2 sets of meta tags in html

[sdwellers]

I use Wordpress for my business website...when I was looking at my html using "source" on Google, I noticed it looks like my site html has 2 sets of meta tags?

www.seadwellers.com  is my site
I do not know why, and I am not sure how to get into my html using Wordpress to delete one set?

[sdwellers]

Hello Tom,

You answered a question for me some time ago, and i appreciate it.  I wanted to ask you, I am a very small business, I do my own site, seo, etc.  After being involved with a company that milked me for $...i realized that I can do SEO on my own...I have a great blog, 10,000 followers on Facebook Page, doing ok in basic SEO.  I do believe that this kind of has to be done organically these days, as content & linkbuilding needs to be authentic now?

However, I obviously am NOT a professional, I believe my site has some issues and I cannot really deal with them well.  For example, my RSS feed is screwed up...http://www.seadwellers.com/key-largo-diving-blog/

I am getting this error message..."RSS Error: This XML document is invalid, likely due to invalid characters. XML error: not well-formed (invalid token) at line 257, column 32"

I have not been able to fix this...and I think I have other on-page SEO isssues that are above me.

Do you offer a one-time service that could address these kind of things?   I do not have big budget, but could use a look-over of my page for on-page issues that you could "optimize" for me?

Also, what is you opinion on linkbuilding these days?  Is this something you think i can address on my own?

Thank you, 
Rob
Sea Dwellers Dive Center of Key Largo

[BlueprintMarketing]

Hi Rob,

You're more than welcome I'm happy to help.

The only time you would not want to use Yoast for creating both open graph tags and Meta tags on WordPress is if you preferred another plug-in that did it or if you wanted to do something highly customized that really is not necessary most of the time.

No I do recommend using Yoast to create your meta tags as well as open graph tags. These are important and very easy to create using Yoast.

First and foremost Yoast is an outstanding tool for the creating both open graph and meta tags

** All of this is on how to use meta tags they should be used in combination with open graph through Yoast.**

Open Graph how to use it.

You should let Yoast create Meta tags & Open Graph the meta info and instead use "Open Graph", which is schema?

https://yoast.com/wordpress/plugins/seo/#title-description

Open Graph protocol If the page contains Open Graph properties for the title, image, and description, they will be used for the a Snippet.

 <metaproperty="og:title"content="..."><metaproperty="og:image"content="..."><metaproperty="og:description"content="..."></metaproperty="og:description"content="..."></metaproperty="og:image"content="..."></metaproperty="og:title"content="...">

• In order for **Open Graph **to work properly on twitter you will need to validate it in twitter  developer here
• https://dev.twitter.com/cards/overview

How to use meta-tags

• Meta Keywords Attribute - A series of keywords you deem relevant to the page in question.
• Title Tag - This is the text you'll see at the top of your browser. Search engines view this text as the "title" of your page.
• Meta Description Attribute - A brief description of the page.
• Meta Robots Attribute - An indication to search engine crawlers (robots or "bots") as to what they should do with the page.

** All of this is on how to use meta tags they should be used in combination with open graph through Yoast.**

http://www.wordstream.com/meta-tags

http://searchenginewatch.com/sew/how-to/2067564/how-to-use-html-meta-tags

https://support.google.com/webmasters/answer/79812?hl=en

Your question about schema you should use all 3 together

• Because as a form of Open Graph a structured data tool like schema although different may serve the very similar purposes.  Here is schema.org 's thoughts on the subject
• https://schema.org/docs/faq.html#4

What is schema and how to use it

You can use schema to tell Google  a reference that is excellent for this and has very many fantastic examples is built visible & Seer

1. http://builtvisible.com/micro-data-schema-org-guide-generating-rich-snippets/
2. http://www.seerinteractive.com/blog/googles-data-highlighter-and-a-view-into-the-future-of-seo/

Create schema you can use

• http://tools.seochat.com/category/schema-generators
• as a plug-in Raven tools makes an awesome tool called schema creator which can be used on the webpage or as a WordPress plug-in
• http://schema-creator.org/wordpress.php

I hope this clears things up and remember there is a place for all of these things on your site. However each serves a purpose which will benefit your site unless you're going to do something really dramatic with PHP Yoast is by far your best bet.

so please keep using Yoast and on top of that you can use schema to.

