URL structure for local SEO
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Hi fokes, question; which url structure is best for local rankings. For example: when I want to rank on the keyword: "Plumber Londen". And I dont have plumber in my brand. What is the best url structure:
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Nice answer Jane. This probably answered many questions (that I had in my mind before reading your answer) related to the best URL I can have for my website. Cheers!
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Ok Jane clear! thanks
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Hi there,
This somewhat depends on the structure of the website. These are the options, using the structural idea you have put forward:
The first would be a good structure if you have a parent "plumbing" page, which links to a range of locations in which you have plumbing services listed: London, Manchester, Bristol, etc. Each location would have its subfolder after /plumber/
The second example would work if you do not have a London page or a Plumbing page, but just a page about plumbers in London. This is true for the fourth example too.
The third example would work best if the parent page is a page all about services across London, them you have a page about plumbers coming off that page.
You should be able to rank any of these structures, but I would say this relates more to the hierarchy of the website than it does anything else.
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