Official Site label in Bing SERPs
-
A colleague noticed a few major brands have labels like "official site" in their Bing listings and they also seem to get a "Customer Service phone number" included as their rich snippet under the meta title. My guess was they possibly have schema mark-up on the page, but I was wondering if anyone else knows how else they could have landed this extra snippet?
Thanks in advance!
-
I actually think it has less to do with schema and more to do with things like Freebase. It's the same as the one box showing up in branded searches in Google. I don't know the threshold or metrics for how to get that, but I know you at least need to have the same consistent information across the web about your brand.
As Bob said, I'm really curious if anyone has insight as to metrics or thresholds.
-
Really cool! In Holland we don’t really look at Bing a lot so this is more a guess from my side:
- I think a ton of authority helps them
- Any verified listings sound like a logic factor
Looking forward to see more comments on this subject!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Best review sites for SaaS vendor
My client is a SaaS developer and I would like to begin some review acquisition activity. Just wondering if there is any knowledge out there with regards to what review sites google scrapes or uses as an indicator for such products (Yelp and Yellow pages not too helpful in this scenario). I have narrowed down Capterra, G2 Crowd and GetApp as having a good following - but any insights would be much appreciated.
Branding | | P.Myers0 -
Help! Odd SERP results on two branded terms.
We have had the ODDEST thing happen to our Branded search. Last week we started seeing our Women’s subdomain (women.duluthtrading.com) outranking our main Duluth Trading domain (duluthtrading.com) on searches for “duluth trading co” and “duluth trading company”. Sample of odd results page: http://screencast.com/t/cKgkaYc1 As you can see- our Women's sub domain is ranking #1 then our main domain, THEN what used to be our organic site links are now listing 3-6. If you search for "duluth trading" though, you will get the typically results page: http://screencast.com/t/qGLDWiM0f We have been trying to figure out how or why this has happened. Our website went out for 30 minutes on January 4th. We thought maybe that is what happened but it has now been 7 days. Any help or suggestions would be great!
Branding | | sderuyter0 -
Site Architecture for Sub-Brands
I am working on launching a few industry specific sub-brands for our marketing agency and am trying to figure out the best way to deliver a tailored user experience using subfolders instead of subdomains, if this is indeed the best option... Since I am trying to provide separate experiences, I looking at housing microsites in sub-folders - say /technology or /medical. Each with its own navigation, home page, and industry specific content/blog/portfolio. A couple things I am considering: Will my microsite "home pages" and site pages rank as well in a sub-folder versus if they were actually the primary pages on their own sub-domain? Will separate Wordpress and theme installs and separate primary navigations have any affect on SEO if they are in sub-folders of the same site? Thanks in advance for any input. I really appreciate it!
Branding | | Alaniz0 -
What if I have multiple sites? Do I need to register separately?'
I have 3 sites which has been running for 3-5 years. I've limited knowledge on SEO and some handholding is needed.
Branding | | FrankLaw0 -
Sites we can submit web design news to...
Hey Mozzers - happy 2013 to one and all, I hope everyone had a great festive season! Now we're all back into the swing of things, we're in the process of getting our new website up and running. We're a web and graphic design agency, and I'm putting together checklists to ensure we get new projects some coverage where deserved. There will be a different checklist for the different disciplines - brand design, packaging, web design and so on. For many of these disciplines, there are multiple news sites that we can reach out to when we have relevant stories - Dieline for packaging, for example. But for web design, any searches I do either show up CSS Galleries / portfolios (which I already have on the checklist under another section) or web tutorial sites. I don't seem to be able to find decent, trustworthy sites that exclusively feature web news. I'm sure they exist and it's just a case of 'can't see for looking', but does anyone know of decent sites that carry news stories about new websites going live? Obviously we know not every new site will be newsworthy - and indeed we wouldn't try to submit every new site we have go live for that very reason - but it would be good to have a clutch of high authority, well visited sites to turn to when we do have something of note. Any help is much appreciated! Thanks Mozzers!
Branding | | themegroup0 -
Is duplicating video across several sites a bad thing?
Hi, We have a fairly successful YouTube Channel where we create unique and helpful videos that are related to our core business activity. When we create these videos would you consider it a bad thing to not only post them on YouTube but also a couple of the smaller sites such as Metacafe and Dailymotion? Sending to multiple sites would possibly achieve more total views but would this kind of duplication potentially be harmful to the overall success of the video and have a knock on effect when it comes to how it ranks in Google? Thanks for your help.
Branding | | ChrisHolgate0 -
Brand(keyword) - dominate on SERP
Hi, I'm opening this topic here, to discuss about brand domination, but maybe more concentrated for europe countries than google.com Write here your suggestions,tactics, and more about social profiles and mini-blogs. For example, if we like to dominate for keyword "seomoz" than we will take some social profiles and miniblogs with seomoz, but write mroe about tactics to rank this profiles and miniblogs higher. Not only to create, but what kind of things to do regularly to have this profiles on top #10. ( miniblogs i mean like user.wordpress.com, user.blogger.com, user.tumblr.com etc.. ) Write here your tactics, but only if you are experienced on this! Thanks.
Branding | | leadsprofi0
