Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
What is google / cpc under source on Google Analytics?
-
Google Analytics drop in traffic
-
Hi there! Did Alick300 answer your question? If so, please mark the response as a "Good Answer." Otherwise, I agree with John that we'll need more information.

-
Hi,
In Analytics it shows source is google and medium is cpc(cost per click). I think you are running Adwords campaign for your website.
Google Analytics drop in traffic - Did you check your keyword position in Google?
Sudden drop in keyword ranking could be the reason. Please check keywords ranking in Google.
Hope this helps.
Thanks
-
The question is to cryptic for me, can you clarify?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
UTM Links Showing Up as Separate Pages in Google Analytics
Hey everyone, I was just looking at landing pages in Google Analytics, and in addition to just the URL of the landing page, the UTM links are being listed as separate pages. Is this normal? I anticipated seeing the landing page URL and then using the secondary dimension to see source/medium. If this isn't normal, what would I check next?
Reporting & Analytics | | rachelmeyer0 -
What is Local SEO in Google Analytics (Organic Source)
Recently, I saw "Local SEO" is mentioned as the organic source. Can someone please tell what is this and from where Google is fetching data for this source?
Reporting & Analytics | | Kevin.Monks0 -
How to exclude traffic for a specific mobile device in Google Analytics view?
Hi, Need help on how to exclude traffic for a specific mobile device in Google Analytics view. I have been searching and the only information available is excluding IP address of internal traffic. Is there any way to exclude traffic through a mobile MAC address?
Reporting & Analytics | | Khadija_K0 -
Did Analytics change the way to handle Google images searches on Dec 12?
Dear all, One of the sites I'm monitoring receives a lot of traffic from image searches or images that appear in universal search results. On Dec 12th, 2015, the bounce rate for these sessions went from around 30% the day before to around 87%. See screen shot below. Did anybody notice similar bounces in the bounce rate? Did Google change something in the way that image search is handled? Looking forward to your ideas! large?v=mpbl-1&px=999
Reporting & Analytics | | AABMarketing_Frank0 -
Can you track two Google Analytics Accounts on one site?
If you have a site that had an old analytics account and then implemented a new one is it possible to run tracking code that records to both accounts without causing your site or data issues? We are doing this so we don't loose data at any point - ideally it wouldn't have been split between the two but making one redundant isn't an option. Ideally we would have merged the data from both accounts and had one - however the research we have done points to this not being a possibility - unless one of you guys knows different? It would be great if anyone has experience on any this.. Thanks
Reporting & Analytics | | ChrisAllbones0 -
Google Analytics shows most referrers as "Direct" -- What are some better tools?
Very often Google Analytics will show 50-90% of our referrers as (direct) which is not very helpful. Are there other tools out there that will provide a clearer breakdown of what other websites are sending us our traffic? Specifically, I want to be able to be able to tell who are the top traffic referrers to my top performing pages on my site for the last 30 days. (I want to be able to study this on a per-page basis.) Thanks in advance!
Reporting & Analytics | | Brand_Psychic0 -
Should you get a new Google Analytics account if your site has a new domain after a site redesign/new development?
We recently developed a new site for a client and they have opted to move forward with a domain change. Should we create a new Google Analytics account for the new site?
Reporting & Analytics | | TheOceanAgency0 -
Google Analytics - paid & unpaid visits messed up
I guess Google Analytics messes up my paid and unpaid visits. In the list of top 10 kw's sending non-paid traffic it shows 5 very short kw's that we don't rank for at all (checked with RankTracker - we are not in first 50 search results). But these are the kw's we advertise for... One more proof: Webmaster Tools 'Search queries' shows 10 times less 'Clicks' from organic search than Google Analytics. Is there anyone who is experiencing this kind of problems with GA? Is there anything you can do with it?
Reporting & Analytics | | Alexey_mindvalley0