What is happening with this page's rankings? (G Analytics screenprint attached) help me.
-
Hi,
At the moment im confused. I have a page which shows up for the query 'bank holidays' first page solid for 2 years - this also applies to the terms 'mothers day', 'pancake day' and a few others (UK Google). And there still ranking.
Here is the problem: Usually I would rank for 'bank holidays 2014' (the terms with the year in are the real traffic drivers) and would be position 3/5. Over the last 3 months this has decayed dropping position to 30+.
From the screenprint you can see the term 'Bank Holidays' is holding on but the term 'bank holidays 2014' is slowly decaying. If you query 'bank holidays 2015' we don't appear in rankings at all.
What is causing this? The content is ok, social sharing happens and the odd link is picked up hear and there. I need help, how do I start pushing this back in the other direction, its like the site is slowly dying.
And what really kills me, is 2 pages are ranking on page1 off link farms.
-
Let's look at one of the pages ranking higher than yours:
http://resources.woodlands-junior.kent.sch.uk/customs/bankholidays.html
This site has a DA of 74 as compared to yours with a DA of 18. I would look at the on page and the off page optimization efforts for all the non .gov sites as they are the best ones you have a chance of beating in the rankings.
Hope this helps.
-
Im seeing lots of flux on the bank holidays term. As you say 9th then back to 5th then 6th etc.
wiki and .gov have been in the top 5 before i even moved in (2years back) so these were they guys i was looking to beat at one point, some times even jumping above for a week but now im just trying to stay on page 1.
-
Thanks for reply.
im sorry to say no. What would you be looking for if i had?
-
I see Bank Holidays also dropping to the 9th spot. Lots of .gov sites are ranking in the top 5. Same for the 2014 keywords.
-
Any chance you've been taking screen shots of this SERP to keep track of the changes?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page not ranking because of React.js ?
Hey guys, I'm struggling with this part of my website which uses react.js . My developers used this saying it's much better and much quicker (which I think so too) but we have really low traffic coming from google compared to the other parts of the website (not using react.js). Moz gives me a score of 85% for the page but we get less than 100 visits / day and we were targeting 10.000 visits/day giving the traffic of this section in our competitors website (our whole website has 60.000 visits / day). (Section is online since 3 months now) Can you help me see what is wrong there ? I'm in Belgium so we have the website in 3 languages (FR/NL/EN) but the most important ones are FR & NL. FR : https://gocar.be/fr/prix-voitures-neuves/Audi/A3/A3-Sportback/1-0-TFSI_39CER NL : https://gocar.be/nl/prijzen-nieuwe-wagens/Audi/A3/A3-Sportback/1-0-TFSI_39CER EN : https://gocar.be/en/price-new-cars/Audi/A3/A3-Sportback/1-0-TFSI_39CER Main competitors having a better ranking than us (exemple in FR) : https://www.moniteurautomobile.be/modele--audi--a3/prix.html https://www.vroom.be/fr/prix/audi-a3/citadine-2012/197 Cheers ! Jean-Philippe
Intermediate & Advanced SEO | | Gocar_be0 -
I am lost at where to go. My optimization rating is 95% + and rankings are on pages 4+. I would like to know what I should do to increase my rankings.
My site is Glare-Guard.com. My Domain Authority has not moved from 17 in a long time. i have done everything to optimize the different pages. I have 90%+ ratings for the various pages, yet I am still not even close to the first page for many of the keywords I am looking to rank for. Do you have any tips or ideas? Should I try to rewrite my content and add more information? I am just at a loss for where I should go to get the right traffic to my site. Any help would be greatly appreciated.
Intermediate & Advanced SEO | | bigskyinc0 -
Ranking 2 pages on the same domain in the same SERP
I thought it was generally said that Google will favour 1 page per domain for a particular SERP, but I have seen examples where that is not the case (i.e. Same domain is ranking 2 different pages on the 1st page of the SERPs...) Are there any "tricks" to taking up 2 first page SERP positions, or am I mistaken that this doesn't always happen?
Intermediate & Advanced SEO | | Ullamalm0 -
Will disallowing URL's in the robots.txt file stop those URL's being indexed by Google
I found a lot of duplicate title tags showing in Google Webmaster Tools. When I visited the URL's that these duplicates belonged to, I found that they were just images from a gallery that we didn't particularly want Google to index. There is no benefit to the end user in these image pages being indexed in Google. Our developer has told us that these urls are created by a module and are not "real" pages in the CMS. They would like to add the following to our robots.txt file Disallow: /catalog/product/gallery/ QUESTION: If the these pages are already indexed by Google, will this adjustment to the robots.txt file help to remove the pages from the index? We don't want these pages to be found.
Intermediate & Advanced SEO | | andyheath0 -
Is it possible to lose rank because my site's IP changed?
I manage a site on the 3dCart e-commerce platform. I recently updated the SSL certificate. Today, when I tried to log-in via FTP, I couldn't connect. The reason I couldn't connect was because my IP had changed. Last week the site experienced almost across the board rankings drops on lmost every important keyword. Not gigantic drops, a lot just lost 2-4 postiions, but that's a lot when you were #2 and you drop to #4 or # 6. Initially I thought it was because I was attempting to markup my product pages using structured data following guidelines from schema.org. I am not a coder so it was a real struggle, especially trying to navigate 3dCart's listing templates. I thought the rankings drops were Google slapping me for bad code, but now I wonder....could I really have dropped down because of that IP address change? Does anyone have a take on this? Thanks!
Intermediate & Advanced SEO | | danatanseo0 -
Google penguin penalty(s), please help
Hi MozFans, I have got a question out of the field about www.coloringpagesabc.com.
Intermediate & Advanced SEO | | MaartenvandenBos
Question is why the rankings and traffic are going down down down the last 4 months. Costumer thinks he got hit by google penguin update(s). The site has about 600 page’s/posts al ‘optimized’ for old seo:
- Almost all posts are superb optimized for one keyword combination (like … coloring pages) there is a high keyword density on the keyword titles and descriptions are all the same like: <keyword>and this is the rest of my title, This is my description <keyword>and i like it internal linking is all with a ‘perfect’ keyword anchor text there is a ok backlink profile, not much links to inner pages
- there are social signals the content quality is low The site to me looks like a seo over optimized content farm Competition:
When I look at the competition. The most coloring pages websites don’t offer a lot of content (text) on there page. The offer a small text and the coloring pages (What it is about :-)) How to get the rankings back:
What I was thinking to do. rewrite the content to a smaller text. Low keyword density on the keyword and put the coloring pages up front. rewrite all titles and descriptions to unique titles and descriptions Make some internal links to related posts with a other anchor text. get linkbuilding going on inner pages get more social signals Am I on the right track? I can use some advise what to do, and where to start. Thanks!!</keyword></keyword> Maarten0 -
How are pages ranked when using Google's "site:" operator?
Hi, If you perform a Google search like site:seomoz.org, how are the pages displayed sorted/ranked? Thanks!
Intermediate & Advanced SEO | | anthematic0 -
1 of the sites i work on keeps having its home page "de-indexed" by google every few months, I then apply for a review and they put it back up. But i have no idea why this keeps happening and its only the home page
1 of the sites i work on (www.eva-alexander.com) keeps having its home page "de-indexed" by google every few months, I then apply for a review and they put it back up. But i have no idea why this keeps happening and its only the home page I have no idea why and have never experienced this before
Intermediate & Advanced SEO | | GMD10