Mobile - incorrect brand capitalisation
-
Hi there,
Has anyone experienced incorrect capitalisation of their brand on mobile - we've tried lots of different things to correct it, but so far none have worked. Any ideas (issue is only on mobile)?
Thanks
Vic
-
Hi David,
Thanks for the response we'll discuss trying that! We actually only have the .com version which is why you're only seeing that version.
Thanks again for your input I will let you know whether that has any effect.
Vic
-
Hi Vic,
I've had a look at the site and have the following notes:
When I search for the main keywords in the title, the brand name displays in lowercase as it should.
When i search for the brand name, Google ignores the page title and shows only the brand name and includes capitalized letters.
The other issue here is that it ranks the .com domain instead of the .co.uk domain. I used a UK IP address and Google.co.uk and still got the .com ranking for the brand search.
The reason for this is that there are no hreflang tags in place between the two sites. Are you also seeing this? (I want to make sure it's not just me!)
With the branding change on mobile, the only thing I would try is moving the brand name to the front of the title tag for the homepage. I always include branding at the front of homepage titles because Google tends to re-write them that way. I know that's not the case here with how this site appears on desktop search, but everything else looks fine and I would recommend giving it a try!
I'll be interested to see if that solves the problem.
Cheers,
David
-
Hi Vic,
Any chance you could PM me the site? I'm happy to take a look instead of taking a stab in the dark.
Cheers,
David
-
Hi there,
Thanks for the reply, the site is actually responsive so I'm not sure it can be that. Also the brand name is all lower case and Google is actually adding capitals at the beginning and in the middle, our URLs are all lower case, we don't have our brand as an H1 though, do you think this might be worth a try?
Any other ideas or things to try are very welcome!
Thanks for your help
Vic
-
Hi,
Thanks for the reaponse, it's the page title in the SERPs, we tried adding company name as we wanted but it's still appearing incorrectly. Will have another look at back links.
Thanks,
Vic
-
Hi Vic,
Sounds like you are talking about a mobile-specific version of your website and not a responsive website.
I've saw this problem recently and it was because the mobile version of the site was not canonicalized properly to the desktop site.
In this case, the mobile page titles were left blank and Google generated their own by using H1 headings and the URL for branding. When the mobile site was canonicalized correctly, Google quickly started using the same specified titles as the desktop site.
To get this working properly, your desktop website should have something that looks like this:
href="http://m.example.com/page-1">
And your mobile site should have something like this:
This example was taken from Google's Mobile SEO configurations guide.
Check if you have this in place. If not, add it!
The only other time I've seen an issue like this was when the brand name wasn't actually in the page title. Google took what was specified as the WordPress 'Site name' and added that the end of all titles that had no branding.
By what you said, it sounded like you DO have branding in your titles, but if you don't, definitely add it the way want it to appear and don't make Google guess.
Cheers,
David
-
Hi Vic,
Are you experiencing this problem in the way Google shows your website's URL or in the mention of the company name in the title tag shown on the SERP?
Unfortunately, I don't have a definite answer for you as to why Google seems to be re-writing it. Like you mentioned, I would go through your backlinks and see how other websites are linking to you. Likewise, I would make sure your title tags and meta descriptions have your company name capitalized exactly as you want them to be shown. To quickly see a list of all the title tags and meta descriptions on your entire website I recommend running a crawl through Screaming Frog. You can access the software here.
I hope this helps!
-
Hi,
So it's how our brand appears on mobile in Google, yes it's looks as though they are, but we're trying to correct it, I guess the question really is why they're re-writing it. Do you know why this might happen? As I mentioned we've tried quite a few things to correct this but none have been successful. One theory was around anchor text people use to link to us - is that likely to be the cause?
Vic
-
Hi Vic,
Where is this occurring when you see it? Is Google perhaps re-writing?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facing issue with mobile device- Largest Contentful Paint
I'm facing a issue with our website. Our site is on WordPress, We are using Elementor Pro & Elementor Hello Theme for our website!
