Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Save 36% now!
      Moz Pro

      Save 36% now!

      Sign up
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Save 36% now!
      Moz Pro

      Save 36% now!

      Sign up
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. Research & Trends
    3. Algorithm Updates
    4. Is it a good idea to 301 redirect one same niche site towards another site for seo benefit

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Is it a good idea to 301 redirect one same niche site towards another site for seo benefit

    Algorithm Updates
    3
    3
    861
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • RizwanAkbar
      RizwanAkbar last edited by

      Hello friends, I have 2 android niche sites, one site is running on a technology dropped domain i catch 1 year ago it has, almost 400+ domains linking to different parts of the site, the other one i established from scratch and both are running from jan 2015. Now i want to redirect first site which already has 400 links pointing towards it to the home page of my 2nd android site.

      Is it a good idea to do so and does it give any boost in terms of seo?

      1 Reply Last reply Reply Quote 0
      • Martijn_Scheijbeler
        Martijn_Scheijbeler @GastonRiera last edited by

        I agree with Gaston, but usually the SEO benefits that you will see are rather small. This was a tactic that was used a couple of years ago to just buy a bunch of domains that already have a ton of links to them and then just point them to your main root domain.

        Usually the easiest signal to look at is already to see if you suddenly start redirecting certain URLs to another page.

        1 Reply Last reply Reply Quote 1
        • GastonRiera
          Gaston Riera last edited by

          Hi Pervaiz,

          The redirection 301 that you're planning to do might improve your SEO.

          On one hand, you must be certain that those 400 links that are in the old domain have some quality and are good for your main site.
          I do recommend you to check them over somt platmforms, like OSE or Ahrefs.

          On the other hand, in my experience making redirections like that were a pain. Remember that the momento that you set the redirect 301, all the links will be pointing to you URL, that makes a ton of new links to the final URL. I may be something that causes harm to your linkbuilding history.

          Hope it helps.
          GR.

          Martijn_Scheijbeler 1 Reply Last reply Reply Quote 1
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • BFMichael

            Does an EAT score on my YMYL site impact my rankings?

            I've read some conflicting information on YMYL and EAT.  If the Google Quality Raters are out there reviewing YMYL pages and scoring them on EAT, does that site's score have an impact on that page's/site's ranking?

            Algorithm Updates | | BFMichael
            0
          • vtmoz

            On page vs Off page vs Technical SEO: Priority, easy to handle, easy to measure.

            Hi community, I am just trying to figure out which can be priority in on page, off page and technical SEO. Which one you prefer to go first? Which one is easy to handle? Which one is easy to measure? Your opinions and suggestions please. Expecting more realistic answers rather than usual check list. Thanks

            Algorithm Updates | | vtmoz
            0
          • Jenny1

            301 redirect to URL plus anchor tag???

            Hi - my company has just had a site redesign completed, and our "old" site we have landing pages for a full product line. The new design has taken the content from those landing pages and placed them into one long scrolling page. We currently rank well on the "old" landing pages but now all that content is contained in a single page with anchor tags throughout attached to the headings. Can you set up 301's to anchor tags? Example: old site www.mysite.com/products/automotive/auto-parts.html new site: www.mysite.com/products/automotive#auto-parts

            Algorithm Updates | | Jenny1
            0
          • 94501

            How seasonal would you expect organic on a b2b site to be?

            I have a client who has a b2b site catering to a white collar information market. Looking back in G/A, it appears that they've never had a good organic search Summer, but have made plenty of YOY gains.This Summer is a little better than past Summers. Personally, I have read about people who take Summer vacations. Mostly in France. This is a U.S. site and U.S. traffic catering to business executives. I can see it in the parking lot of the downtown office building I work in... fewer cars after Memorial Day and more cars after Labor Day. How seasonal would you expect that kind of organic search traffic to be, say from April vs July? Would prefer answers from direct B2B experience, rather than guesses. But, if a guess is all you have, I will gladly accept that! Thanks... Darcy

            Algorithm Updates | | 94501
            0
          • sanj5050

            How much link juice does a sites homepage pass to inner pages and influence inner page rankings?

