What to do about removing pages for the 'offseason' (IE the same URL will be brought back in 6-7 months)?
-
I manage a site for an event that runs annually, and now that the event has concluded we would like to remove some of the pages (schedule, event info, TV schedule, etc.) that won't be relevant again until next year's event. That said, if we simply remove those pages from the web, I'm afraid that we'll lose out on valuable backlinks that already exist, and when those pages return they will have the same URLs as before.
Is there a best course of action here? Should I redirect the removed pages to the homepage for the time being using a 302? Is there any risk there if the 'temporary' period is ~7 months?
Thanks in advance.
-
Dont move it at all. Thats a terrible idea
Use an updated flag in sitemap/schema
-
Don't redirect or remove - even if "outdated" the content still can provide some value. Just add a note on top of it and / or add a feature so someone can signup to get a notification when things will happen again or a reminder.
Cheers.
-
A 302 might not be a bad way of doing it if those urls will appear again next year. Another way to do it would be to develop some evergreen content for those urls that you can replace the outdated info with in between seasons.
..."We're going to have a great schedule next year that will include all kinds of great entertainment...sign up for our newsletter updates to keep up to date with the program and receive discount opportunities for next year" ... kind of thing.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Removed URLs
recently my site has got some problem some of my URLs are repeating in the SERP ! I removed them by search console and also site : but they show up again Does anyone know what is wrong?
Technical SEO | | talaabshode20200 -
URL with query string being indexed over it's parent page?
I noticed earlier this week that this page - https://www.ihasco.co.uk/courses/detail/bomb-threats-and-suspicious-packages?channel=care was being indexed instead of this page - https://www.ihasco.co.uk/courses/detail/bomb-threats-and-suspicious-packages for its various keywords We have rel=canonical tags correctly set up and all internal links to these pages with query strings are nofollow, so why is this page being indexed? Any help would be appreciated 🙂
Technical SEO | | iHasco0 -
Duplicate page errors from pages don't even exist
Hi, I am having this issue within SEOmoz's Crawl Diagnosis report. There are a lot of crawl errors happening with pages don't even exist. My website has around 40-50 pages but SEO report shows that 375 pages have been crawled. My guess is that the errors have something to do with my recent htaccess configuration. I recently configured my htaccess to add trailing slash at the end of URLs. There is no internal linking issue such as infinite loop when navigating the website but the looping is reported in the SEOmoz's report. Here is an example of a reported link: http://www.mywebsite.com/Door/Doors/GlassNow-Services/GlassNow-Services/Glass-Compliance-Audit/GlassNow-Services/GlassNow-Services/Glass-Compliance-Audit/ btw there is no issue such as crawl error in my Google webmaster tool. Any help appreciated
Technical SEO | | mmoezzi0 -
Ecommerce website: Product page setup & SKU's
I manage an E-commerce website and we are looking to make some changes to our product pages to try and optimise them for search purposes and to try and improve the customer buying experience. This is where my head starts to hurt! Now, let's say I am selling a T shirt that comes in 4 sizes and 6 different colours. At the moment my website would have 24 products, each with pretty much the same content (maybe differing references to the colour & size). My idea is to change this and have 1 main product page for the T-shirt, but to have 24 product SKU's/variations that exist to give the exact product details. Some different ways I have been considering to do this: a) have drop-down fields on the product page that ask the customer to select their Tshirt size and colour. The image & price then changes on the page. b) All product 24 product SKUs sre listed under the main product with the 'Add to Cart' open next to each one. Each one would be clickable so a page it its own right. Would I need to set up a canonical links for each SKU that point to the top level product page? I'm obviously looking to minimise duplicate content but Im not exactly sure on how to set this up - its a big decision so I need to be 100% clear before signing off on anything. . Any other tips on how to do this or examples of good e-commerce websites that use product SKus well? Kind regards Tom
Technical SEO | | DHS_SH0 -
What is the best approach to specifying a page's language?
I have read about a number of different tags that can accomplish this so it is very confusing. For example, should I be using: OR
Technical SEO | | BlueLinkERP0 -
Will frequently adding and frequently removing pages from my site hinder any SEO?
Hi Guys, Just looking through our crawl diagnositcs and we have a ton errors, well over 5000 actually, on 404 pages that cannot be accessed. Our website runs a lot of "Hot Offers" that are time bound, so they expire at the end of each month and we remove the page via our CMS. It's making the crawl diagnositcs loook bad, but will this be hindering our seo and Google 'stuff' because they are finding thousands of 404 errors? Any advice would be greatly appreciated! Website: www.vospers.com Lee Greenhill
Technical SEO | | lee_greenhill0 -
Why this page doesn't get indexed?
Hi, I've just taken over development and SEO for a site and we're having difficulty getting some key pages indexed on our site. They are two clicks away from the homepage, but still not getting indexed. They are recently created pages, with unique content on. The architecture looks like this:Homepage >> Car page >> Engine specific pageWhenever we add a new car, we link to its 'Car page' and it gets indexed very quickly. However the 'Engine pages' for that car don't get indexed, even after a couple of weeks. An example of one of these index pages are - http://www.carbuzz.co.uk/car-reviews/Volkswagen/Beetle-New/2.0-TSISo, things we've checked - 1. Yes, it's not blocked by robots.txt2. Yes, it's in the sitemap (http://www.carbuzz.co.uk/sitemap.xml)3. Yes, it's viewable to search spiders (e.g. the link is present in the html source)This page doesn't have a huge amount of unique content. We're a review aggregator, but it still does have some. Any suggestions as to why it isn't indexed?Thanks, David
Technical SEO | | soulnafein0 -
Why is this url showing as "not crawled" on opensiteexplorer, but still showing up in Google's index?
The below url is showing up as "not crawled" on opensitexplorer.com, but when you google the title tag "Joel Roberts, Our Family Doctors - Doctor in Clearwater, FL" it is showing up in the Google index. Can you explain why this is happening? Thank you http://doctor.webmd.com/physician_finder/profile.aspx?sponsor=core&pid=14ef09dd-e216-4369-99d3-460aa3c4f1ce
Technical SEO | | nicole.healthline0