UTM Code, URL Shortner, or hardline in tweet
-
We have partners that promote our site via social media. We're looking to leverage twitter to increase SEO rankings. Does it make a difference if we use a link straight to our domain, our domain with UTM codes, or a url shortener?
-
I'd just add one thing. Twitter gets you exposure. If you have created a resource you think might help your audience and you want it to be memorable, you might then want to consider using your domain or a custom, shortened URL.
-
Hi there,
In short, sharing articles on Twitter alone will not help your SEO (it gets complicated as people share, and the links are posted on different sites etc.). Therefore, SEO is not impacted by how you share the link on Twitter - at my organization we use shortened urls with parameters via Hootsuite as they provide a very easy way to do this.
Cheers, Simon
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Business Tweets Showing up Organically
Question. I've noticed in the past and more recently that if you search a business (example: Adidas) in Google, you'll see their activity on Twitter being displayed organically. How can you get your business to show? I also did some research and found that some business that have their tweets displaying are not Twitter verified. I though that may have something to do with it...I guess it doesn't. Does anyone know what "triggers" a business to have their tweets show up organically. When you search Adidas, you'll see their business info, then the twitter carousel (displays 3 tweets and a arrow to view more). Thanks for your help. 102GB
Social Media | | Kdruckenbrod0 -
Is it possible for a twitter user to automate a response to a tweet that I marked as a favorite?
If favorited a tweet of someone I don't know very well and received a response within a few minutes of the tweet asking "where have you been and what are you up to". Seems general enough to be automated and not specific enough for me to think it was personally sent by the user. Thank you.
Social Media | | EmSt0 -
Vanity URL for Google+ page
Hello there, Our company has a Google + business page: https://plus.google.com/u/0/107077834998367309370/about We are trying to change the URL to something more friendly such as https://plus.google.com/wallpapered (Wallpapered being the name of our company) Can you please advise if we have set something up incorrectly? Thanks
Social Media | | roberthseo0 -
Authorship's Back. Could a custom URL be why?
Hey Everyone, First, thanks to everyone for providing me suggestions on how to get my authorship picture back. Sure enough, we did it get it back, but not for any reason that makes sense to me. We got it back within hours of changing our g+ url to a custom one (google provided us with one a few months ago, but I didn't like it, so I didn't change it). Well, now I figured, why not? We have to do something to get our authorship back, and after making that change within hours, we had our picture displaying again. While I know this could be a coincidence, we haven't written anything new since we lost it in mid December. So, it can't be some influx of great content. And, since google is getting more strict about authorship, I don't see how we would have lost it in the first place, only to get it back without anything additional worked on yet. The only change is the custom URL. I know this is not ANY sort of scientific proof, but I figured I'd just throw my experience out there for others to see. Could this be the reason? Has anyone else had anything like this happen? Good luck to everyone else who is working on getting their picture back! Though I can't tell you how to do it, I can tell you it can change back within a few weeks. Best, Ruben
Social Media | | KempRugeLawGroup0 -
Why has SEOmoz removed its G+ code?
Hi, Back in Jan I asked "Why has SEOmoz added G+ code to multiple pages?" - I wanted to double check something so looked at your source code but see that you've now removed the rel="publisher" code from all of your pages... Could you please let me know why its been removed? I don't want to add it to my site and find out 2 weeks later that you've done a big test and shown it hurts rankings or something like that. Thanks FashionLux
Social Media | | FashionLux0 -
How does SEOMoz Code its Social Badge on Blog
On the blog section (and most other pages of the site) there is a social badge on the right hand side of the page where it shows the number of followers on Twitter, FB fans, etc. How does SEOMoz pull those numbers? It seems like its not using the normal Javascritps supplied by FB and Twitter, Feedburner. Thanks
Social Media | | Heydarian0 -
How to pull data for number of tweets per page?
Where is it possible to find a total number of tweets by URL? So, for example, domain.com/page1.html 2 tweets domain.com/page2.html has 20 tweets, etc.
Social Media | | nicole.healthline0 -
Tweet or ReTweet?
So which is better for SEO, Tweets or ReTweets? We have a tweet button on our blog which seems to work pretty good. But I have noticed a few sites that instead of tweeting, they have a ReTweet button where you are actually ReTweeting an original tweet. Any thoughts?
Social Media | | Trupanion0