            Hi, I have a question regarding the power of internal links and how much link juice they pass, and how they influence search engine ranking positions. If we take the example of an ecommerce store that sells kites. Scenario 1 It can be assumed that it is easier for the kite ecommerce store to earn links to its homepage from writing great content on its blog, as any blogger that will link to the content will likely use the site name, and homepage as anchor text. So if we follow this through, then it can be assumed that there will eventually be a large number of high quality backlinks pointing to the sites homepage from various high authority blogs that love the content being posted on the sites blog. The question is how much link juice does this homepage pass to the category pages, and from the category pages then to the product pages, and what influence does this have on rankings? I ask because I have seen strong ecommerce sites with very strong DA or domain PR but with no backlinks to the product page/category page that are being ranked in the top 10 of search results often, for the respective category and product pages. It therefore leads me to assume that internal links must have a strong determiner on search rankings... Could it therefore also be assumed that a site with a PR of 5 and no links to a specific product page, would rank higher than a site with a PR of 1 but with 100 links pointing to the specific product page? Assuming they were both trying to rank for the same product keyword, and all other factors were equal. Ie. neither of them built spammy links or over optimised anchor text? Scenario 2 Does internal linking work both ways? Whereas in my above example I spoke about the homepage carrying link juice downward to the inner category and product pages. Can a powerful inner page carry link juice upward to category pages and then the homepage. For example, say the blogger who liked the kite stores blog content piece linked directly to the blog content piece from his site and the kite store blog content piece was hosted on www.xxxxxxx.com/blog/blogcontentpiece As authority links are being built to this blog content piece page from other bloggers linking to it, will it then pass link juice up to the main blog category page, and then the kite sites main homepage? And if there is a link with relevant anchor text as part of the blog content piece will this cause the link juice flowing upwards to be stronger? I know the above is quite winded, but I couldn't find anywhere that explains the power of internal linking on SERP's... Look forward to your replies on this....

            Algorithm Updates | | sanj5050
            0
          • ITRIX

            Sudden drop after 301 redirection

            Hi Experts We did a 301 redirect from an old site to a new site to get rid of any bad link juice. We recently found a big drop in rankings and traffic after google last indexed the new web pages. We did 301 using asp at page level coding. The website had 4000 approx. pages and we did 301 section by section. This is how we did as per one of the blog post in seomoz. Create a sitemap for your old domain. Create content (contact information, description of your company, indication of future plans) and something link worthy for the new domain. (You should start trying to build links early) Setup the new domain and make it live. Register and verify your old domain and new domain with Google Webmaster Tools. Create a custom 404 page for old domain which suggests visiting new domain. Old Domain error checking and fixing In a development environment, test the redirects from the old domain to the new domain. Ideally, this will be a 1:1 redirect. (www.example-old-site.com/category/sexy-mustaches.html to www.example-new-site.com/category/sexy-mustaches.html) 301 redirect your old domain to your new domain. Submit your old sitemap to Google and Bing. The submission pages are within Google Webmaster Tools and Bing Webmaster Center (This step will make the engines crawl your old URLs, see that they are 301 redirects and change their index accordingly.) Fill out the Change of Address form in Google Webmaster Tools. Create a new sitemap and submit it to the engines. (This will tell them about any new URLs that were not present on the old domain) Wait until Google Webmaster Tools updates and fix any errors it is indicated in the Diagnostics section. Monitor search engine results to make sure new domain is being properly indexed. We also did a press release with prweb to announce the new launch. We followed the steps recommended in one of the I am not sure what to do next. Can anyone suggest if its normal to see a drop and we should wait for some time or if we did something wrong? We are loosing business with every single day. Please help !

            Algorithm Updates | | ITRIX
            0
          • Chaits

            Non .Com or .Co Versus .ca or .fm sites - In terms of SEO value

            We are launching a new site with a non traditional top level domain . We were looking at either .ca or .in as we are not able to get the traditional .com or .co or .net etc . I was wondering if this has any SEO effect ? Does Google/Bing treat this domain differently .Will it be penalized ? Note : My site is a US based site targeting US audience

            Algorithm Updates | | Chaits
            0
          • GeorgFranz

            Lost 50% google traffic in one day - panic?

            Hi girls + guys, a site of us were hit by a google update or a google penalty. We have lost 50% google traffic in one day (25th april, 2012). (Total visitors in average per day: 6k, yesterday: 3k) It's a german website, so I think google.de (germany) was updated. Our rankings in google.at (austria) are also affected, but it's not that bad as in google.de. We have not done any specific on page seo activities in the last two months. GWT doesn't have any message for us (no critical errors). After my first analyse I can say this: google has indexed 17k pages (thats fine) we are on 1st place with our domain name the last three days, the google traffic went up (+20%), but yesterday it was 50% below average (so -70%) last week we had a very good day, we had twice the traffic than normal, but this calmed down the following days we have lost number no. 1 places at two high traffic keywords. We had these no 1 rankings for years. We have been outranked by two of our competitors, but they have not done any onpage changes. We have lost a lot of positions at a lot of keywords. But there are also keywords which moved up. We have good content, useres are visiting 5 pages in average. No virus, no hacker (no hidden cloaking page) it's an old domain (2002) Lot of (good) inbound links Lot's of likes, g+. Good twitter activty. So, all in all I think it's more likely a ranking algo change than a penalty (a penalty for what reason?) My specific question(s): Is there any "check list" which could help me to find out the reason for this mess? What is the best strategy to regain the positions? New HTML code? New On page seo? (seomoz grades most of our important pages an A) Any idea would be appreciated! Best wishes,
            Georg.

            Algorithm Updates | | GeorgFranz
            1

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.