Case studies reflecting success with linkbuilding campaigns
-
Hello,
Was wondering if you all could point me to case studies reflecting successful linkbuilding campaigns / practices. We'd love to learn more about companies (like Trip Advisor) that have had success in producing great (10x) content and securing many links to increase in ranking.
Thanks!
-
Hi there! There are a ton of link building case studies around. For starters, I'd suggest scrolling through the Link Building category on the Moz Blog; I'm seeing a handful of case studies just on the first page.
-
Hi Gyorgy - thanks for your response! Yep, we're doing what you recommend, aiming for smaller quarterly ranking increases and growth in pageview traffic. I changed my question above to reflect that. What we're looking for are case studies of companies that have done it very well to know where and how to maximize our SEO efforts.
-
#1 ranking on the 1st page in Google for competitive keywords is such a complex task that no case study can justify that link building achieved that. You need a complete SEO strategy to target the 1st page, which includes on-site technical SEO, content marketing, link building, PR, social media and more.
It's better to have realistic goals, rather than 1st ranking in Google. E.g. growing the organic search traffic to the website by 20 or 50 or 100% year-on-year. Growing the assisted organic search conversions by x% year-on-year.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Case Study of Massively Successful Tool?
Hi, all. I'm working with a client and trying to come up with an example or two of a tool that attracted huge numbers of inbound links. What come to my mind is the original Zillow home pricing tool. When that came out, it kind of blew people's minds that you could put in any address in the United States and you'd get a (moderately) accurate assessment of a home value. If I recall, they got a bajillion links overnight. I don't need an example quite at that scale (in fact, a smaller success might be better), but I definitely want something a little more recent (even if just the last five years). Any suggestions for me? Much obliged. -Erik
Link Building | | JB_Upstart1 -
How many links per week/month should a link building campaign acquire?
I am running a linkbuilding campaign for my company. I am mostly focusing on guest blogging opportunities and responding to emails from HARO. How many links would I have to acquire each week or month to be considered doing a good job over a 6 month or a year time period? Thank you,
Link Building | | fersu0 -
Are directories still an option for linkbuilding
I know that after the recent slate of Google updates, many free directories got taken down. We've typically used the list of directories placed on SEOmoz (www.seomoz.org/directories). Before adding a site to a directory, we always check to see if it is indexed by Google. Is this still a safe option or should directories be avoided?
Link Building | | TopFloor0 -
What linkbuilding techniques are working right now after google's recent update?
I'm facing some issues after the google's recent update, been using blog networks, blog comments, web 2.0 submissions, directory submissions etc What techniques works now? i don't see any improve from web 2.0 these days may be we need to get enhance ? may be curated content? to what extent i understand this, i think they all are low quality backlinks which all the other blackhat markets use previous, and it even gets worst if we keep on doing this --- for the last 1-2 weeks i've stoped linkbuilding just searching for something concrete with this regard, because backlinks that are DoFollow is necessary to have! any thoughts on working techniques that won't harm my rankings?
Link Building | | caspiauk1 -
Linkbuilding for Clients? Do I create new email account for outreach?
Hey Guys, So in the past when I would build links for a client I would create a new email account or have them create a new email account for their website which I can use for email outreach for building links. Also I would try to use their twitter user accounts to get in contact with other niche bloggers for a potential link back or a social mention. Is this how you guys suggest I should continue going about building links for a client? Or do you suggest using my email (agency email) or a random gmail account for email outreach? Thanks
Link Building | | asimahme0 -
How long for SEOMoz to reflect new inbound links?
I have carried out some minor link building for my new site (site A) and have some links back from several directories and 1 from ezine and one from squidoo as well as a few partner sites and such. I also have another site (site B) which was linking to site A several times from a footer link, this has now been amended to just one link. The problem is that SEOmoz still only shows 3 linking domains to site A (there are at least 12 if you perform a manual search) and it is still showing many links from site B even though there is now only one. All these changes where made at least 3 weeks ago, how long before Seomoz picks them up.
Link Building | | IPIM0 -
Linkbuilding
Where i can get strong links, to my website easily, and with quality ? blogs with dofollow it helpfull ? and how i can find this blogs ?
Link Building | | nafera20 -
Linkbuilding from different niche!
Hi Mozzers, I have a small question. If my website niche is Rent a Car, and lot of friends, people around the world, have restaurant, for example friend of me was a CHEF of restaurant for about 15years, and now he started working with Cars, how is danger if he receive backlinks from the restaurant websites? Its this danger? can google penalize the site if receive backlinks from different niche,different cctld domains,and language too? Thanks
Link Building | | leadsprofi0