What should I title my homepage tab?
-
Our homepage tab just reads "home." Am I missing out on something with that? Should I re-write the tab to our brand name or a general descriptor?
Best,
Ruben
-
Have you seen this All In One SEO Pack to WordPress SEO Migration Guide? It doesn't seem terribly difficult.
-
I've been wanting to switch from All-in-One to Yoast for awhile, but I'm somewhat scared of the transition. I'm think about doing it over Christmas when business is slow, so if I mess anything up I can (hopefully) fix it before any major problems.
-
Happy to help.
You're on WordPress. You may want to look into the WordPress SEO Plugin by Joost De Valk to help manage most of your page title tags and other meta.
-
Thanks for those tips, Justin! I appreciate the extra input. You're definitely right about the H1; it is pretty awful. Google fonts is probably something I should already know about, but unfortunately that is not the case. Yay, more information to learn...
Much appreciated,
Ruben
-
I found your site through your profile,
To be honest, you don't want to confuse people and you want to make their experience a good one. Removing it or changing the name could result in less page views.
Also the navigation links are not the greatest signal for Google, concentrate on good internal linking within text, the benefit of changing your anchor text on the home button is so low.
As Justin said above, you could remove it and have your logo click through with alt text, but then you have to be sure that the people coming to your site are web savvy, many are not.
-
Linking to your homepage with "Home" as the hyperlink text isn't the best way to do internal linking. You would probably be better off having your logo double as the home page link. That's a very common practice, so it's unlikely folks would get confused. A logo with a really good _alt _tag would beat a text link that simply says Home.
That said, you would be even better served with a text-based logo that said "Kemp Ruge". With Google Fonts, you can make it accommodate any design for free. And it would be a better signal than Home.
Also, before I looked up your site, I thought you were talking about the browser tab. The text there is modified by changing the <title>tag. You could improve your title tag by including the brand name: <a style="font-size: 14px;" href="http://www.kempruge.com/">Kemp Ruge | Tampa Attorneys</a>, for example.</p> <p>Also, since nobody searches for "Welcome to ...", you would do well to rewrite your <h1> tag. </p> <p> </p> <p> </p> <br> <br> <a download="xAfXb9r.png" class="imported-anchor-tag" href="http://i.imgur.com/xAfXb9r.png" target="_blank">xAfXb9r.png</a></title>
-
I think my poorly phrased question caused some confusion. I didn't mean my title tag. I meant, as William correctly guessed below, "the anchor text of the home page link in the navigation." Thanks for the response though!
-
Yes, that is exactly what I meant by "Tab." Thanks, William. I will know how to clean it up for next time!
-
When you say "Tab" I take it you mean the anchor text of the homepage link in the navigation. If that's the case, I think keeping it as "Home" is just fine. The additional keyword specific anchor text juice you get from that change doesn't outweigh user experience. People know and expect there to be a "Home" type button. Changing it may confuse people when they don't need to be.
-
Ruben -
Yes, I'm not a big fan of "Home." The title tag is what shows up in Blue Underlined text at the top of a Google listing. Depending on what the site is all about, you usually want to have your company name and a very short description of what you do. I see you posted as Kemp Ruge Law Group; if it was for that site, you might have:
Title = Kemp Ruge Law Group - Specializing in XYZ Law in City, State
There are other ways to go; some people advise putting your specialization first, and the name second.
But either are way way better than "Home."
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Adding Location to Title Tags has dropped SEO Rankings
After adding the suburb of my business to each title tag on my website, I've noticed their rankings have dropped from page one to page four in a lot of cases. Should I wait it out and expect to see them improve in the future? Should I revert them back to their old title tags? I'm a little concerned!