On-Page Optimization | | kacey.meier
The problem is, with desktop it's totally fine but but in Mobile Device it's showing Error. "Largest Contentful Paint" 2021-07-27_111351.png0 -
Duplicated Content on Wordpress Mobile&Desktop versions- Is it bad for SEO?
Hello, I use a Wordpress theme for displaying mobile and desktop versions separately. The problem is that if you use tools like screaming frog or if you look at the code (view source), you can detect duplicated content. But if you're browsing on your mobile you will see only the content I have created for the mobile version and the same if you're looking at the desktop version, you will only see the desktop content.
On-Page Optimization | | AlphaRoadside
Is this creating an SEO problem? If it is, please let me know why and if it has a solution. Thanks in advance.0 -
How to get a mobile thumbnail image next to the search result?
Hey! I noticed the last few months that a lot of google searches now show an image next to your result when on mobile. i managed to get my listing to show an image before but I made some changes to the image and site and can’t seem to get Google to ahow the new image (or any image). I’ve added the image to schema mark up and still no luck. Wouod ahyone have any advice on how to get the image picked up, or st least help increase the odds? The site is https://tourstoniagarafalls.com and you can see it on search (for me it shows on the bottom of page 1) for the keyword “Niagara Falls tours“. Thanks again!
On-Page Optimization | | Originaladam0 -
Page Layout Updates and Mobile Pages with Ads
I have been trying to do some research on the Page Layout Algorithm and Top Heavy Ads and much of what I read does not mention about mobile pages as apposed to desktop. I am curious if the Page Layout updates can be effected by mobile pages as well and if there is any good articles on this subject. Also is this Algorithm been incorporated into its regular algorithm or do we still have to wait for refreshes to see the impact? Cesar
On-Page Optimization | | cbielich0 -
Is a mobile domain necessary?
Greetings all, I'm starting to build a mobile version of our website to be ready for April 21st. Question is: is it absolutely necessary to have a mobile domain name or can I just direct users to same domain/folder? in other words: www.mywebsite.com/mobile vs m.mywebsite.com - does this even matter? As always, thank you!
On-Page Optimization | | md30 -
EMD vs brand? I'm new to moz
Hi to all so this is my first month using moz tools. When I check my competitors and keywords, everyone close to google #1 is a emd site But with google always getting smarter, is it smart in order to compete to get an emd? So say I rank first page #9, or not at all for my brand, if since my site is a construction site, if instead of say abc construction.com I find colorado home builders.com etc would I maybe do better? Or would google give me a bad ranking? I am just so lost? One last question? If I did build a emd site then just pointed my brand to it, would this be good or stupid for seo? thank you for all advice and tips chris
On-Page Optimization | | asbchris0 -
SEO targeted text on Mobile Site Version
Hey Mozzers, I run SEO for a retail site www.uncommongoods.com. We are building a mobile version of our site on m.uncommongoods.com On each of the category pages of www.uncommongoods.com, we have included a few lines of text at the bottom of the page to get some of our target keywords into the body. As an example, if you look at this page: http://www.uncommongoods.com/office/journals-stationery/journals You'll see this copy at the bottom: "Find unique journals and diaries at UncommonGoods. Our creative journal gifts are great for marking special occasions with sentimental keepsakes." We are debating whether or not to remove this copy on the category pages of our mobile site, just to keep the pages as clean as possible. Would there be any risk in leaving this out ? Thanks for your help on this! -Zack
On-Page Optimization | | znotes0 -
Impact of mobile pages on current rankings
Morning all - I've been getting a bit of traffic recently for mobile phrases, so am thinking of putting a mobile optimised page on my site which users will be automatically directed to when they visit my site. My question is though, how will this affect the rankings of those current pages which are trying to target mobile users. For example, let's say I've got a page at www.betting.com/iphone which is ranking really well for those users looking to place a few bets on their iPhone. Once I stick my mobile optimised page up anyone clicking through to this URL will be re-directed to a generic mobile landing page at a different URL. Is this likely to effect my rankings of the original www.betting.com/iphone page at all given the fact that all visitors are being immediately re-directed elsewhere? Thanks very much for your help
On-Page Optimization | | theshortstack0