Best ways to build up Page Rank (PR)
-
What are your sure fire ways to build up page rank, quickly and effectively for long term gains.
Do you have a check list?
-
High PR alone does not mean much, so don't waste your time. Evidence for this is the fact that you can buy expired high-PR domains, and they will give no juice.
mozMetrics (PA & DA) are far more telling. To build up your credibility, it all boils down to 1) original content and 2) how well you are able to distribute this content on the net.
-
Your best bet is to learn how to find dofollow links from high page rank sources.
A good way to do this if you have limited experience is to find a forum or registry required site that allows you to comment while getting a link to your profile with each comment. Also make sure that the profile allows you to have a dofollow link to your site. It is not too hard to post comments on pages and threads with 4PR+ which will boost your profile a great deal and thus boost your site's PR while being a legitimate way to provide value and get good results for yourself too.
-
buying and selling links is frowned upon by google.
-
Since I've become a Pro member of SEOMoz and started using the SeoMoz toolbar and rank parameters I've become obsessed with MozRank, MozTrust and Domain Authority much more than with PageRank.
Moreover, when estimating a site as a potential link source I always look at it's domain authority first, even if the individual linking page has low PA. I may be mistaken, but my strategy is to build good overall authority for my domain, getting links from other sites with good DA.
-
You need to create unique content, then attract relevant organic links to the page. Over time google will reward your website with a higher page rank
-
If you are still focused on PR then the quickest and best way to do it is quite simple through original and relevant content with an ongoing link building strategy.
Simple eh?
-
I used to be obsessed by Page rank, thats before i discovered SEOMOZ! I havent looked at my PR for over a year now! .... hmmm maybe out of interest i should check!!!!?!?!
-
I would say try to educate the client but I know where you're coming from, some clients simply don't want to be educated on it. They heard from their mate or read in some forum that something is important and that's all that matters... I've had a couple like that lol. Thankfully though, they seem to be few and far between, with the majority of clients wanting to understand it all as much as possible which is great
-
Well I guess it will be a while before enough awareness really spreads about PR not doing a lot... but, I would assume most of those requests are from people who don't know that link acquisition should be based on a lot more than PR (and PR being at the lower end of the links value). Possibly those same people who are still trying to trade links based on PR... the ones that send the spam emails lol.
-
No offence taken. And I understand and agree there are no fast gained sustainable shortcuts to long term SEO - I have this conversation daily! However unimportant it is with grand scheme of things, sometimes you get a new client who will no be educated and only cares about PR - Hence to keep said client you go get some PR for them!
-
I don't agree. Link selling can be a very lucrative business. In fact I believe it's more the other way around. High PR sites attract more buyers e-mailing you requesting for links, and you they're simply willing to spent more, wether it's justified or not. And in terms of getting higher PR, which was OP's question, the answer can't be easier: get more quality links and keep updating your site. IMHO the PR game hasn't changed.
-
Sorry Mark, neither of us meant to offend. It's just that as Ryan said there really aren't any shortcuts with it, so when you ask for quick ways to build PR it's easy to assume you're looking for a shortcut. So Ryan was just trying to give you some good sound advice there, since a lot of people do ask similar stuff and don't understand about there not being shortcuts. Plus PR building really shouldn't be anywhere on the agenda for an SEO anyway since it's of such little consequence to any outcomes.
-
I'm not really going to start selling links on sites with PR that I have created! Thanks for the advice though
-
Then you'd be selling links based on PR, which doesn't make much sense. I get spam emails offering links from high PR sites, but we all know that it doesn't work that way. A site may have high tool bar PR but really have very little trust and authority, with links that are next to worthless. At the same time, a site may have fairly low PR but pass great link juice.
PR isn't up to date, and it's a single metric (a quite unimportant one) among hundreds. I would look at MozRank over and above PR every time, along with the age of domain, the site's own rankings, the number of links already coming off the site, where my link would go, and so on...
People do buy links from high PR sites but only because they don't understand that it's almost meaningless nowadays. It's kind of a scam selling them on that basis.
-
I have a great deal of SEO knowledge and I have a few ways of getting a site to have PR but I'm always hungry for more knowledge, hence the question on this SEO q+a site!
-
But what if my business plan was to build sites gain PR then sell links?
-
Steve is absolutely correct.
I know it is not what you want to hear, but there is no magic bullet. Your question is right up there with "How can I build muscles fast" or "how can I get rich fast".
There is a long road of acquiring SEO knowledge and best practices, then applying them slowly over time. If you want anything faster, you need to hire a SEO specialist and be prepared to spend a lot of money on all aspects of building your web presence.
-
The check list is below:
1. Don't worry about PR
That's it
Honestly, don't think about building up page rank, think about your business objectives and goals, then create strategies based upon them... no strategy would include building up Page Rank, and Page Rank really doesn't mean a lot anyway so there's no purpose that a campaign in building up PR can serve really.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why is my home page ranking much higher than my collection page?