On-Page Optimization | | thomaslutrov0 -
Website Titles in Google
I currently have a Wordpress platform website and previously I noticed that when I optimized my pages, if I indicated what I wanted my page names to be (through an application like SEO Yoast) that most times, the keyword would show up exactly how I had it typed in. Recently I have noticed that the title of my website is showing in my page titles too. So for example: Before: Shoe Stores Windsor - XYZ Company Now: XYZ Company | Shoe Stores Windsor - XYZ Company In SEO practices, I know it's most often best to have the keyword you would like as close to the front of your title tag, but now this recent search adds my website title first. Plus this also seems to be making my titles longer. I know Google ultimately has the 'final say' in a page title and I have ensured that I have the "rewrite titles/descriptions option" check in Wordpress to allow me to overwrite titles, but I am hoping someone can possibly provide me with a tip or trick to avoid this in search rankings. I think it's important to have the name of my site entered through Wordpress so that any pages that I have no optimized default to the page name and site name, but the ones I have optimized seem to be showing differently all of a sudden. Any help is greatly appreciated! Thanks!
On-Page Optimization | | MainstreamMktg0 -
Title Tag duplication.
Hi Guys/Gals, We do a lot of work in a very competitive space (personal injury) and are having an internal debate on the best way to implement title tags for new sites. We understand that keywords, title tags, etc., don't possess the power they once did, but we have yet to see conclusive proof of this in our space. The vast majority of competitors still rank very well for keyword focused content, title tags, etc., while having average link profiles and little content. We write a lot of content for our clients and want to know if someone can offer their opinion on the question that follows this example: "Top 5 Injuries Caused by T-Bone Collisions | Indiana Accident Lawyer" Would it seem repetitive or manipulative to construct title tags as shown, always placing "Indiana Accident Attorney" or "Indianapolis Accident Lawyer," or similar of at the end of each title tag? Thanks, gang!
On-Page Optimization | | Wayne760 -
Meta Title Pipes and Spacing
I've been doing optimization on a clients website and want to make sure I'm maximizing my characters. Does anyone have any feedback on the spacing in between the pipes ( | ) ? IE: Internet Marketing Company | Denver SEO | Brand Name Do the spaces before and after the pipes play a role in whether the search engines can distinguish the keyword or is it all considered one word if there is no spaces such as: IE: Internet Marketing Company|Denver SEO|Brand Name Any information will be super helpful. Thanks for your help!
On-Page Optimization | | RezStreamSEO0 -
How serious an issue is Title Element Too Long (> 70 Characters)?
Hi, We have about 3000 of these, how serious an issue is this considered? Is it simply the fact that Google won't index the keywords if they are over 70 characters? Could we strip out common words here: 50 Worship Ideas for Small Groups by Stuart Townend | World of Books.com Like 'for', 'by' and probably the '.com'?
On-Page Optimization | | Benj250 -
Keyword Repetition in Title Tag
I am managing an online pharmacy website which has thousands of pages. I'm creating title tags for the pages that currently have automated tags.
On-Page Optimization | | pulseseo
I generally choose a word, find the next best alternative and merge them in the title.
Often this results in repetition of 2-3 words. Examples below:-
Title:- Skincare Treatment, Buy Skincare Products Discounted at Online Pharmacy Title:- Nebulisers, Buy Nebulisers UK Discounted at Online Pharmacy Title:- Electronic Dictionaries, Buy Best Electronic Dictionaries Discounted at Online Pharmacy Title:- Cat Skin Care, Buy Cat Skin Care Products Discounted at Online Pharmacy Are these OK or would Google penalize us for it?0 -
Page titles and descriptions
A website has several wigets to show Each wiget with its own page The wigets mostly just vary in size How would you suggest titles be done? Example: Wiget 1ft Wiget 2ft Wiget 3 ft an so on........ Would this trigger a duplicate content issue given “Wiget” leads in the page title?
On-Page Optimization | | APICDA0 -
How do you see a list of URLs with duplicate page titles?
When looking at the Duplicate Page Title report, the Other URLs column has various numbers that presumably indicate the number of pages that share the same title. When I click on one of these numbers, say a URL that shows 4 in that column, the next page reports "No sample duplicate URLs to report". Why isn't it showing me the other 3 URLs with the same page title?
On-Page Optimization | | jkenyon0