Schema.org problems (still)
-
Hey Mozzers,
I've been working at this for a while now, and I can't figure out why the rich snippet data is not getting pulled for our reviews and product rating. I've included a sample URL where we have reduced the schema.org markup:
http://www.tripcentral.ca/vacations-packages_00_03_JN_gran-bahia-principe-coba.html
| } |
Any thoughts? I was told not to list multiple reviews, so I took them out. But it's still not being picked up in the SERPs, and we would really like the star rating data to appear.
Any useful advice would be appreciated!
-
I haven't had any trouble using JSON-LD for organizations and people. I have only used in-line product schema so far for products. You could try adding the in-line markup if you haven't already, and leaving the JSON-LD script up.
-
I've corrected the brackets with our dev, but it's still not pulling up.
Here is the change we made to the code:
| "@context": "http://schema.org", |
| | "@type": "BreadcrumbList", |
| | "itemListElement": [ |
| | { |
| | "@type": "ListItem", |
| | "position": 1, |
| | "item": { |
| | "@id": "http://www.tripcentral.ca", |
| | "name": "Home" |
| | } |
| | },{ |
| | "@type": "ListItem", |
| | "position": 2, |
| | "item": { |
| | "@id": "http://www.tripcentral.ca/vacations-packages_index.html", |
| | "name": "Vacations Packages" |
| | } |
| | },{ |
| | "@type": "ListItem", |
| | "position": 3, |
| | "item": { |
| | "@id": "http://www.tripcentral.ca/vacations-packages_mexico.html", |
| | "name": "Mexico" |
| | } |
| | },{ |
| | "@type": "ListItem", |
| | "position": 4, |
| | "item": { |
| | "@id": "http://www.tripcentral.ca/vacations-packages_mayan-riviera-maya.html", |
| | "name": "Mayan Riviera-Maya" |
| | } |
| | }] |
| | } |I went through with the dev team and its passing the testing tool.
Is there anything else I could be missing?
-
Are you including the itemprop="aggregateRating" itemscope="" itemtype="http://schema.org/AggregateRating" somewhere else?
Also, I think with products you need to wrap it all in a div with itemtype="http://schema.org/Product"
-
Could it be because we are using JSON that the rich snippet data is not being pulled?
-
Right now I am just focusing on getting the product rating up. Here is the code I am going to try:
Dreams Tulum
A beautiful resort, dream weddings and amazing staff.
Hotel rating:
5 out of
5 with
8 ratingsI am trying to go to the basics here- I think this looks correct?
-
Have a look at: https://developers.google.com/structured-data/testing-tool/
Your page only has "hotel, product, and breadcrumb list", this should help you: https://developers.google.com/structured-data/rich-snippets/reviews
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Could I set a Cruise as an Event in Schema mark up?
Hi there, We are now in the process of implementing a JSON-LD mark-up solution and are building cruises as an event. Will this work and can we get away with this without penalty? Previously they have been marking their cruises as events using the data highlighter and this has displayed correctly in the SERP. The ideal schema would be Trip but this is not supported by Google Rich Results yet, hopefully they will support this in the future. Another alternative would be product but this does not display rich-results as we would like. Event has the best result in terms of how the information is displayed. For example someone might search "Cruises to Spain" and the landing page would display the next 3 cruises that go to Spain, with dates & prices. The event location would be the cruise terminal, the offer would be the starting price and the start & end date would be the cruise duration, these are fixed dates. I am interested to hear the communities opinion and experience with this problem.
Intermediate & Advanced SEO | | NoWayAsh1 -
Is the rel=publisher markup still relevant after google+ disappearance this year?
Hi, how would google+ disappearing after this year would affect the rel=publisher markup? Is it still relevant? Thanks!
Intermediate & Advanced SEO | | rascordido0 -
Can't support IE 7,8,9, 10\. Can we redirect them to another page that's optimized for those browsers so that we can have our site work on modern browers while still providing a destination of IE browsers?
Hi, Our site can't support IE 7,8,9, 10. Can we redirect them to another page that's optimized for those browsers so that we can have our site work on modern broswers while still providing a destination of IE browsers? Would their be an SEO penalty? Thanks!