Hi everyone, Why is my client's home page ranking high for a certain keyword phrase rather than a collection page I have which is well optimised for this keyword? The collection page is on the 10th SERPs page. I did see there were keywords used in the footer of page and the keyword was also used in some intro text on the home page so I removed the keyword from these two places nearly 2 weeks ago and requested google to reindex both the collection page and home page and I've not seen any improvement of the collection page's ranking in SERPs. I also changed the meta description and meta title as the ctr was poor but there wasn''t that many impressions either. It is a competitive keyword organically so maybe the collection page's authority is just not good enough compared to the competitors hence why they are choosing the home page as it has higher page authority however this still is not helpful to searchers who land on home page. Does anyone have any ideas of what else I can do to get google to rank the ocllection page higher for the keyword instead of home page?
Intermediate & Advanced SEO | | TZ19820 -
Home page ranks for most keywords with no SEO
Hi Guys, The keyword I am trying to rank is on seperate page with its own Optimization in place. However the HOME page of website starts ranking for that keywords . The keyword is mentioned on Home page Just once in content description, that's all. What should be my ideal strategy. Deleting the Sub Page, will that improve the SEO of my home page and improve the Rank for that keyword ? Also I can see my Own YELP pages rank better than the actual website for few terms . Any way around this ? A Part from building links to page ?
Intermediate & Advanced SEO | | aus00071 -
Confused with rankings for keywords that are not on the actual page?
Hey Guys, So I went to search a keyword, my competitor came up, when I looked for that keyword on their page i didn't see it at all, and the page is content thin, how is it they are ranking for the keyword at all? Bit confused at how this works. So having the keyword in your content is not necessary a ranking factor? Please advise and sorry if this question is really amateur, I'm sure based on this search there is more to it then that.... could you other ranking factors as to why they rank for a keyword that is not in their content? Does the whole exact keyword have to be in the content to rank? Thanks all
Intermediate & Advanced SEO | | edward-may0 -
Worth contributing articles to a Page Rank 1 site?
My intuition tells me that it is not going to help with any SEO link benefit by posting an article as a guest writer on a Page Rank site of #1. It's a rather new fashion content site. The article would be informative and not a sales pitch. The only link is to our url home page in the bio. I've been told that links from low page ranking sites don't help anymore. But maybe over time the site will achieve higher PR status, and then the link in it would help us? Any thoughts? Thanks! ron
Intermediate & Advanced SEO | | yatesandcojewelers0 -
Best practice for the brand name in Page Titles
We are considering changing the way we treat our brand (TTS) in our page title tags. In MOZ I found the following advice: Optimal Format Primary Keyword - Secondary Keyword | Brand Name
Intermediate & Advanced SEO | | TTS_Group
or
Brand Name | Primary Keyword and Secondary Keyword Are these of equal merit or is the former (Primary keyword | Brand) the better route? Currently we use the second version - 'Brand | Primary Keyword' - but we are proposing to shift to 'Primary Keyword | Brand'. We currently get an awful lot of brand traffic that converts very well so I need to be sure that no harm is done as a minimum. All views appreciated. Many thanks. Jon0 -
Best way to set up anchor text on parked pages?
Our company is no longer offering a series of products, much to the disappointment of our SEO team since we've spent a long time building up the pages and getting them ranked organically. The pages all have decent page rank and in some cases rank #1 for the primary keyword. We have a sister company that we acquired a year ago and they still offer these products on their website. They are a completely separate company with their own website which existed long before we acquired them and we have nothing to do with their website. Our team has proposed that rather than take down the URLs on our site for the products we no longer offer, to put a message saying something like "sorry we don't offer this anymore but you may be interested in this.." and then link to our sister company with anchor text so that they can get some benefit from our SEO efforts if we can't. The question/issue is how should we do that since there will be a lot of pages from the same domain, about 20 pages, all linking to a few pages on a different domain. Should the anchor text be varied unbranded or branded? On the one hand I think if we change up the anchor text used to link to another page many times from a single domain that looks strange and transparent to google. On the other hand unbranded text would be the better descriptor for users since we are deep linking to the product not the homepage of the other site.
Intermediate & Advanced SEO | | edu-SEO0 -
Best way to migrate to a new URL structure
Hello everyone, We’re changing our URL structure from something like this: example.com/index.php?language=English To something like this: example.com**/english/**index.php The change is implemented with mod_rewrite so all the old URLs can still work We have hundreds of thousands of pages that are currently indexed with the old URL structure What’s the best way to get Google to rapidly update its index and to maintain as much ranking as possible? 301 redirect all the old URLs to the new equivalent format? If we detect that the URL is in an old format, render the page with a canonical tag pointing to the new equivalent format as well as adding a noindex, nofollow tag? Something else? Thanks for your input!
Intermediate & Advanced SEO | | anthematic0 -
Sudden drop in page rank
Hi One of our client websites has had a sudden drop in rankings, and also in page rank. We have obviously been off for 2 weeks, so havent been blogging daily etc as we normally would have. Would this cause such a drop? Some keywords have lost from position 2/3 to page 7 over night, and we havent change the strategy! Thanks,
Intermediate & Advanced SEO | | SEOwins0