How can you best use additional domains with important keywords
-
Currently I have a corporate website that is ranking all right. However, I have some additional domains containing import search terms that I would like to use to get higher rankings for the corporate website, or allow these domains to generate more traffic for the corporate website.
What are best practice in using these domains with keyword terms, to make most use of them, for ideally both ranking as well as generating additional traffic. All input is highly appreciated.
-
Thanks and indeed I will probably stick to this one url and put all work in that!
-
Thank you for your answer. I thought of forwarding using 301 and all though I think I have good experience with that, I rate higher for those words where I do have a keyword domain, I'm not sure if it really helps.
I'll take your advice and focus on the one website and perhaps, just perhaps, will I launch a secondary site with a different business model, so I can benefit of two kinds of customers and also claim a larger share in Google. Thanks!
-
EGOL nailed it!
Probably the best use you are thinking of the domain would be to start another website and get it rank for similar kind of keywords which means you will have two domains giving you traffic and conversions. In my opinion, it is better to work hard on one domain and make it an above avg. domain instead of continuing two avg. domains.
The other use you might have thought is to redirect keyword friendly domain to relevant pages. If the domains are new and they don’t have a decent link profile, they probably will not help anyways. What if you build a decent link profile for my new domain? Good idea but the better idea is to spend that same time on your current website and build some quality links for that website and make it an above avg. one.
Just a thought!
-
DOMAIN RULE #1: It is easier to double your income by improving a domain that is ranking "alright" than it is to double your money by starting two brand new domains.
I might keep those domains in my registrar account, do nothing with them, and spend any time or money that I would have put into them instead into my corporate website that is ranking "alright".
In my opinion, getting new domains is the best thing my competitor can do - especially if he is ranking below me most of the time. If this competitor is really clueless, I might offer to sell him the domains and use the money to buy beer
Now, if that competitor dominates the web in my niche and is ranking above me everywhere.... If she gets two new domains, I might start sweating.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword SEO
Hi everyone! I am pretty new to SEO so all the help would be great. Does every webpage on our website need a focus keyword for example like tructiepbongda Just to note that I am using Yoast on Wordpress. Many thanks,
Technical SEO | | yenu0 -
How can you promote a sub-domain ahead of a domain on the SERPs?
I have a new client that wants to promote their subdomain uk.imagemcs.com and have their main domain imagemcs.com fall off the SERPs. Objective? Get uk.imagemcs.com to rank first for UK 'brand' searches. Do a search for 'imagem creative services' and you should see the issue (it looks like rules have been applied to the robots.txt on the main domain to exclude any bots from crawling - but since they've been indexed previously I need to take action as it doesn't look great!). I think I can do this by applying a permanent redirect from the main domain to the subdomain at domain level and then no-indexing the site - and then resubmit the sitemap. My slight concern is that this no-indexing of the main domain may impact on the visibility of the subdomains (I'm dealing with uk.imagemcs.com, but there is us.imagemcs.com and de.imagemcs.com) and was looking for some assurance that this would not be the case. My understanding is that subdomains are completely distinct from domains and as such this action should have no impact on the subdomains. I asked the question on the Webmasters Forum but haven't really got anywhere
Technical SEO | | nathangdavidson2
https://productforums.google.com/forum/#!msg/webmasters/1Avupy3Uw_o/hu6oLQntCAAJ Can anyone suggest a course of action? many thanks, Nathan0 -
Domain Registrar
Looking for opinions on some good domain registrars since I have decided to transfer from Godaddy. A question while I'm here discussing the topic. Does the reputation of a Domain Registrar affect SEO in any form?
Technical SEO | | greenfoxone0 -
How can I see the SEO of a URL? I need to know the progress of a specific landing-page of my web. Not a keyword, an url please. Thanks.
I need to know the evolution on SEO of a specific landing-page (an URL) of my web. Not a keyword, a url. Thanks. (Necesito saber si es posible averiguar el progreso de una URL específica en el posicionamiento de Google. Es decir, lo que hace SEOmoz con las palabras clave pero al revés. Yo tengo una url concreta que quiero posicionar en las primeras posiciones de Google pero quiero ver cómo va progresando en función a los cambios que le voy aplicando. Muchas gracias)
Technical SEO | | online_admiral0 -
How can I use a keyword based domain to rank for my existing site?
Hi everyone, From my understanding if your keywords are in your domain name it can help you rank for the keyword. My site www.pixelchefs.com was affected from the latest Google Algorithm changes, as I used my main site as a testing ground for all my back linking. Our site was a single page with Jquery slide, late February the same time with the Google algo changes we uploaded our new site, larger site with lots of pages and info. Result of that was that home page has PR3 and all other pages PR0. Well I don't really depend on Google for any work as most of my work comes from referrals.......but While searching for names for my private page I came across the domain name www.DesignOrlando.com, The specific keyword gets 22,210 view per month according to Google analytics and also contains part of the keyword for all the keywords I am after. I want to use the domain name for my main site but i am not sure what is the best way to forward the domain so Google can start reading my site as DesignOrlando.com Any Suggestions will be very appreciated.
Technical SEO | | alex_pixelchefs0 -
Keyword stuffing
I'm working on this page at the moment - http://www.gear-zone.co.uk/berghaus-bid6.html. The keyword we're going for is, unsurprisingly, 'Berghaus'. The SEOmoz on page report has flagged up a possible issue with keyword stuffing as the term is mention around 25 times. Is it worth altering this, which could be quite tricky as a lot of the page is dynamically generated? Thanks!
Technical SEO | | neooptic0 -
Exact match domains
I know buying new websites hoping to 301 redirect them to achieve higher rankings before they’re established is not a good idea, but what about uploading a info pages + on-page SEO + some link-building and when the site is established (it ranks) direct visitors to a landing page? Buying a new domain for the SINGLE purpose of 301 redirecting won’t boost the rankings (don't think it would get penalties either, unless it’s the only link building activity). Not planning to redirect to the homepage, but to the related sub page on our main site (specific landing page). Will this pass the appropriate anchor text and link authority to the right page on our website and help those pages to rank for their keywords? Only thinking of a few pages (no more than 3).
Technical SEO | | Diana.varbanescu0
