Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Targeting different countries with domain name
-
Hi currently have a eCommerce store .com.au targeting Australia. We want to start targeting the US market with the same products.
I guess what would be the top choice in this case since our domain is location-specific to Australia and not a generic top-level domain (gTLD)?
Cheers,
Chris
-
@Seoman10 - don't really agree with your answer:
1. Targeting the us market with a .com.au extension doesn't make sense (source https://support.google.com/webmasters/answer/62399)
"If your site has a generic top-level domain, such as .com or .org, you can help us determine which countries are most important to you. If your site has a country-coded top-level domain (such as .ie or .fr) it is already associated with a geographic region (in this example, Ireland or France). If you use a country-coded domain, you won't be able to specify a geographic location. "
2. Duplicate content on different TLD's if they target different countries / languages can be handled using hreflang tags (check https://support.google.com/webmasters/answer/189077) in combination with geotargeting (check https://support.google.com/webmasters/answer/182192?hl=en#2)
Dirk
-
Typically the TLD should match that of the country you want to target, although practically I've never seen it make much difference. If it was a very competitive market sector and very location specific it may make more of the difference.
One thing you should be aware of do not just add a second TLD to your website, this will cause Google to see duplicate content which it doesn't like possibly other search engines as well.
-
Hi Jay,
I would suggest you to buy the .com domain if its available. Using a country specific domain to target international market is not a good idea. If .com isn't available, you can think about buying country specific domains to target various countries.
https://moz.com/learn/seo/international-seo can help you understand more on this. Hope this helps!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Referring domain issues
Our website (blahblah).org has 32 other domains pointing to it all from the same I.P address. These domains including the one in question, were all purchased by the website owner, who has inadvertently created duplicate content and on most of these domains. Some of these referring domains have 301's, some don't - but it appears they have all been de-indexed by Google. I'm somewhat out of my depth here (most of what I've said above has come from an agency who said we should address this before being slapped by Google). However I need to explain to my line manage the actual issues in more detail and the repercussions - any anyone please offer advice please? I'm happy to use the agency, or another - but would like some second opinions if possible?
Intermediate & Advanced SEO | | LJHopkins0 -
How to do Country specific indexing ?
We are a business that operate in South East Asian countries and have medical professionals listed in Thailand, Philippines and Indonesia. When I go to Google Philippines and check I can see indexing of pages from all countries and no Philippines pages. Philippines is where we launched recently. How can I tell Google Philippines to give more priority to pages from Philippines and not from other countries Can someone help?
Intermediate & Advanced SEO | | ozil0 -
Two Different Domains exact same content
Hello, I suspect I know the answer to this but would like to have it confirmed. I have been speaking to a company the last couple of weeks who have 2 domains with the exact same content. Possible a third but they haven't supplied a link. This from all I've read would be a huge problem for ranking and SEO. What would be the best way to deal with this ? I did do a search and found articles/questions on same content on the same site and in articles etc but nothing about exactly the same websites on 2 domains. Cheers David.
Intermediate & Advanced SEO | | techdesign0 -
Domain Forwarding - SEO Impacts?
I have a site that has been active for years - thinkbiglearnsmart.com. Awhile ago I had purchased about 50 domain names that were relevant to my company. I still have those urls and would like to use them to point to different pages on my site - just because they have good key words in the URLs. For example - one is dreamweavertrainingclassesonlinelive.com. Currently they are all redirecting to my homepage. A. is that hurting me? B. I would like to redirect to the more relevant page. ie the page dedicated to Dreamweaver training (http://thinkbiglearnsmart.com/dreamweaver-creative-cloud-training-course/ ) Will this hurt my Dreamweaver keyword for example because there is already a 301 redirect on that page from a very old Dreamweaver link which was something like thinkbiglearnsmart.com/dreamweaver C. On my hosting account where I can select where the URL forwards to - it has an option for "Location forwarding" and "Frame forwarding" - currently they are set to Frame forwarding - which one is best? Any help is much appreciated!!! Thank you!
Intermediate & Advanced SEO | | webbmason0 -
Two Webstites Targeting the Same Keywords
If I aquire a website in the same industry targeting the same keywords. Should I merge them into one? I understand it's a bad idea to have multiple websites promoting the same thing, but i'd like to capture the customer base of a competing website. What's everyone's thoughts? A- Merge new to main website with 301's? will google like that? B- Keep them separate? Will google like that? C- Don't bother. D- Toss the computer and get into Horticulture
Intermediate & Advanced SEO | | residualboulders0 -
How to deal with competition with a similar domain name as my client website?
How can I deal with other websites that have a keyword domain name similar to my client website? I get a few domains similar to my client domain name just to avoid the same issue, but there are a few others ranking for the same keywords and I don't want posible customers get confused with a similar domain name. I have social media (Facebook, Twitter, Linked in and etc), but they are not ranking on the first page. This is the situation: www.domain.com that would be my client's domain. And the competition: www.bestdomain.com www.thedomain.com www.domaincomapany.com And a few more. At this time my client is ranking #1 position, but all the others ar 1 or 2 positions bellow.
Intermediate & Advanced SEO | | jpgprinting0 -
Why do SERP Results ( Rankings ) differ from country to country ?
Hi, I have been doing seo for this client based in Sri lanka for almost 8 months now. Since we started SEO we had set up geographic target setting to UK through google webmaster tools. At the moment Site is completely ranking higher on google uk & other countries except Sri Lanka . On Google.lk site doesn't even come within 1st 5 pages for keywords which are ranked on1st page in other countries ? What do you think about this ? How does it happen ?
Intermediate & Advanced SEO | | pyxle0 -
How to Target Keyword Variations?
I have a list of keywords I'm trying to target and they are essentially different variations of each other: Example: blue yankees baseball hat yankees blue baseball hat yankees baseball hat in blue Should I be targeting all these on the same page, or should I be making a new page for each one? Thanks Mozzers!
Intermediate & Advanced SEO | | ATMOSMarketing560