How do we setup renting space without hurting our local seo?
-
Currently, one of our offices has two businesses in it that our owned by the same person. The law firm and the title company. They both use the same address, but they both rank locally for this area. I'm worried that having another company rent space here that is not affiliated with the owner AND is using the same address will hurt us. What are our options here?
The best thing I can think to do is have them add a suite number or something to their listing, but I'm not sure exactly how to do that. Do I need to get the post office is to verify that? Will google and the rest just overturn it, if it's not in their records? Anyone know how best to proceed with this?
Thanks,
Ruben
-
Hi Ruben,
That's a good thing to learn! Yes, I've run into different requirements over the years in different states. Interesting to know how it works in Florida. Good luck:)
-
Hi Miriam,
Thanks as always! You were on the right track. The two businesses that we own are completely separate (law firm and a title company). I eventually found out how to add officially add suites to our office building, so we should be good for now. Oddly enough, in Florida (or at least, in this county) it's not done through the post office (which is why I was so puzzled). You have to go through the "Geographical Information Services" department to get the forms...no, I never heard of it either.
Happy Friday and, once again, thanks for the response!
- Ruben
-
Hi Ruben!
I want to be sure I'm understanding the scenario here. You already own 2 companies which are occupying the same address. You are now considering renting out an office to a 3rd business that belongs to someone else. Right? If I've misunderstood, please clarify.
If I'm on the right track, I'm actually concerned about the scenario of the 2 businesses sharing an address to begin with. I'm assuming that they at least have separate phone numbers and separate websites with unique content. Hopefully that will prevent Google from confusing/merging the two businesses in future, but it is something I'd always be monitoring, just in case. Normally, it's considered a better practice to get a separate suite number for different businesses in the same building. How you do this is likely dictated by how things work in your state, but, yes, getting an official suite number from the USPS would be the most correct and solid way to do this so that each business can receive its own mail and customers are properly directed. So, in renting out an office to the 3rd business, this would be my advice as well (separate website, separate phone, separate suite).
Could yet another business at this address draw Google's attention to the situation in some negative way? It's possible. The 2 businesses sharing the address make me a bit nervous, frankly, but as you say, they are ranking just fine, so perhaps there will be no negative consequences at all. There is always an element of unpredictability when it comes to Google's behavior in regards to local businesses. They hammer down on some things that are kind of puzzling while letting overt spam go in other searches. So, no guarantees. Good luck!
-
Hey, you may get your answer here- https://productforums.google.com/forum/#!topic/business/Az--JGbPOME
jim.jaggers has clarify some really confusing queries
-
Maybe you need to build another microsite or something like that, then create a new google + page and point it to that microsite, then you can go?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Disconnect MOZ Local and Google My Business
I've had problems with one of our eight branch locations when I connected GMB to Moz Local about a year ago. The location was suspended for being a duplicate. I would like to sever the connection so I could keep Moz Local live but at least temporarily delete the suspended Google My Business. Also, if you might have any guides or tutorials on performing this task it would be greatly appreciated. Thanks.
Local Listings | | gallowaywebteam0 -
Had a local SEO client completely drop off in all rankings...?
Hey everyone! I wanted to ask the Moz community on what I should be on the lookout for in this situation; I have a local SEO client, an orthopedic clinic, who out of nowhere completely dropped off the map. Their Search Visibility is now at .001%. I really have no idea what would have caused this... I have dozens of other local SEO clients and have never seen this before.
Local Listings | | TaylorRHawkins2 -
Citations, SEO and a skeptical client
What do you say to a client who recently purchased an online business and says 'I don't really care if the phone number or address on a directory is old or incorrect'?I've tried to explain the value from an SEO point of view, but he's not really buying it.Anyone encountered this skepticism before and if so, how did you handle it?
Local Listings | | muzzmoz0 -
HELP! Google Local dropped!
I noticed that my Google Local page does not show in any search results anymore. Looking at Moz Local, it appears that I had 250 views on August 30th and 0 after that. It just dropped overnight. I looked at Google My Business and I noticed that I had a duplicate listing (no idea where it came from). It wasn't verified though. I deleted that. I also noticed that my address has been changed to Drive instead Dr. I was very careful in making it the same everywhere, but it changed without me changing it. Perhaps someone so kindly "suggested an edit" and I didn't see that happen. Anyone have any ideas. My organic search ranking is still strong. #3 for most search terms. And we have a very strong Google Local reviews. I mean, it even shows business that have been permanently closed over me!!! And we have photos, great reviews, and regularly post to Google+. I seriously need some help. I am a small business owner that does all of my own SEO because I can't afford a good SEO. 😞
Local Listings | | CalicoKitty20000 -
What's the 20/80 rule in local SEO as it relates to health care organizations
Hello all, I'm in charge of local SEO for a health care system that covers the entire state of Nebraska, with dozens of clinics all over the state, but mainly Omaha and Lincoln. I'm trying to build a cohesive local strategy for our organization, and a big part of that is figuring out what are the 20% of the actions I could take that will get me 80% of the benefit. Based on your experience as a local SEO specialist or ideally someone who does local SEO in a health care setting, what are the key things I should focus on? I'm not new to local SEO (just new to health care). My guess would be to focus in on getting a good local page on our website for every clinic/location etc., and getting a good Google Page listing for each one as well. But I figured I'd seek out advice on this before I plunge ahead.
Local Listings | | Patrick_at_Nebraska_Medicine1 -
How much local traffic should I expect
I handle mostly small business and provide SEO optimization services and content creation. My question is about local search. what is a reasonable amount of local search traffic for small service companies. For instance I handle an electric and hvac company with an estimated population of 100,000 people within a ten mile radius. With approx 20 companies who provide competition. Should I expect 10 hits a day 20, a hundred? How do I quantify results on a local level as to not make expectations too high. The good metrics I have is the amount of prospects who have found my clients through the web and purchased services. That percentage is high. But Is there room to improve if my client received 15 hits a day?
Local Listings | | donsilvernail0 -
Google Local: When moving locations, is a new website/content needed?
I've effectively moved companies before, but I've heard that ranking locally in a competitive market after an address move it is necessary to redesign the entire website/content/domain as Google associates the old website/content/domain with the old location. Is this true? Does anyone have any direct experience with this? NOTE- I have updated citations across the internet and have regular social signals going to the new location, and this has been the case for almost 6 months now.
Local Listings | | mgordon0 -
Local seo yoast plug in
https://yoast.com/wordpress/local-seo/ Anyone used? Any good? I have purchased as Yoast seems to be a good all rounder. I am targetting geographical and my question is: Is there any seo benefit ?It isnt a requirement of the plug in to add a physical addess ( you can add that it isnt and put a town) I did a quick test http://www.themorrisagency.co.uk/locations/kent-band-hire/ In conjunction with an area page would Mr Google smile with glee or get his big red marker out ? Cheers as always!
Local Listings | | Agentmorris0