Google Merchant Center
-
Does anyone have experience with outcomes on listing your products under grouped search results as opposed to separated out. It seems that this can be easily accomplished by using a SKU that is different then others in the listing but I wonder if one ranks better over the other (it appears that grouped searched rank a bit higher). It seems that it would be best to take into consideration the audience you are targeting and what their habits are, i.e. would they be more likely to click on the group searches and look for products that way or do they want to find a reputable brand and would more likely click on that. Any help or thoughts would be appreciated as I am not really finding any information on this subject.
-
Thanks for the input. In this particular case, the pricing is not an issue as the client has a MAP policy in place so they will actually have a lower or exact match price to their dealers. The issue is more about the best place for them to be visible and not so much about them selling products through the marketplace.
-
Yea I agree. I have performed many searches on Google shopping and grouped listings seem to perform substantially better than individual listings.
However, that sucks because you don't want to list your products right next to your competition's if you don't want to right? Well the easy work around IMO is to amazon.com. Create a unique SKU and list that on your Google base feed as one of your unique identifiers. Also upload your product inventory to Amazon using this same SKU. Alter these product's prices in relation to your commission you are forced to pay amazon. In a head to head comparison (like what customers will see on Google shopping) it will drive customers to your store instead of Amazon. Using this method you will have all the benefits of a grouped listing, but none of the disadvantages. Plus, the sheer amount of ratings Amazon has will result in them pulling up your listing compared to others. Essentially you are paying amazon a small set fee in order for their help in Google Shopping results. I have used this strategy in the past for products that don't come from the manufacturer with a UPC, and it has worked for me.
Good luck!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How is this site ranked so high on Google?
How on earth does "southeastasiatravelblog.com" rank No 3 on Google for "Asian travel blog"? It's just a collection of basically PR type travel articles. I have profiled its backlinks using Open Site Explorer and 71% of them are dead. The rest seem to be mostly "run of site" links from his other websites, which aren't particularly travel or Asia related. The highest PA for a live backlink to this site is a link from within his own website (PA 27, DA 15). Most of his backlink anchors are URLs and look fairly EMD to me. The site has few shares (6 FB shares, 7 FB likes, 1 Twitter share). So what makes it rank so highly for this phrase? My site I'm comparing against is "travelnasia.com" which is a fairly new domain with a DA 23, PA 31 and about the same amount of shares but far fewer backlinks at this stage because I recently changed URLs to shake off what might have been an algorithm penalty from Google. I am now receiving a growing level of Google search traffic again, but it's a long climb back. I'm looking at strategies, which is why I was checking out the site above.
Link Building | | Gavin.Atkinson0 -
When does Google Webmaster update your links to site??
Hi everyone We removed a load of links from a site over 2 months ago but they still show in Google webmaster tools. I understand Google will not be reading this links as they were removed so long ago. However I just was interested when Google might update these as not showing as linking to us anymore. I like to try and keep things tidy and its a bit frustrating it would be good to be 100% sure what Google is counting at any given time. Cheers James
Link Building | | tempowebdesign0 -
What can i do about link threaths like these? What does Google do abt these?
I asked for links removal and it turned into a threat now see below. Can i do anything abt these? Can google protect us from these? Where can i let google know - my site is already penalized and only showing up for my brand in google 😞 I have deleted the email threads from here - contact me if you want me to send those so you can see them
Link Building | | CMTM0 -
How to make google index the page title has changed ?
Google has indexed all my websites, but I have to change some title in the website but when checking google does not update the change.
Link Building | | tuananh0688
Please help me .
My site : http://blog.addme.vn0 -
Did Google Panda and Penguins have any effect on Outbound Links?
I am just a beginner in SEO. But has any of the changes recently implemented by google affected out bound links? Meaning if a website now has a good number of outbound links to strong websites and pages could that Translate to better rankings?
Link Building | | sherohass0 -
Links in google+ profile
THe links people can add in the about part of a google+ profile - do they have any effect on rankings? is this worth doing for link building?
Link Building | | pauledwards0 -
Google Plus Contest?
We have successfully used contests leveraging standard contest platforms to build a Facebook community. How could contests be used to increase Google Plus signals and engagement, and are there any best practices of others doing so?
Link Building | | sftravel0 -
Help me understand the gap between DMOZ and the Google Directory?
I have seen other sites showing up in OSE with backlinks from both DMOZ and Google Directory. We are in DMOZ, and our backling is showing for that in OSE, but i don't understand how to get added to the Google directory? When i go to the appropriate category, and click "submit link" it just takes me back to DMOZ! Is there something i'm doing wrong here? This is the page we are on in DMOZ And this is the page i believe we should be on in the google directory As a side note, i would love to hear your opinions if this really even matters? does google really use it's own directory as part of its search algorithm?
Link Building | | adriandg0
