Backlinks or content? What is the problem here?
-
My Moz ranking is 29, Ahrefs Domain rank is 49 and Majestic Citation flow is 44 whereas trust flow is 17.
This is a plain question - If the above are the rankings for backlink problem, then where is the problem more likely to be found? Backlink or content?
In more detail - My site has been dropping in search since the last few weeks. With these rankings, is it likely that a backlink related problem is there? I myself agree that some content is poor and thin and there is a problem of plagiarism also. But overall, do i keep focusing on content? I do not know how good are these rankings as shown above.
My URL is www.marketing91.com
Please let me know whether the backlink profile looks good or not? So that at least i am not worried that there is a backlink problem as well. (i will surely work on toxic links soon) I can worry only on content.
-
Thank you Andy. This was a week long foray into backlink audit and its finally coming to an end. Now its content content and content.
-
**They are purely for links. So do i directly disavow them? **
Yes, if there is no way to do anything about it, just disavow.
Should i go ahead and disavow the bad links? Or let it be?
Yes, these sorts of links will be doing you no favours at all. OK, Google might just be ignoring them, but much better to err on the side of caution. If Google was just ignoring them but then changes their stance at a later stage, you know you are covered.
-Andy
-
Dear Andy,
I hope you answer this. Yes, i checked ahrefs and Moz.com backlinks thoroughly. I could find 57 backlinks which included "Payday loans" or from link farms or in general bad backlinks. They might have a Domain rating of 40 in Ahrefs, but they were bad back links.
I cannot remove them because these sites just dont have a contact us button. They are purely for links. So do i directly disavow them?
Secondly, my answer to content is that i am rewriting all content which was top of the serps again. I am a problogger now and i have more time in my hands. This solves the plagiarism problem and also ensures that i get the google "answer box" which is repeatedly a pain in the A. I am losing to competition because of some poorly written articles by other authors. So content will be overhauled.
The question in my mind is, even if the loss looks because of content, should i go ahead and disavow the bad links? Or let it be?
-
Hi,
** I myself agree that some content is poor and thin and there is a problem of plagiarism also**
This is a biggie - Page quality is a huge thing for Google and you must ensure that pages someone lands on, have a reason to exist, and answer the question they asked correctly.
If you know there are spammy links, just how spammy? Are they damaging? Do they link with money-phrases? Has there been any penalty on the site at any time? All these should be looked at (and more) when assessing a backlink profile.
If you know there are links that are so poor that they could be damaging, either ask for them to be removed, or disavow them.
-Andy
-
On an average, in AHREFS, my competitors have a Domain rank of 53 and i have of 49.
In moz, they have a rank of 50 again. But i have around 29. So yes, the competitors are ahead of me. But till date i was ranking well with the same backlinks. At least for my keywords?
So any insight with this data? Major question, do i rectify my backlinks, build more content, or the more exhausting and expensive one, do both?
-
Backlinks: depends on the quantity and quality of the backlink profiles for your competitors. If they have a much higher DA/PA/Trust, than you probably need to build that up to compete.
Content: unique, long form content works best. Aim to be share worthy... if people share your link on social media, they will probably link back to your website as well.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have a WP site which uses categories to display the same content in several locations. Which items should get a canonical tag to avoid a ding for duplicate content?
So...I have a Knowledge Center and press room that pretty much use the same posts. So...technically the content looks like its on several pages because the post shows up on the Category listing page. Do I add a Canonical tag to each individual post...so that it is the only one that is counted? Also...I have a LONG disclaimer that goes at the bottom of most of the posts. would this count as duplicate content? Is there a way to markup a single paragraph to tell the spiders not to crawl it?
Reporting & Analytics | | LindsayiHart0 -
Backlink Tool Finding Links That Aren't Visible
I'm using a variety of backlink toolsl; OSE, SEM Rush, Link Research Tools and Google Webmaster Tools. On some occasions the tools are telling me there is a link to my site on a certain page, however when I open that page I can't see any mention of my company. I have run all these reports today, so I think it is unlikely that Google is using old data. Does anyone know why this happens and if I should still be concerned about links that I cannot see but backlink tools are telling me are there? Thanks guys.
Reporting & Analytics | | AAttias0 -
Will the analytics offer me the same content review power as Hootsuite or Twitonomy?
Will the analytics offer me the same content review power as Hootsuite or Twitonomy? I need to know if I should get one of these tools in addition to this. I need information weekly about retweets, mentions, most popular content, reach, etc.,? I would like to be able to do this all from one place- here in Moz.
Reporting & Analytics | | Isaac55890 -
Google Analytics Tracking Code Problems
I am having a problem with my Google Analytics tracking codes. The relevant GA tracking codes have been entered into the source code of certain sites I'm running campaigns on, but Google Analytics is still telling me that the tracking code hasn't been installed - yet it has. What could possibly be the problem here? I have checked that these sites don't run off multiple domains, and that the tracking code has been entered in the correct place within the source code - and yet I am still having problems with GA. Any suggestions?
Reporting & Analytics | | WebhouseISP0 -
Problem setting up new view in Analytics
Hi, I'm having problems finding where to set up a new view in Analytics. I have seen https://support.google.com/analytics/answer/1009714?hl=en but get lost at point 3 (In the View column, click the menu, then click Create new view.) In the menu there is no option that I can see. If I go into the one view that is set up, I also can't see anything 'View Settings' that would allow me to copy the view and then modify it. Am I missing something? Thanks
Reporting & Analytics | | Houses0 -
404 errors more than 1.8 lacs, Duplicate Content, Duplicate title, missing meta description increasing as site is based on regular ticket selling (CRM), kindly help
Sites error increasing i.e. 404 errors more than 1.8 lacs, Duplicate Content, Duplicate title, missing meta description increasing day by day as site is based on regular ticket selling (CRM), We have checked with webmasters for 404's, but it is not easy to delete 1.8 lac entries. How to resolve this issue for future. kindly help and suggest the solution.
Reporting & Analytics | | 1akal0 -
Google Webmaster. Backlinks
GWMT only shows that there are 3 domains pointing to a site of mine. I'm looking under "Links to site". But this can't be true because the site is pretty old and I know there are hundreds of domains that point to this one. What would explain this discrepancy? And is there some other free tool that will show all the backlinks? I've used Opensite explorer but that tool isn't close to comprehensive as GWMT usually is (based on other sites I've analyzed)
Reporting & Analytics | | priceseo0 -
Duplicate Content
I am looking to check the duplicate content of two websites against each other, www.housesalesbulgaria.com and www.housesalesturkey.com. What is the best way to check this?
Reporting & Analytics | | Feily0