Duplicate content on the same site
-
We have a client who wants us to use the same piece of copy twice on their website. Once to promote a workshop and once to promote a conference talk.
We feel this would be bad practice from a user perspective, but we were wondering how search engines would regard this?
Thanks
Ian
-
This depends what your goal is, are you looking to rank both pages in search? If so, you will need to create unique content on both pages.
However, if your goal is to promote one of the pages via other means, you can put a rel canonical tag in the header of the site, which will give content attribution back to the original page and will solve your duplicate content issues.
Here's more information on the rel canonical tag: https://moz.com/learn/seo/canonicalization
As another option, you could simply noindex one of the pages.
Hope that helps.
-
Hello,
I would recommend using a canonical tag on your duplicate page. Point the tag at the original blog. This will tell search engines where the original source of information is without penalizing the site. For more information,
https://moz.com/learn/seo/canonicalization
Regards,
Nick
-
Hi,
Google does not want duplicate content. In your case. I'd suggest your client to re-write the content.
Remember that having unique content is what Google loves the most.
Hope it helps.
GR.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What are some good examples of content marketing done well for clothing online retailers?
Hello, I am working on planning for a redesign of a eCommerce clothing website. Looking for some inspiration on some good examples of clothing companies using their content well. The design does not have to be the best, it can be just very well done use of blog type content or video. Thank you in advance for taking time to respond!
Content Development | | srbello0 -
Franchise-Like Duplicate Sites
I know that ideally businesses that operate as franchises should have 1 site with separate location pages. However, I have a slightly different issue. Each location is owned by a different parent company, and named accordingly. For example, there is "Location by XYZ Company" and "Location by ABC Company." In addition, each location, while carrying similar products, does not carry the same exact products and brands. So my question is how would you go about writing the content for each of these sites, keeping the same tone but avoiding duplicate content?
Content Development | | GavinAdv1 -
How to promote your blog content
Hi there, we've been blogging for a while now. Some of our content ranks quit well, other posts don't seem to be ranking at all. The weird thing (I think it's weird...) is that we recently published a post and focussed on a phrase that competes with over 400 million indexed pages, and after 3 weeks we're on page 3, and for other posts with only 2.5 million indexed pages we rank past page 5 (ok, this post is already 1,5 year old, does this matter?). To give you some background info, we moved our blog in January in a new subdomain, and redirected the old url's, but didn't actively promote the old posts. Would promoting the old articles through social media help us boost the rankings for these articles (the articles are "best practices", "how-to's", ...). Where / how do you promote your content after you published it on your blog? I find it hard posting in LinkedIn groups related to finance while I have the "online marketing manager" title on my profile. Why would a finance professional read an article shared by a marketing dude? As LinkedIn's API doensn't allow to post into groups anymore, do you actually go through all your relevant groups every time you publish a new blog to share the article?
Content Development | | jorisbrabants1 -
Could this be an issue with duplicate content?
Hi everyone, I am working with a business consultant in the HVAC industry and doing SEO for 8 of his clients (all HVAC businesses from around the US and Canada). Each website is essentially a mirror of the business consultant's website with really the same information-- it applies perfectly well to each individual website, but it IS nearly, if not, identical. I'm getting ready to implement a blog on the original HVAC page and have been considering using the same content (customized to reflect each business-- but still the same information) for blogs for my other 8 clients. My questions are: 1. Is the mirroring of the website a duplicate content problem? Example if you're interested: http://www.mcair.com (original) and http://www.jpsheating.ca/ (client). 2. Is using the same blog across 8 different website (customized for each client but the same basic information) a duplicate content issue? For example-- a blog about getting your air ducts cleaned... the information is going to be the same (and relevant) with each business and each business could benefit from sharing that information with their customers. Thanks so much for your help and explanation
Content Development | | KaitlinNS0 -
Should i 301 redirect my blog to the respective site or just 404 all the blog pages?
Hi guys, We plan to close down our blog, which is a subdomain to our anchor site. I need advice on how to keep the link juice and its SEO value. Is it better to 301 redirect the blog to the homepage of our site, or just 404 all the pages of the blog? Thanks
Content Development | | dimicos0 -
How much duplicate content counts as duplicate content to Google?
Hi everyone! I've had a look through some duplicate content posts and I can't see the answer to this query, so I thought I'd ask in case someone could help. I've been looking at a website that competes with the site that I work on. They have profile pages containing content that has been copied and pasted straight from the suppliers' websites. Their pages have all their own code framing the content, which is diluting the concentration of duplicate copy. How much duplicate content can a page have before it gets penalised or ignored by Google? Any suggestions very gratefully received 🐵
Content Development | | ceecee0 -
The same phrase in many different pages of one site
Hi,
Content Development | | webg
Recently, I had to add the same phrase, with 15 words, nearly, in 700 posts in a same blog. In this phrase is written about the site ownership and eventually some links showing the posts sources. I thought in create a image, but it will be some variations in the source words (2 or 3), therefore I chose to use text format. I'd like to read some comments and opinions about this kind of insertion (the same phrase in many different pages of one site). For exemple, did you handle this in your site? Problems or benefits (mainly with indexing)? Special code to indicate in this case? Any threat?0 -
Is it advisable to have unique pages for different cities/states though there wouldnt be any actual differentiation in the actual content.
Is it advisable to have unique pages for different cities/states though there wouldnt be any actual differentiation in the content. For example should we have separate pages for "hammers in california" & "hammers in new york". The product is same and content more or less the same. The search volume for individual queries is low but collectively makes a large number. The unique title tag automatically will generate traffic. So does it make sense to make 50 such pages. Else is there any way to uniquely target 50 such queries/month/city
Content Development | | DYo0