Intermediate & Advanced SEO | | dspete0 -
Schema.org for Hotels
Good morning, I have a question about how to use Schema.org on a hotel website. Since a website will have many pages, do I add the microdata for the hotel's address, contact info, ratings, reviews, etc on every page as that information is in the footer of each page or do I just add to the homepage once? Thanks in advance
Intermediate & Advanced SEO | | mulch0 -
Recovered from Manual Penalty but rankings still suck
Hi All, We got a penalty Last March 2014 ( Side Wide Link - unnatural links) which we recovered from quickly and this changed to Partial Match penalty (impact links) which we recovered from back in December 2014. Our Site profile has been cleaned up but our rankings still suck for some of our main keywords (+500) . Also our traffic and local rankings still suck in some cases. From an SEO point of view our site is pretty good, we've done everything google has recommended including schema.org, mobile responsive, unique content (which we write regulary) and we only have a few duplicate pages. Our domain authority is better than our competitors but yet our rankings and traffic are still no way as good as theirs. Do anyone know if recovering from an impact links penalty take longer than 4 months . I know that google says than it discounts those links but I get the feeling google may be looking at an old dataset due to not rerunning panda & penguin since our penalty was removed and this may be whats affecting things. Does anyone have any ideas? I am more than happy to post my url if someone fancies taking a quick look ? to see if it's anything obvious ? thanks Pete
Intermediate & Advanced SEO | | PeteC120 -
Domain Authority: 23, Page Authority: 33, Can My Site Still Rank?
Greetings: Our New York City commercial real estate site is www.nyc-officespace-leader.com. Key MOZ metric are as follows: Domain Authority: 23
Intermediate & Advanced SEO | | Kingalan1
Page Authority: 33
28 Root Domains linking to the site
179 Total Links. In the last six months domain authority, page authority, domains linking to the site have declined. We have focused on removing duplicate content and low quality links which may have had a negative impact on the above metrics. Our ranking has dropped greatly in the last two months. Could it be due to the above metrics? These numbers seem pretty bad. How can I reverse without engaging in any black hat behavior that could work against me in the future? Ideas?
Thanks, Alan Rosinsky0 -
Do Nofollows still work for Sculpting?
Before answering this, let me explain my goals. I know that Google made a change a couple years ago that discounts the amount of Page Rank passed to dofollow links when there is a nofollow link present on the page. My goal is to keep the most page rank possible on my home page and pass a specified amount of Page Rank to 7 out of 10 of the pages linked to from my home page. I realize that creating 3 of the outgoing links as no follow links is not going to increase the Page Rank being sent to the other 7 pages. My question is will my home page be able to retain the Page Rank that would have been used by the three nofollow links or is that Page Rank value just lost when I implement a nofollow?
Intermediate & Advanced SEO | | MyNet0 -
Nuanced duplicate content problem.
Hi guys, I am working on a recently rebuilt website, which has some duplicate content issues that are more nuanced than usual. I have a plan of action (which I will describe further), so please let me know if it's a valid plan or if I am missing something. Situation: The client is targeting two types of users: business leads (Type A) and potential employees (Type B), so for each of their 22 locations, they have 2 pages - one speaking to Type A and another to Type B. Type A location page contains a description of the location. In terms of importance, Type A location pages are secondary because to the Type A user, locations are not of primary importance. Type B location page contains the same description of the location plus additional lifestyle description. These pages carry more importance, since they are attempting to attract applicants to work in specific places. So I am planning to rank these pages eventually for a combination of Location Name + Keyword. Plan: New content is not an option at this point, so I am planning to set up canonical tags on both location Types and make Type B, the canonical URL, since it carries more importance and more SEO potential. The main nuance is that while Type A and Type B location pages contain some of the same content (about 75%-80%), they are not exactly the same. That is why I am not 100% sure that I should canonicalize them, but still most of the wording on the page is identical, so... Any professional opinion would be greatly appreciated. Thanks!
Intermediate & Advanced SEO | | naymark.biz0