Guest posting
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HI,
I wrote an article for photography life over 6 months ago and was surprised to discover it is placed second in the serps for the keywords "nikon cls"
I have just written another 1500 word article for another photography blog and I am wondering if I will serve myself better just writing the content for my own site?
Best wishes.
David.
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Hi David,
I agree with Tymen—you should continue guest blogging AND building out the content on your own website.
The reason why that page ranks so well on the SERPs is because Photography Life's has a high domain authority. If you had posted that guest blog on your own personal website, it is probable that it would not even rank on Page One of Google. By creating more guest blogs for website with high domain authority, you will likely improve your own site's authority—thus increasing the chance of having your site rank better!
In all, backlinks are an off-site way of increasing your SEO, rankings, and thus, potentially leads and sales. Backlinks are judged on their domain site quality for users, relevancy to your site’s content, and domain authority. As with most SEO tactics, there are no quick fixes and easy wins within a link building strategy. We've written a blog on what makes a good backlink so be sure to check that out if you need more information.
Hope this helps! Good luck.
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Hi David,
I see the article contains a link to your page so that's nice. DA of the site is 48 so you got yourself a nice link. I try to do both: Blog on my own site en do guestblogging. This way you get a nice variaty in content and a good linkprofile. Keep up the good work :).
Tymen
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