E-commerce duplicate URLS
-
Hi
I just realized that my e-commerce products do not have any difference except the SKUS, PRICE and THE PRODUCT name. Apart from each page has the same sidebar and a piece of content ( same ) under each product pages. And this is the reason why i am getting too many duplicate urls warning through Moz analytics.
I do not have any other contents to add for each product because of the nature of the product. Only the price, product name and the SKUs will be different and rest will all be same for each products.
How can i fix this ?
Thanks
-
Hi Ivor
Thank you very much for your reply.
- Each product have their own title tags and h1 tags ( product name )
- The content is on each product page and it is the same for all the products. So, i think this is something i need to take care of.
-
Thank you very much for . But customer reviews are not going to work because each product is a unique product and only a single customer can purchase a product. So each product is a unique piece.
Also we do not have any attributes of the products. The only thing that is unique is the product name and the SKUs and price.
-
Hi,
You can definitely do as ivordg suggests and use the product name to create unique title and H1 tags and meta descriptions to get you started. Another strategy would be to combine all of the products in to one page but this depends on the product and what's unique about them. If only the colour and size change for example, this could the way to go. You can then use drop downs to let users select the product they want and add a canonical tag to the page. This is something Zappos.com does very well - http://www.zappos.com/cole-haan-ridley-blucher-sneaker
If that's not possible, a better long-term strategy would be to make each page truly unique which would be a great help to you. The best way to do this? Product reviews. This will not only help your SEO but also increase customer engagement and allow customers to get a better overview of your products and likely increase conversion rates. Econsultancy wrote a really good piece on the benefits of product reviews which would be worth your time reading.
There's also an Econsultancy piece here on how to attract product reviews from your customers.
Hope that helps but let us know how you get on or if you need more help.
-
Hi,
I run a webshop as well with the same issues (sanidepot.be). All my products are different in the sense that they have unique product names, sku's and prices - just like yours.
- I use the names of the products as my title tags and H1 tags, avoiding duplicate title errors.
- ...yet placing the same text content under each product doesn't seem right. Is it a footer/banner? Or really the same text added on each product page? I'd remove that text or when it's a seperate html, highlight it in your robots.txt to dissallow that page somehow. If you could, i'd disactivate it, avoiding tons of duplicate content.
- Then the result would be that your product pages have a unique character, even through they don't contain a lot of text. But the real juice for your ranking should come from your home page and all the category/subcategory pages and all landing pages that present your (core) products.
Hope this helps a bit.
Ivor
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Too much duplicate text?
Last December we started losing traffic to our website https://www.spec.lt (This is in Lithuanian).
Intermediate & Advanced SEO | | anonimas
The thing we did was to every single company page we added QR Code. For example: https://www.spec.lt/imone/onninen-uab (at the bottom of this page). We added some text that goes with it. As you can see here http://imgur.com/a/beaYm
The only difference between those texts is the company name. Can this be the reason why google reduced our positions ? (We didn't lose any of traffic in categories/search/articles - only in company pages). A lot of companies that are new or bancrupt have little to no text at all. Except for this text about QR code, like here for example - https://www.spec.lt/imone/mazoji-bendrija-transportas-2017 Can this be the reason? Or any other on page errors that you see.
Thank you0 -
Competition site with Duplicate Name
I have a client who is in real estate and one of his competition used the same Name and Domain and added the word Toronto in front. The competition is putting similar content on the website. The competition also hijacked the Google listing since they both work in the same building. Is this going to affect the ranking our website? What negative effect will it put on our website?
Intermediate & Advanced SEO | | KaranX0 -
Duplicate Contact Information
My clients has had a website for many years, and his business for decades. He has always had a second website domain which is basically a shopping module for obtaining information, comparisons, and quotes for tires. This tire module had no informational pages or contact info. Until recently, we pulled this information in through iframes. Now however the tire module is too complex and we do not bring in this info through iframes, and because of the way this module is configured (or website framework), we are told we can not place it as a sub-directory. So now this tire module resides on another domain name (although similar to the client's "main site" domain name) with some duplicate informational pages (I am working through this with the client), but mainly I am concerned about the duplicate contact info -- address and phone. Should I worry that this other tire website has duplicated the client's phone and address, same as their main website? And would having a subdomain (tires.example.com) work better for Google and SEO considering the duplicate contact info? Any help is much appreciated. ccee bar (And, too, The client is directing AdWords campaigns to this other website for tires, while under the same AdWords account directing other campaigns to their main site? - I have advised an entirely separate AdWords account for links to the tire domain. BTW the client does NOT have separate social media accounts for each site -- all social media efforts and links are for the main site.)
