Retain keywords with redirect
-
I manage a site the sells product A and product B (both major keywords for us). If I buy the url www.productB.com and redirect it to the original website, would the original website gain any benefits in search engines? Would the benefits of having a url with the keyword be lessened because there isn't content hosted there, only a redirect to the original site?
-
This is not a very good practice I'll tell you, hshshs, but they have.
What you need to do, after registering the domain, make a page is fully optimized for the same keyword field. Optimize the title, headings, content, images, etc..
After the page to start earning position, maybe you have to win some links too.
Only after she earns a good position, you wait a few weeks and makes the 301 redirect. Your site takes the position that page for that keyword.
In the experiments I did, most sites have not lost the position. But some werelost over time, but still worth it.
If only register the domain and do the redirection at the same time, will not haveany advantage and the possibility of the search engines interpret that is amanipulation is greater.
I hope it helped
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How Many Keywords & How Will They Take to Rank?
Hi Guys Just taken on a new site with around 80 keywords with no links because the site is new. Each page is optimised correctly, very user friendly with completely unique content for each and every page. I'm interested to know what would be your online marketing "plan" for such site to begin ranking. Thanks Gary
Link Building | | GaryVictory0 -
What is the importance of root domains linking to your website in Google's rankings? I notice our competition has a much higher number on keywords I'm analyzing. Thank you!
I've noticed our competition has a much higher number of "root domains" linking to their page than we do. Is this simply a result of more websites linking to them? How long does it normally take to build up these numbers/rankings? (I'm assuming it's a concerted effort, which I'll be researching.) Thank you!
Link Building | | mjfinet0 -
When optimizing for a keyword, what would be a good ratio for keyword diversity?
We all have primary keywords that we are optimizing for. For instance one of mine is "Video Conferencing Systems." I've read that you should have about 5-10 different keywords you should optimize for, however, would you want to create more links with your primary keyword than your other keywords or spread them out evenly and optimize for the primary keyword on in the actual content of the page?
Link Building | | ChrysalisSEO0 -
Can't rank with certain keywords for the life of me
I have a website http://www.freescrabbledictionary.com in which functions as a scrabble dictionary lookup and word finder for scrabble. There are many keywords that rank well for this niche but the main ones I target are Scrabble Dictionary Scrabble Cheat Scrabble Word Finder Scrabble Help I used to rank well for all these keywords, I am 4th with scrabble dictionary currently but with the other 3 am no where near the top. On March 24th I dropped off the map for scrabble cheat, scrabble word finder and scrabble help. I actually dropped to 9/10th for scrabble dictionary on that date as well but since then I have been able to hold on steady to 4th. I can't figure out why I can't rank for those other keywords anymore. Its almost like Google has penalized me for those keywords. I have contacted Google a few times to ask if I have any penalties and they have told me that I don't. Even though in my backlinking I have targeted these keywords I can't seem to rank for them no matter what I do. The only idea I have come up with is that Google has re-associated those other 3 keywords in a group and separated scrabble dictionary on its own. I have other sites I have created in the same niche and I have noticed if the URL contains "word", "Finder" and/or "cheat" I can rank in the 3 keywords within about a week all the way up to the second page. My main site FSD has the highest DA and PA compared to my other sites. Any idea why I can't seem to rank for those other 3 keywords anymore?
Link Building | | cbielich0 -
Link building from keyword domains
Hi all, I am currently working on link building to our site http://www.betxpert.com which has a number of keywords I am targeting. I have become aware that domains with the keywords are available. We (in Danish) target the phrase "ekpert tips" and the domain www.eksperttips.dk is available. Would it be a good thing for us, to register this domain and do one of the following things: a) DNS forward traffic to our main site b) Build a small blog with minor content and linking to the main site with text links with the tekst "ekspert tips"? c) Simply do nothing, save the money and spend it otherwise... Hope someone can give me a sound advice. Best regards, Rasmus
Link Building | | rasmusbang0 -
Date specific keywords, what to do for following year?!?
Hi, Lets say I have a page with the keyword 'film releases 2012', I rank the term and it picks up some back links and social signals. The year ends and search begins for 'film releases 2013'. Do I: 1. Create a new page targeting 'film releases 2013' and redirect the old page to the new one. 2. Just have one page with the url .co.uk/film-releases/ and when the year ends for 2012 just change the 2012 to 2013 (title, h1 tags etc). I'm 99% sure number 2 is the best option but the only negative is the url does not contain the year. I could just have the 1 page with the date in the url and when it enters the new year change the url to contain the new date but that would break any backlinks, so I could redirect anyone trying to get to the old url to the new one which should pass the PR across. But im guessing I would lose some PR in the process so maybe not having the date in the url would not effect SEO to much so rolling with number 2 is best bet. Cheers
Link Building | | activitysuper0 -
301 Redirect Domains with old links
I came across a nice discovery of about 20 old domain names that each have many root domains and a bit of DA. I want to know the best way to utilize them without any type of penalty. Currently, (as of an hour ago) I am 301 redirecting all of them to the most relative pages on a single domain. Will i get the majority of the link juice from the domains? I'm excited to see what will happen here. Thanks in advance, Daniel
Link Building | | seoninja200 -
Why is Google not following a 301 redirect on the robots.txt file?
Hi Guys, I recently posted a question on the Google Webmasters Forum http://www.google.com/support/forum/p/Webmasters/thread?tid=683e71557db7fd54&hl=en&fid=683e71557db7fd540004a4b4add8cbb6 and didn't get a satisfactory feedback so I thought I will put this to the SEO gurus on here. Perhaps one of you guys might good buddies with Matt and might be able to ask him directly. I actually posted on Matt's blog but he hasn't got back to me. Basically we did a URL restructure for client and set up 301 redirects and saw a huge drop in rankings over time. The 301 redirects seem to work fine and have been tested by many many people. We suspected that google might be ignoring the 301 redirects or devaluing them and so I reviewed the server log to see what is happening when the googlebot crawls the site and it showed that on many occasions the googlebot did not reload the page after hitting a 301 redirect. Sure.. you might say it probably queues it or Google might just be checking that the 301 redirect is still in place but why check so often (with a few hours to a day on the same URL) it even skips a 301 redirect on the robots.txt file i.e. from http://clientsite.com/robots.txt to http://www.clientsite.com/robots.txt. from non-www to www version. I don't think it is easy to dismiss the skipping of the robots.txt file - this 301 redirect should be loaded immediately to use the instructions the gooblebot requires to crawl the page. Any help will be appreciated. I can sent the server log to anyone personally but I am reluctant to post it on here. Regards, Zan
Link Building | | FRL0