Duplicate content
-
Hi everyone,
I have a wedding blog I submit posts to on a monthly basis for a link back. One of the staff said to change the first 200 character and I can post it on my own blog with no duplicate content penalty.
Any thoughts?
Best wishes.
David.
-
Although you have more than enough answers I figured I would chime in since I have had some experience with this. Bottom line, whatever work you put in, you will get out. Google progressively becomes more and more intelligent and is more and more capable of determining who wrote what first. Simply put, there is no easy way to get content anymore. Search Engine Land wrote a great article about content.
Now, we are in a time where EVERYBODY writes content. I'm not totally sure what you do but I'm guessing its wedding photography? I personally think that utilizing your creative gift of photography for links is a great idea. Maybe think of some other ways you can leverage that talent. Make an infographic of how wedding photography has changed over the years, or a youtube video on the 10 best wedding tips. As a wedding photographer (if that's what you do, I'm sure you have plenty of tips that are outside of box.
Remember, if you pay with bananas you are gonna get monkeys. Same goes with SEO. If shortcuts were easy and effective, they would just be the way.
-
Hi Patrick,
Also considering you have a few links back from PRWEB you might want to read this:
http://searchengineland.com/how-prweb-helps-distribute-crap-into-google-news-sites-140597
Best wishes.
David.
-
Hi Patrick,
What i mean by trying to get my images onto peoples websites" is offering other wedding vendors images of their products in exchange for a link, say for example a band at a wedding asked me to take some photographs of them, which I was happy to do in exchange for a link. are you saying this is wrong?
Also when I leave comments I don't use any keywords or links. I have just read the Matt Cutts article and he is fine with blog comments, although I am aware of not having too many.
Can you point me to somewhere that will not melt my brain and get me started on the best practices for SEO?
You seem to be very purist in your outlook although you are in a company that offers SEO?
Best wishes.
David.
-
Hi there
You should never "exchange" anything for a link. A link at this point with Google is something that should be acquired naturally, without any outside factor influence besides the quality and relevance of the content or website be linked to. A link enhances the quality of the user experience and should be treated in such a way.
I really suggest you read the following resources:
Quality Guidelines (Google)
Matt Cutts on Blog Comments, Links & Spam: Use Your Name, Not Keywords (SEW)Along with link schemes, reading the above resources will help you understand what actions you should take and what actions you should stay away from. This is especially helpful being new to SEO. Google takes comment spam and link exchanges very seriously, so you want to take proper steps to make sure you are protecting yourself. The fact that you say "Also trying to get my images onto peoples websites in exchange for a link. (a little more difficult)" makes me nervous that you are doing whatever it takes to get a link, especially with comments (not sure if you are leaving links there - but don't do that).
The more education you have with links and what Google expects, the better off you will be.
Let me know if you have any questions or comments.
-
Hi Patrick,
with my limited knowledge of SEO I was hoping to write a blog post once a month for this particular company Brides Up North.
I have taken an advert out with them which includes being able to write a blog post once a month. I am also trying to get featured weddings on national wedding blogs (I have three featured with a link back).
Also trying to get my images onto peoples websites in exchange for a link. (a little more difficult)
Lastly I am leaving comments on the wedding blogs and other photography blogs.
all a bit underwhelming to an SEO expert, but as a small business owner with limited knowledge its the best I can come up with at the moment.
The site in question has a spam score of 0/17.
Most of the top people in other cities like manchester and London have this exact profile?
Best wishes.
David.
-
Hi David
Yes - I am saying that you should request a nofollow link back and a canonical tag on that post so that ownership credit goes to you and users can come to your site if they want if they like what they read.
I would prefer a nofollow link in this situation over a follow because it protects your site from inheriting spam equity from the other site, as well as shows you're not attempting to build a link scheme. Also, if you are writing a lot of blogs for this site (which I would do sparingly and really make it count if you see QUALITY traffic from this site), you don't want a sudden influx of follow links pointing at your site - that could be seen as manipulation.
Hope this helps! Good luck.
-
Hi Patrick and Oleg,
Thank you for your responses.
Patrick, are you saying it is ok to post the blog as is, on my site and the wedding blog, just get a link back?(the only reason why i am giving it to them).
Also why is it preferable to get a no-follow link?
Best wishes.
David.
-
Hi there
I don't know where they got this, it sounds so broad. If you have a 200 word blog post, then yes, that should be fine, but if you have a 600 word or more blog post, then, no, don't do that. A substantial block of the content is still duplicate content
If you are writing your own content and have your own blog, post it there. You can still submit to the other blog, but make sure that they put a canonical tag on it claiming you as the owner or a link back to your site as the host, preferably nofollow (nofollow links still have value, don't worry), or both.