Intermediate & Advanced SEO | | cceebar0 -
Site duplication issue....
Hi All, I have a client who has duplicated an entire section of their site onto another domain about 1 year ago. The new domain was ranking well but was hit heavily back in March by Panda. I have to say the set up isn't great and the solution I'm proposing isn't ideal, however, as an agency we have only been tasked with "performing SEO" on the new domain. Here is an illustration of the problem: http://i.imgur.com/Mfh8SLN.jpg My solution to the issue is to 301 redirect the duplicated area of the original site out (around 150 pages) to the new domain name, but I'm worried that this could be could cause a problem as I know you have to be careful with redirecting internal pages to external when it comes to SEO. The other issue I have is that the client would like to retain the menu structure on the main site, but I do not want to be putting an external link in the main navigation so my proposed solution is as follows: Implement 301 redirects for URLs from original domain to new domain Remove link out to this section from the main navigation of original site and add a boiler plate link in another area of the template for "Visit xxx for our xxx products" kind of link to the other site. Illustration of this can be found here: http://i.imgur.com/CY0ZfHS.jpg I'm sure the best solution would be to redirect in URLs from the new domain into the original site and keep all sections within the one domain and optimise the one site. My hands are somewhat tied on this one but I just wanted clarification or advice on the solution I've proposed, and that it wont dramatically affect the standing of the current sites.
Intermediate & Advanced SEO | | MiroAsh0 -
Renaming a URL
Hi, If we rename a URL (below) http://www.opentext.com/2/global/company/company-ecm-positioning.htm
Intermediate & Advanced SEO | | pstables
to http://www.opentext.com/2/global/products/enterprise-content-management.htm (or something similar) Would search engines recognize that as a new page altogether? I know they would need to reindex it accordingly, so in theory it is kind of a "new" page. But the reason for doing this is to maintain the page's metrics (inbound links, authority, social activity, etc) instead of creating a new page from scratch. The page has been indexed highly in the past, so we want to keep it active but optimize it better and redirect other internal content (that's being phased out) to it to juice it up even more. Thanks in advance!
Greg0 -
Why duplicate content for same page?
Hi, My SEOMOZ crawl diagnostic warn me about duplicate content. However, to me the content is not duplicated. For instance it would give me something like: (URLs/Internal Links/External Links/Page Authority/Linking Root Domains) http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110516 /1/1/31/2 http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110711 0/0/1/0 http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110811 0/0/1/0 http://www.nuxeo.com/en/about/contact?utm_source=enews&utm_medium=email&utm_campaign=enews20110911 0/0/1/0 Why is this seen as duplicate content when it is only URL with campaign tracking codes to the same content? Do I need to clean this?Thanks for answer
Intermediate & Advanced SEO | | nuxeo0 -
Does URL format affect Keyword effectiveness for a URL?
I am looking at our site structure, and don't want to have to rebuild the way the site was linked together based on it's current folder structure so I am wondering what option would work better for our URL structure. I will uses car categories as an example of what I am talking about, but you can insert any category structure you like. For example I would like to have pages like this: www.example.com/ford-convertibles
Intermediate & Advanced SEO | | SL_SEM
www.example.com/chevy-convertibles But instead due to the site structure I will need to have pages like this: www.example.com/ford/convertibles
www.example.com/chevy/convertibles But wonder if I shouldn't do the following to ensure the proper phrase is known for the page: www.example.com/ford/ford-convertibles
www.example.com/chevy/chevy-convertibles The "/ford/ford-convertibles" just seems odd to me as a human, but I haven't seen anything on how well a keyphrase in a URL split by /'s does and I know dashes for phrases are fine. This means I am inclined to go with the"/ford/ford-convertibles"style because it keeps the keyphrase separated by dashes even if it is a bit repetitive. There will be other pages too like "/ford/top-10-fords-ever" but I don't wonder about that since it isnt "ford/ford-xxxxx" Thoughts on whether /'s in a keyphrase are as good as dashes?0 -
Google Maps results doesn't show my site url but rather the maps url, why is this?
For several of my clients landing pages that show up in the Maps results the website url has been overwritten by the maps url (maps.google.com). Even though on my places page I have the correct website set up. Does anyone have any idea why they would be doing this and how I can correct it? Thanks kinldy in advance, Aaron. maps-url.png
Intermediate & Advanced SEO | | afranklin0