Landing pages, are my pages competing?
-
If I have identified a keyword which generates income and when searched in google my homepage comes up ranked second, should I still create a landing page based on that keyword or will it compete with my homepage and cause it to rank lower?
-
Why would you create landing page if you are already ranking high for the certain keyword? Usually home pages have the most backlinks and are most likely to rank highest. I would recommend you to re-design you home page with certain call-to-action button. Maybe a good slider in top would do the job. Hope it helps...
Dusan
-
Simple answer is yes if you build a landing page based on that keyword then it will be competing with your homepage for that term, worse case scenario is that it could even cause the ranking of the homepage for that term to drop.
Ideally every page on your site should have a single keyword targetted and every page should have a different one, ultimately you should still be creating your pages for the users and not the search engines.
Hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How will canonicalizing an https page affect the SERP-ranked http version of that page?
Hey guys, Until recently, my site has been serving traffic over both http and https depending on the user request. Because I only want to serve traffic over https, I've begun redirecting http traffic to https. Reviewing my SEO performance in Moz, I see that for some search terms, an http page shows up on the SERP, and for other search terms, an https page shows. (There aren't really any duplicate pages, just the same pages being served on either http or https.) My question is about canonical tags in this context. Suppose I canonicalize the https version of a page which is already ranked on the SERP as http. Will the link juice from the SERP-ranked http version of that page immediately flow to the now-canonical https version? Will the https version of the page immediately replace the http version on the SERP, with the same ranking? Thank you for your time!
Intermediate & Advanced SEO | | JGRLLC0 -
Duplicate Page getting indexed and not the main page!
Main Page: www.domain.com/service
Intermediate & Advanced SEO | | Ishrat-Khan
Duplicate Page: www.domain.com/products-handler.php/?cat=service 1. My page was getting indexed properly in 2015 as: www.domain.com/service
2. Redesigning done in Aug 2016, a new URL pattern surfaced for my pages with parameter "products-handler"
3. One of my product landing pages had got 301-permanent redirected on the "products-handler" page
MAIN PAGE: www.domain.com/service GETTING REDIRECTED TO: www.domain.com/products-handler.php/?cat=service
4. This redirection was appearing until Nov 2016.
5. I took over the website in 2017, the main page was getting indexed and deindexed on and off.
6. This June it suddenly started showing an index of this page "domain.com/products-handler.php/?cat=service"
7. These "products-handler.php" pages were creating sitewide internal duplicacy, hence I blocked them in robots.
8. Then my page (Main Page: www.domain.com/service) got totally off the Google index Q1) What could be the possible reasons for the creation of these pages?
Q2) How can 301 get placed from main to duplicate URL?
Q3) When I have submitted my main URL multiple times in Search Console, why it doesn't get indexed?
Q4) How can I make Google understand that these URLs are not my preferred URLs?
Q5) How can I permanently remove these (products-handler.php) URLs? All the suggestions and discussions are welcome! Thanks in advance! 🙂0 -
Irrelevant Landing Pages are Ranking on Google SERP
Hi, I have noticed that Google likes to rank random pages on my site higher in the SERPs than the actual relevant content page for that service. Please let me know why it is happening?
Intermediate & Advanced SEO | | RuchiPardal0 -
Our client's web property recently switched over to secure pages (https) however there non secure pages (http) are still being indexed in Google. Should we request in GWMT to have the non secure pages deindexed?
Our client recently switched over to https via new SSL. They have also implemented rel canonicals for most of their internal webpages (that point to the https). However many of their non secure webpages are still being indexed by Google. We have access to their GWMT for both the secure and non secure pages.
Intermediate & Advanced SEO | | RosemaryB
Should we just let Google figure out what to do with the non secure pages? We would like to setup 301 redirects from the old non secure pages to the new secure pages, but were not sure if this is going to happen. We thought about requesting in GWMT for Google to remove the non secure pages. However we felt this was pretty drastic. Any recommendations would be much appreciated.0 -
PageSpeed Vs Page Size
Hi, We all know that Google doesnt like slow loading pages, fair enough! However, for one of my websites, user interactivity is key to its success. Now each of my pages are fairly large sized (ranges in the order or 1.8 to 2.5 MB) because it has a lot of pictures, css and at times some Java script elements. However, I have tried to ensure that the code is optimized - for example html minified and compressed, caching enables, images optimized and served through CDN, etc. In spite of high page size, my GTMetrix PageSpeed score is 93+ for most pages. However, the number of requests served is 100+ and page loading time is 4.5s + as per GTMetrix and Pingdom. My question is - should this matter from an SEO perspective. Is google likely to penalize me for high loading time even though I am serving highly optimized pages? I really dont want to cut down on the user interactiveness of my website unless I have to from an SEO perspective. Please suggest. Here is my homepage, just as to give you an idea of what i am talking about: www.dealwithautism.com
Intermediate & Advanced SEO | | ashishb010 -
Why is page still indexing?
Hi all, I have a few pages that - despite having a robots meta tag and no follow, no index, they are showing up in Google SERPs. In troubleshooting this with my team, it was brought up that another page could be linking to these pages and causing this. Is that plausible? How could I confirm that? Thanks,
Intermediate & Advanced SEO | | SSFCU
Sarah0 -
Content per page?
We used to have an articles worth of content in a scroll box created by our previous SEO, the problem was that it was very much keyword stuffed, link stuffed and complete crap. We then removed this and added more content above the fold, the problem I have is that we are only able to add 150 - 250 words above the fold and a bit of that is repetition across the pages. Would we benefit from putting an article at the bottom of each of our product pages, and when I say article I mean high quality in depth content that will go into a lot more detail about the product, history and more. Would this help our SEO (give the page more uniqueness and authority rather than 200 - 250 word pages). If I could see one problem it would be would an articles worth of content be ok at the bottom of the page and at that in a div tab or scroll box.
Intermediate & Advanced SEO | | BobAnderson0 -
How to build links to landing pages?
I have been using link baits like infographics to get quality links to my site and I have observed that these tactics are great to get links to the home page or that particular post page where infographic was originally posted. But we have various other important landing pages and we want to transfer some link equity to those pages. Whenever we publish an infographic we post it on out blog with an embed code carrying anchor text pointed to our site’s home page. People who share our infographic, normally links to the home page or to the post page where they find that particular item. So, what are the possible ways to get links to any other landing page? Can we post some bait on other landing pages as well. I need to know some more techniques to attract deep links. Thanks
Intermediate & Advanced SEO | | shaz_lhr1