Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How to get an Updated Logo in Search Results?
-
I'm having trouble getting a new logo in search results. My company, RealSelf, updated our logo over a year ago and both Google and Bing continue to show our old logo in image results. Worst of all, this means that when people look for our logo, they find the wrong one and include that in new, external content.
Here's a list of what we've tried:
- We've modified all the logos on our site with the new one (not including a few PDF whitepapers from before the redesign
- Added schema.org logo and organization markup
- Featured a high resolution image on our "Logos" page (top result for "RealSelf logo")
- Verified wikipedia has the proper image
- Modified all social profile logos: Twitter, Facebook, G+, etc..
- Begun outreach efforts to have high ranking image results update our logo
I'm wondering if there are other ideas besides getting more creative/successful with our outreach tactics?
-
Thanks for helping Dirk!
-
Dirk's suggestions are perfect. In addition, I would add a few things.
First just to check, this is your real new logo now? http://fi.realself.com/images/layout/logo.png?1398004321
When you do the image search in Google, just look at where all the old images are located. For example I would go through ALL of the results, not just Dr Ellen - like this one shows up for me: http://www.elitemdspa.com/realself-testimonials/
Contact all websites that are using your old logo and ask them to update to the new one.
-
Point 6 seams to be the most important one - make sure they update all the logo's (most of the results I get seem to be affiliated with your company - so this shouldn't be to difficult to do).
Example: http://drellen.com/realself-reviews/ - the logo is changed in the body - but the bigger logo is still the old one.
On your site - rename your logo to real-self-logo.png & make the alt "Real Self Logo" to make it very obvious that the image = your logo
Dirk
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wrong logo on Google Knowledge Panel
We have several different listings & brands on our site and the logo that is being pulled is one of our listings. We have identified the logo through organization structured data as well as provided the "feedback" section with the correct link multiple times. Does anyone know how we can get this resolved?
Branding | | imjonny1230 -
Rate My Logo!
Hey guys, Can't for the life of me decide which color pallet to use for this logo, so please let me know your thoughts! The logo is for a website that specialises in Instagram social media marketing - So without further ado... Green, Blue or Blue with Red Heart? Thoughts, feedback and anything else you want to add! DBFnY
Branding | | camille10 -
In the Google search results, the company name (with the drop down arrow) next to the result URL is incorrect. The company being displayed here is a company we acquired many years back. How do I adjust/fix this?
When I search any term for my organization, we are getting good results BUT the company name, next to the results URL is of an orgnization we acquired many years back and not the name of our company. The URL is correct page JUST the company name next to this URL is incorrect on the Google search results page. How do I go about changing so the company name next to the URL ?
Branding | | DigitalNTT0 -
Spam in search engine results for company brand name
Hi, I'm having a strange problem with a certain comapny. When you Google their brand name the first 8 results or so are related - their site, Google+ page, Twitter etc. The rest of the results are completely unrelated to the site and much of it is in another language and looks really spammy. According to the site owner until recently the first 50-60 results were related - mostly local results, press releases, and franchise companies listing his business. They don't have a great link profile but that shouldn't have them dropping out of the results, especially since they're still ranking in the top 1-8 positions. Here's the strangest part: the company name is Libertana. All the spammy results are not so much spammy, they're related to the syllable "na". Examples: Ivanyukite-Na Mineral Data įt$koka!na's sounds on SoundCloud - Hear the world's sounds Bosiniya na Herizegovina - Wikipedia What on earth is going on? Why would they rank for the last syllable of their name?
Branding | | storemachine0 -
Brand Name searches: Low Click Through Rates in Google - What are your CTR in the SERPS for your Brandname?
Hello, Checking the Analytics part - Search Engine Optimization/ Queries - I found suprising results for my website: The website is no. 1 for my brand name but only has a 28% CTR on the brandname in the Google SERPS! Please see exactly what I mean here: http://screencast.com/t/GKjwliZ6GTF7 I'm looking for your experience of CTR of other websites in the same situation. Do you have similar low CTR? Some background info; The website is no1 for the brandname. Sitelinks are shown. Google Maps is shown on right. In the period are no adwords advertisments on my brand name as I know. I checked several times. I cant understand where 72% go after searching for my brandname. Thanks for sharing your experience. Best Regards Daria
Branding | | nmedia0 -
How To Remove Unwanted Search Query from 'Related Searches'
Currently, when I run a search for my company's website, one of the listings in my
Branding | | NiallSmith
"searches related to <my search="" query="">" is:</my> <my company="">scam</my> Does anyone know how to change the queries that appear in the 'related searches' section of the search results page?0 -
How to get Google to link external review sites in Google Places
Hi, I have several company profiles in Google Places and Google Sites, I also have the same profiles for those companies in review sites like Yelp! and so on. I have seen that other sites have links on the bottom where Google points to those external review sites, but that doesn't happen for me yet, is there a way to tell Google that I have profiles on other review sites so they can link them or is it Google whenever they find them that will link them? Here's an example: http://maps.google.com/maps/place?cid=14126341780178539960&hl=en At the bottom you'll see that it says: Reviews from around the web Now this is one of mine: http://maps.google.com/maps/place?cid=12168877126282825032&hl=en Now how do I get that line at the bottom provided that I know there are reviews out there in other sites? Is there something I can do? Or is it all about Google doing it whenever they see fit? Thank you!
Branding | | tass0