I would also read through Google's duplicate content resource so you know what is and what isn't duplicate content.
Hope this helps! Good luck!
-
False... unless the article is close to 200 characters.
It will however help you avoid the supplemental index... so the page may appear in serps, it just won't rank too well.
I have a client that has the same text for products on his site and on amazon. When he changes the title/heading slightly (e.g. adding a 1 word adjective) on Amazon, both pages appear in serps. However if the title/heading is identical, only the website ranks. - just note that Amazon is a powerhouse of SEO so it may be unreasonable to expect the same results but does give some insight into Google's algorithm.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to create good SEO content for an essentially thin ecommerce site?
I have a retail website that in the past has been hit by a manual action for crappy backlinks (these were all done by a previous agency and up until the penalty providing very good results). We have since removed all of the rubbish backlinks and have come out of manual penalty and are looking in to our long term strategy in terms of content and link building. We have a blog within our site that does well with traffic and with an OK conversion to the products that feature within the posts, we are also putting together a strategy in terms of long term content plans and while this is all very good for the blog, the ecommerce part of the domain continues to suffer. I know that part of this is because we did remove all of these links that were giving it juice, but where do you start with SEO when what you are dealing with is essentially thin content? With around 7000 products, every page has unique descriptions and titles that have been updated to remove keyword stuffing and over optimisation that has occured in the past. We don't want to go down the route of getting an agency that is going to put us back in Googles bad books, but how do you go about getting a retail page juice without firing backlinks at it? Not looking for the holy grail here but just looking for some advice, I want a clear idea of a direction to go in before recruiting an agency to do this.
Link Building | | timsilver0 -
Adding content to an eCommerce site
We're creating buyers guides for the each category on our ecommerce website and we're not sure where to place the content for maximum impact. Option a: place the content on the category page beneath the product listings Option b: place the content on our blog and created links between the content and category page Which option do you think would be most effective/ user friendly? Any thoughts, help or advice would be appreciated. Thanks, Alick
Link Building | | Alick3000 -
How to get started with a brand new site and domain name and prioritize content creation?
Hi there. I just bought a Moz Pro membership with the goal to start with a new domain name and create a content channel. The domain name is completely fresh so it doesn't have any authority or trust associated with it. I did initial keyword research with the Google Keyword Tool for the niche I want to address and know what content I can get out. I would like to prioritize content creation based on what will rank easily in Google and then work my way up from there. Do you have ideas on how I could best prioritize these keywords to this? How can I identify the low hanging fruit for getting some incoming links to my website such that there is already some incoming link juice? (without using any black hat tricks) Any hints or tips are greatly appreciated. Thanks! PS: The website is in Europe where the blogosphere is really underdeveloped for the niche.
Link Building | | JohnDE0 -
Does Google index a content in iframe?
Hello guys, I´ve done a infografic and i want to share it with some bloggers. But, i want to share an iframe, not an image (beacuse there is some links on it). My question: Can Google consider the links inside an iframe (for link building)? Thank you 🙂
Link Building | | seomobly0 -
Which is More Powerful? Content or Backlinks: Ecommerce Sales
Hello, Which do you guys think would bring in more sales: doubling the content across all category pages and top 30 products, or getting 10% more good unique root domain backlinks from broken link building? 350 products in total 50 main categories 150 subcategories. Product page content would be frequently asked questions for the product and would be added by the site owner who is an expert. Thanks.
Link Building | | BobGW0 -
Backlink's using duplicate content in article directories
I've had a link build report of all the links an SEO company have got us but a simple search for some of the content in Google with phrase match brings up about 3 pages of the same content posted to different article sites. I think it is doing something but will it just be penalised over time?
Link Building | | acs1110 -
Adding a directory and aggregated content to my ecommerce site
I'd like to add a directory of websites to my ecommerce site. We operate within a nice niche both in terms of products and demographics. The directory would be specific to our verifical and market. My concern is how Google will see these external links. A reciprocal link won't be required to be in our directory, but I suspect many sites would like back to us as we outreach to them with content ideas, their directory links, and as we share them with our social network on twitter and facebook. The directory would be broken down into categories so each page may have 1-20 external links on it. Our architecture already incldes category links (all internal) so these would be in additional the links you would normally see on our site. I'd also like to aggregate some content - again, mostly external links. Will Google have take poorly to that aggregation?
Link Building | | DenverKelly0 -
Does it hurt your site to syndicate content on other sites?
Does publishing an article from your site on other sites hurt your site if you require a link back to your site? If website B, C, and D publish an article found site A, but they link back to site A, does that hurt or help site A?
Link Building | | nicole.healthline0