Correlation between ranking on Google organic result page and ranking on the local listing
-
Hi Moz fans,
A quick question: any correlation between ranking on Google organic result page and ranking on the local listing or vise versa?
Thnx
Saab
-
Many thanx guys, your input is really helpful. I can say that implementing good and helpful content with focus on local and good citations plus strong backlinks will do the magic.
Saab
-
If you verify your site with Google in Google Places for Business, Google will trust it more since you confirmed it is definitely your site and not some crappy directory site, and it will rank better organically, plus you will rank in local. It's a very important citation to have since Google trusts Google. Tie it into G+ as well and encourage customers to review you on your places page.
-
Hi Saab,
Good question!
Local Rankings - yes, your organic strength is an important part of these
Organic Rankings - your local strength likely plays a small part in these, inasmuch as something like the amount of citations you've built probably does help you organically (think links), but probably not nearly as much as organic strength influences local rankings.
-
I dont agree. Having a local listing showing up high is a great thing, dont get me wrong. Problem with local listings is they dont allow you to modify how the listing displays, the ways you can with organic placement. (schema, rich snippets, authorship, ratings/reviews etc)
Unless you are talking about global as in broad keyword ranking vs. local keyword ranking. Then this post is irrelevant.
-
I think it all comes down to if Google determines it is useful to the user to show a local listing. As to ranking influencing one another, I think its possible. Same way Google looks at ads in Adwords with a quality score and show good ones higher, they probably do this with local listings as well.
Although, I have seen organic sites do well that do not have a local listing.
-
Hi Saab,
No, there is no correlation at all - the local results have absolutely no impact on the natural ones at all (unless you count actually appearing for a local search). Search results are littered with examples of this. As an example, a new customer of mine is lagging behind in the SERP race and although she has a local page, she doesn't appear for her key phrase anywhere useful. Her main competitor has no local page but is position 1 for her phrase.
-Andy
-
Your local ranking, if your page are correctly oriented, are always better than global ranking. But think, if you doesn't have nothing of global ranking, the local ranking also start as zero.
Then, yes, your global ranking affect the local one. A good global seo gives you good global ranking, and then, promotes your local ranking.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google My Business search results for multiple listings
I am wondering how people set up their Google My Business listings to appear in the search results similar to this business, Hulme Orthodontics. I attached an image below that'll give more details. I am working with a client that has two locations similar in distance to Hulme Orthodontics, and I have tried everything and have come up with no answers as to how I can properly get Google to format the search results in this way. I assume that there is no actual way to manage this and that Google decides this on their own. However, if anyone has any insight regarding this manner, that would be much appreciated! Thank you for your help! UsEr3rK
Local Listings | | DylMar1 -
Multiple google places listing
can i submit few map listings in different address from my same user and on the same IP etc
Local Listings | | SEOLocal920 -
Getting your business name on a Google Map?
How do you get your business name to appear on Google Maps? See attachment. What's the process to get this to happen? I have a Google Local listing, but that doesn't seem to be enough. ZzFnwBj
Local Listings | | Gavin.Atkinson0 -
Local Citation with multiple offices
We have 5 different offices and each has its own google+ page and yell page. At first they were ranking poorly and the wrong offices were coming up for searches in that town so we change the name to :
Local Listings | | EJmoz
BusinessName (Location1)
BusinessName (Location2) Etc. those listing all starting to rank top for searches in Location1 and Location2. We have now been told that it is bad for our overall SEO to have the business name appearing differently in different listings and this led me to look at Moz Local. My question is should I remove the (Location1) from the Google+ business listing so that all our offices have the same name (but obviously different addresses) even though it appears to have a negative impact on rankings? Any help would be appreciated. Thanks0 -
Listing a physical address on an ecommerce website?
Hey Mozzers! Got a question for you. I’ve been assigned my first ecommerce client. He doesn’t want to list his physical business location, as he fears that including his address will hurt him on a national level (he ships all over the world). He’s not particularly interested in ranking locally, although he wouldn’t mind it. He only wants to show a PO box address. Will this help or hurt him? I believe it’s the latter. Also, he has 16 shipping points across the U.S. Is it helpful to add these cities and states to the site? Thanks in advance! -Kanya
Local Listings | | RainmanCreative0 -
Google Local Listing
Q1a: How do I do off-page SEO for Google Local Listing?
Local Listings | | kevinbp
or
Q1b: Where can i find the resources to learn about off-page SEO for Google Local Listing? Q2: Is the off-page SEO for google Local Listing similar to off-page SEO for a website? In this case, I will have to create backlinks to my google+ business page? Cant seem to find the answers by googling. The results that come out are mostly on-page SEO to complete my profile for Google Local Listing0 -
Help with Google Places, local listings & Google+ please!
Hi all, I work for enterprise app development & mobile consultancy, Mubaloo. I recently asked a question around getting better rankings for London-based search results. One answer was to set up a local listing for Mubaloo's London office. I thought I had done by setting up our London office up on Places for Business - is this the same as a local listing? In addition to this, I can't connect our existing Google+ page to our local Mubaloo Bristol & London listings as Google has created separate pages for each! Is anyone else having this issue? Can it be resolved?
Local Listings | | donaldsze0 -
Change in Google local ranking
So we have a WA construction client that we're working on doing some local SEO stuff. This month all the keywords that we're tracking but one is on the first page. It's easy to say "yay, we're so damn good at what we do", but it seems like there must have been a shift in the way google is ranking local results. Anyone else experiencing this??
Local Listings | | SoleGraphics0