I hope this helps,

Tom

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[sdwellers]

I understand, thank you kindly for the response I'll remove Yoast option!

[sdwellers]

Thank you Oliver, I appreciate it greatly!

[sdwellers]

Tom, thank you so much for the explanation...to clarify for me, with my limited knowledge...it looks like I should not let Yoast create the meta info...and instead use "Open Graph", which is schema?

Thank you again,

Rob

[BlueprintMarketing]

I hope this is not too long and not confusing.

You're  better off having open graph it is a form of schema or Rich snippets is a term Google uses to encompass all elements of schema. seen as how you are a local business and Google  uses structured data ( what open graph is) to better understand most websites.  you have the ability to show snippets of photographs and text on social media networks as well as in the SERPS (though not as often as it used to be)

**  thorough explanation and reference**

Cyrus does an awesome job in this post and the kissmetrics post under it is fantastic as well.

• http://moz.com/blog/meta-data-templates-123
• https://blog.kissmetrics.com/open-graph-meta-tags/

FaceBook

• if I run your site through Facebook URL debugger this is the result if you post the link on Facebook
• https://developers.facebook.com/tools/debug/og/object?q=www.seadwellers.com
• here is the result ( photos might be small that are attached)
• Photo http://i.imgur.com/Uh0W6UK.png

Google

• If I take your URL and put it through Google's Webmaster tools rich snippet/structured data https://developers.google.com/structured-data/testing-tool/
• I get this result http://i.imgur.com/KLMaoy4.png
• https://developers.google.com/webmasters/structured-data/testing-tool?url=http%253A%252F%252Fwww.seadwellers.com%252F

headprefix="og: http://ogp.me/ns# fb: http://ogp.me/ns/fb# website: http://ogp.me/ns/website#"><metaproperty="fb:app_id"content="302184056577324"><metaproperty="og:type"content="website"><metaproperty="og:url"content="put your="" own="" url="" to="" the="" object="" here"=""><metaproperty="og:title"content="sample website"=""><metaproperty="og:image"content="https: s-static.ak.fbcdn.net="" images="" devsite="" attachment_blank.png"=""></metaproperty="og:image"content="https:></metaproperty="og:title"content="sample></metaproperty="og:url"content="put></metaproperty="og:type"content="website"></metaproperty="fb:app_id"content="302184056577324">

Equals http://i.imgur.com/Uh0W6UK.png

• og:description - A one to two sentence description of your object.
• that is arguably more powerful then the regular description tag.
• Check Bill Slawski from SEO by The Sea http://seobythesea.com for some amazing information about structured data.
• My Quick take on what Bill had revealed. http://tomzickell.com/reading-identity-types-on-seo-by-the-sea/
• http://gregreindel.com

http://moz.com/blog/meta-data-templates-123

| |
| <title>Sea Dwellers Dive Center of Key Largo - Florida Keys Diving</title> |
| |
| http://www.seadwellers.com/" /> |
| https://plus.google.com/b/116583293509885992081/+Seadwellers/posts"/> |
| |
| |
| |
| |

| meta property="og:site_name" content="Sea Dwellers Dive Center of Key Largo, Florida Keys" /> |
| |
| |
| |
| |
| |

How to set up Yoast WordPress SEO

• A great resource for both search and WordPress is this fantastic post by Dan Shure
• http://www.evolvingseo.com/2014/02/14/all-in-one-vs-yoast-seo-test-drive/
• &
• http://moz.com/blog/setup-wordpress-for-seo-success

I hope this helps,

Tom

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[metafser]

I checked. You are using WordPress Yoast Plugin. But your theme built with that kind of function. Thats why 2 set meta option you are watching. Use Default Theme option and remove yoast option. I think, It will best practice .

[ofw12387]

You have the normal meta tags, probably included by your or the wordpress theme and then, you also have og metatags automatically generated by Wordpress SEO Yoast pluggin. The og metatags are used on social networks like facebook.

I would not worry, it  looks ok

More information about og metatags here -> http://ogp.me/

Br

//Oliver