as spam but is this the same when website D links to website A, B and C?0 -
Does having the same descrition for different products a bad thing the titles are all differnent but but they are the same product but with different designs on them does this count as duplicate content?
does having the same description for different products a bad thing the titles are all different but but they are the same product but with different designs on them does this count as duplicate content?
White Hat / Black Hat SEO | | Casefun1 -
Geotag city different from postal address. Can I mention both cities together in title tags?
This boundary thing seems to be haunting me at the mo. Oh what I'd give for somewhere within a defined boundary! Anyway, just noticed a client has one city in its official postal address, and another city under its geotag. So I'm looking at the title tags and I'm thinking of mentioning both cities on the main entry pages (6 of them) then dividing mention in sub pages. Is this acceptable to Google? Might they see mention of both cities in homepage title tag (and other entry pages) as spammy. I don't want to upset Google!!! PS. Both cities are core markets. I would say they're of equal importance in terms of current business bookings and business potential.
White Hat / Black Hat SEO | | McTaggart0