I don't have a business address, Any problem?
-
I am targeting local area, Melbourne in Australia.
My business address is my private (home) address and I don't want to list it as we don't have a shopfront, and I don't want my personal address online. Is there a way to get around this?
Web site - brandstenmedia.com.au
Services - Aerial Photography & Videography
-
Hello,
I often list my address, even though we don't serve customers from the address. There are a couple of reasons for this; firstly it strengthens your brand identity and gives people confidence that your business is real, and second because there is no other reliable way to get local search on your side. If you use another address this may look odd and make people suspicious about the business. If you do list your address you can set up your site for people to contact you in the ways that you wish, rather than by coming to your address, if that's what you prefer.
-
No worries, Hashtag
We're all learners!
-
This is true! I guess I should clarify.
My answer was presuming, that "Aerial Photography & Videography" was also located in the same area they are targeting. That being said, using their own home, and the shipping address of the P.O. Box for all business inquiries would allow them to still remain separate from their home. I should have clarified that.
When you assume you make a buttocks out of me and myself in this case!
My apologies!!
-
Hey Hashtag - Important to note here that in Local SEO, P.O. boxes are taboo. Forbidden by Google's guidelines. So, in this case, P.O. boxes are not a solution.
-
A business address is HUGE for local search. At least get a PO Box and use that. Its cheap.
-
If you are trying to get a local search result, having a local address will be immensely beneficial, why not grab yourself a P.O. box? Could be a quick fix and a physical address!
-
Hi Landon!
Important question here - I understand that you don't want to have you address displayed, but are you at least physically located in Melbourne or are you located in a different city? Please, let us know!
-
Hi there
You can take a look at business listings through Whitespark and Service Area Maps through Google.
I would also take a look at different local business listings or citations that you can get through various city or art/photography partnerships. Do you work with local businesses that would be willing to lend testimonials?
You should also take a look at this resource from Moz.
It's not bad that you don't have a address listed, but it will make your job a bit harder. If your onsite and content allude to Melbourne and businesses in that area, you should be just fine. Remember to take advantage of image schema and sitemaps as well, so you can add descriptions and titles alluding to Melbourne or various local areas.
Hope this helps! Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I use the same interior photos for multiple stores in Google My Business?
Hi, The company I work for has many store locations across the country. Getting good/quality interior pictures has become very difficult for us. We recently good a Virtual Tour from Google for one of the locations, and they took some really good pictures. According to Google, the "Photos should represent the actual business" and "Represent the real-world business location". My question is: since our stores are VERY similar in the interior, can we use the same pictures for them while we get more pictures? Would Google penalize this? Thanks!
Local Listings | | SO-MarceloOtero0 -
???? "Google My Business", Search Console, Google Webmaster Tools
I added a Google+ Page for my business several years ago. Now when I click on "Search Console" within Webmaster Tools it is asking me to provide business information that I entered several years ago for Google+. Is this normal? Should I fill it out? It seems that this info is redundant with what I filled out for Google+. When I enter the name of my business (Metro Manhattan Office Space, Inc. ) in Google, a listing appears to the right, so it seems that Google already has my details. Thanks,
Local Listings | | Kingalan1
Alan vkpDA XgCcQ0 -
Should add Schema markup to my sites Business Directory?
I'm adding a Business Directory to my ecom site to show where the product can be purchased/used. Some listings are stores where you can purchase others are restaurants, bars and spas the product can be used. My question is should I add relevant Schema markup for each listing? My thoughts are yes but wanted feedback from the community.
Local Listings | | ColeBField
Thanks0 -
Using same business number on different websites
Hello, I have number of websites in different locations with different business name and address with verified listings. However, I am thinking to use the same phone number on all the websites as it is difficult for me to keep track of all the numbers. So, is it okay to use the same phone number on different websites with different business name and address? Waiting for your thoughts. Brian
Local Listings | | BrianBotts.0 -
Local business with many locations
Hi guys So ive been helping a local business out with their Google my business pages, they have them set up over several different accounts, which I dont think is a problem, however am sure its more helpful having them under one login, does this matter so much ? They are one company, however the titles for their business listings are all different, they have stuck some keywords into the business titles and the area, I am guessing the title for the different businesses in different citys should all be the same just the company name ? is this correct as they need to be consistent dont they ? As i am sure WH smiths for example all their business listings in different citys are just WH smiths and not with some keywords after each different branch ? I just wanted to check this up, and make sure I wasnt messing up someones listings lol !! J
Local Listings | | MrWoc0 -
International customers for local business
Hi I have a vacation rental in France. My customers come from the UK/US, France, and Spain and as such i have three domains. www.domain.com (French) en.domain.com (English) es.domain.com (Spanish) I first set up a Google+ page which was tied to my French website and it's descriptive text and KW are in French. I subsequently set-up 2 more Google+ pages (English and Spanish, each with their respective domains and language specific KW) for the purpose of showing up in local searches in the UK and Spain, which is starting to working. I'm I going in the right direction? is this a crazy idea since they all have the same local address? Thank you for sharing insights regarding how to handle a local business with multilingual customers.
Local Listings | | pgcosson0 -
Why I'm I ranking so low on Google Maps
About 3 months I started a website (www.guyetteroofing.com) for my roofing business in Montgomery, Alabama. The site is still a work in progress, however, because the competition doesn't really market via internet it was fairly easy to rank on Google Maps. Within 1 month the business was letter "A" in Google Maps. About 3 three weeks ago my ranking was dropped considerably, not showing up at all in letters A through G. The business is still indexed in Google Maps, but only represented by a small red dot. My website is still ranking pretty high for "roofers in Montgomery", but my position on Google Maps has all but disappeared. I have no idea what I've done to be rank so low on Google Maps but still have a solid position on regular Google Search. I've checked my citations and my NAPs, there are a few inconsistencies but nothing major. How can I rank so far below my competition if I have twice as many citations, an actual website, and a Google Plus page?
Local Listings | | billyguyette0 -
Google Maps redirect notice on track-able URL's (how do I track maps visits in analytics?)
We've been using trackable URL's to track Google My Business visits in analytics for years.
Local Listings | | RedNovaLabs91
Example: ?utm_source=GoogleLocal&utm_medium=example&utm_campaign=example In the past month I've noticed Google showing a redirect notice on any listing with a trackable URL. It happened for a day or so a few weeks ago - and then it's been a more permanent situation since this past week. Redirect Notice
The previous page is sending you to: www.example.com
If you do not want to visit that page, you can return to the previous page. I'm fine with removing the trackable URL's - however - I'm not sure how to track maps visits via analytics without using them. I can't find any updated information on options. The last post on moz was in 2011 (http://moz.com/blog/tracking-traffic-from-google-places-in-google-analytics). The alternate tactics in that post no longer work. So my question is:
- How do I track Google Maps (My Business) visits through analytics without using tracking URLs?1