What to do with old, outdated and light content on a blog?
-
So there's a blog I recently took over - that over the past 2 years has great content. However, with their 800+ published posts.
I'd say that 250-300 posts are light in content, that's nothing more than a small paragraph with no real specificity on what its about - more like general updates.
Now what would best practice be; optimizing all of the posts or deleting the posts and 301'ing the URL to another post/the root?
-
Nope - minimal to no traffic
-
#1 Users. Anyone reading them? If not, no point for them to exist.
-
That's what I was leaning towards. A lot of this content links out to support pages on other sites - so I was a bit weary about losing link juice to other pages. However, I think the content and pages aren't authoritative enough to really show any loss from the dropped links.
-
Both of those ideas sound exactly what i would do, if they have credible posts that are valuable to their users then keep them and add to them, maybe share them on social media once you add more relevant content. Or if they really are not anything useful i would delete and 301 to something similar.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Changing server location nearest to visitors? i am confused with the content part.
hi there, currently hosted in Singapore, and target audience is the US, john mueller said keep the url, content and cms the same. i am confused with the content part i have been tweaking the content for a month now because i have changed content on my site a day ago if i change the server the next day? is that bad? what should be done?
Algorithm Updates | | maria-cooper90 -
How To Increase Blog DA to 40
Hey, I am wondering to know the key metrics which MOZ considers before giving a blog of DA 40+. I have tried to search but couldn't find the best answers so was wondering how it's achieved. For example a site named "et20slam" have a DA of 20 but i see they have links from many sites. I have checked other sites as well for example and they have less RDs but still had higher DA. Can anyone help me to explain Moz DA 2.0 factors a bit more. Thanks
Algorithm Updates | | Usman40040 -
Does Google considers the cached content of a page if it's redirected to new page?
Hi all, If we redirect an old page to some new page, we know that content relevancy between source page and this new page matters at Google. I just wonder if Google is looking at the content relevancy of old page (from cache) and new page too. Thanks
Algorithm Updates | | vtmoz0 -
Content vs articles vs blogs is there a difference?
I was wondering is there really a difference between website content, articles or blogs and most important do search engines see it differently? My website is pretty much an ecommerce site and most of my long text is on my blog. The only other pages that have much content is the homepage, all the other pages may have a paragraph. I am just wondering if i need to make more actual pages with text/content or is having my blogs good enough? I am no expert in seo and just wondering if i am wasting too much money on getting blogs written or should i get more content. Content being a page called commercial printing and blog being a page called why do do i need commercial printing? Also would it matter to the users who find the site? Would the users come to my site just looking for information or would they actually think of me for the service?
Algorithm Updates | | topclass0 -
How to retain those rankings gained from fresh content...
Something tells me I know the answer to this question already but I'd always appreciate the advice of fellow professionals. So.....fresh content is big now in Google, and i've seen some great examples of this. When launching a new product or unleashing (yes unleashing) a new blog post I see our content launches itself into the rankings for some fairly competitive terms. However after 1-2 weeks these newly claimed rankings begin to fade from the lime light. So the question is, what do I need to do to retain these rankings? We're active on social media tweeting, liking, sharing and +1ing our content as well as working to create exciting and relevant content via external sources. So far all this seems to have do is slow the fall from grace. Perhaps this is natural. But i'd love to hear your thoughts, even if it is just keep up the hard work.
Algorithm Updates | | RobertChapman1 -
Need some Real Insight into our SEO Issue and Content Generation
We have our site www.practo.com We have our blog as blog.practo.com We plan to have our main site in a months time from now as www.ray.practo.com The Issues - I will then need to direct all my existing traffic from www.practo.com to www.ray.practo.com Keeping in mind SEO and also since I will be generating new content via our Wordpress instance what are the best ways to do this so that google does not have difficulty in find out content 1. Would it be good if I put the Wordpress instance as ray.practo.com/ blog(wordpress instance comes in here in the directory) / article-url 2.Would it be better with www.practo.com / ray / blog/article-url I am using wordpress to roll out all our new SEO based content on various keywords and topics for which we want traffice - primary reasons are since we needed a content generation cms platform so that we dont have to deal with html pages and every time publish those content pages via a developer. Is the above - what soever I am planning to do in the correct manner keeping SEO in mind. Any suggestions are welcome. I seriously need to know writing seo based content on wordpress instance and have them in the urls is that a good idea? Or is only html a good idea. But we need some cms to be there so that content writers can write content independently. Please guide accordingly. Thanks
Algorithm Updates | | shanky10 -
Moving content in to tabs
Hi, I'm kind of an SEO noobie, so please bare with me 🙂 On one of the sites I'm working on I got a request to move large blocks of content, just placed on the page currently, in to tabs. This makes sense. We tried it and it makes navigating through the information much easier for visitors. My question is: Will Google consider this as hiding information? It's not loaded dynamically. It's all their when the page is loaded, in the source, but not displayed until the visitor clicks the tab. Will this cause SEO issues? Thank you!
Algorithm Updates | | eladlachmi0 -
Update content
y'all, what is the recommended amount of time in which content on a website should be refreshed? TY
Algorithm Updates | | imageworks-2612900