Google Site Search & SEO benefits
-
Hi all - I've had a comb through the forums here but can't seem to find any updates on whether there any tangible benefits for using Google Site Search. We're currently exploring using Lucene, Oracle Endeca, & Google Site Search - but from what I've read so far there are no quantifiable benefits for choose Google over any others.
Everything I've read is rumor-mill...anybody have experience or references?
Thanks in advance!
-
Hi!
I have to be honest and not sugar coat this, I have never seen any direct SEO benefit from using site search...
You can use the data you get from it, but it's probably not the tangible benefit you are looking for.
-
Hi,
The Google Site Search certainly has some tangible benefits if you how to use it optimally, As you know, people often use the site search option to find out the stuffs they are looking for within a website rather than link based exploring. So, you can use the Google site search to analyse the search behaviour pattern of your visitors. In a way, it provides you a better idea about the perception that the visitors coming to your website have had in their minds.
You can also get a fair bit of idea about what exactly your visitors are looking fro when they land at your website. However, you need to make certain changes to your analytics code settings so that data could be gathered in a report format as per your liking.
So, from a SEO point of view this feature is certainly has got its own benefit.
Cheers..
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Site folder hierarchy 2016 ?
Hi, Would you say that based only on the "folder structure" that "somedomain.com/focus-keyword" has better conditions to rank well than "otherdomain.com/general-keyword/focus-keyword" ? Using Yoast SEO for WordPress when creating automatic XML sitemaps, URLS with subfolders seems to be getting lower priority. Thanks!
On-Page Optimization | | Agguk0 -
SEO for E-Commerce Sites
Hi Everybody, I have two e-commerce sites just launched with not much content at the moment just user login pages for the clients to avail the service. The management is not interested to put much content there i think. Maximum what they will be putting only 5 pages of content in total, not more than this. Any practical tips how to optimize such sites especially when there is not much content. Best
On-Page Optimization | | Sequelmed0 -
SEO Ecommerce Consulting Firm
We are currently designing and developing our new ecommerce website. Due to the complexity involving in duplicate contents as well as the structure of ecommerce websites, we are looking for a firm who can help us on this. We have a team of 15 people here developing our site and need guidance for URL structure and general flow of the website (Site optimization) that is SEO friendly. This would enable us to build links effectively. Anyone can recommend us some strategic consulting firm for this work? We have seen moz recommended lists and still waiting for their reply. Thanks
On-Page Optimization | | WayneRooney0 -
Does the link title attribute benefit seo?
Hello, Anyone could tell me the benefit SEO of link title attribute. Is **Link Title **ranking factor? Thanks
On-Page Optimization | | JohnHuynh0 -
Competitor Out Ranks My Site
Hi This is my first question on SEOMoz and I am confused how a competitor can out rank me for a local search term SEO Tamworth. I have a higher Page Authority, Domain Authority, Number of links etc.. Would this be down to the quality of the links to my site or could it be down to the structure. I score an A for SEO on the on page analysis. Regards James
On-Page Optimization | | Cocoonfxmedia0 -
Canonical Tag for Ecommerce Site
My client has an ecommerce site with over 1,000 products. We have a ton of duplicates because of how their ecommerce system handles product pages. Each time a new product is added, there is a default product page created (/product/12345-product-name.aspx). Each time that product is added to a specific product category, another, separate URL is created (/product/office-chairs/12345-product-name.aspx). The site has over 1,000 duplicates (at least one for each product) because of how the ecommerce system structures URLs. We are unable to have unique content on /products/12345-product-name.aspx and /product/office-chairs/12345-product-name.aspx because both pages pull from the same database. Their webteam informed me that they can't implement canonical tags on individual pages, they must be dynamically added to the site all at once. Thus forcing me to choose all of the default product pages as primary URLs. Both types of URLs are getting indexed and the product URLs that were added to the categories are SEO friendly so I'm leary to eliminate one or the other with a canonical tag or a no index. Suggestions?
On-Page Optimization | | DynoSaur0 -
Is On Page SEO Dead?
Hey Guys, Search Engine Roundtable has published a short post about this a few days ago, quoting senior member at WebmasterWorld forums who said: "The way I see it, on-page text today is for the "relevance" part of the total algorithm. The whole algorithm is, in broad strokes, "relevance + connectedness + quality". After you've clearly stated the relevance of the page, then the rest of your ranking power comes from elsewhere. I've added on-page bold tags with no effect. I've added or changed h1 elements with no effect. Not too long ago, those might well have done something, but that's not the game anymore. And moving from a table layout to a CSS-P layout today might get you nowhere, too. It all depends how deeply complicated the table layout was, I think." http://www.webmasterworld.com/google/4408395.htm Is it true? Is on-page SEO really dead? What do you think?
On-Page Optimization | | ShivaS0 -
Google Penalty?
What are the characteristics of a Google penalty - i.e. how do you know by looking at the rankings for your keywords? Do all keywords that you had previously ranked for fall from say top 5 to nowhere? Do you disappear from SERP for a branded keyword? Or something else?? Basically how do you know if you have been penalized? Thanks
On-Page Optimization | | inhouseninja0