Sudden drop in trust flow
-
Hi there, we've noticed a sudden drop in both trust and citation flow scores for many of our clients' websites. We haven't done any black hat activities nor done anything differently the last few months that we can think have contributed to this. We have however noticed a backlink from a website: http://www.wordsmith.org/awad/archives.html that has appeared across all the websites which have dropped in rankings. Could this link be the contributing factor & would that mean someone has linked it to our clients' websites?
-
We contacted Majestic but no change from them. The backlink actually got removed from the offending site. Good to see our trust flow has gone up again. We had a client who was getting pitches from another seo company so I suspect they might have added this link temporarily and then removed it - crazy ethics!
-
Hi Rachel,
Given that Trust Flow and Citation Flow are metrics calculated by Majestic SEO, it could be worth sending this to their team to see if a link like that could have affected them.
If you've seen a drop in rankings as well, it is definitely worth investigating further to see what factors could have contributed to this. I'd be surprised if a single link like this would lead to a drop in rankings across many of your clients. If you think this is the case though, it's worth trying to get the links removed to see if that helps. If you can't get it removed and you're sure that this is the cause, then it's worth disavowing the link.
I hope that helps!
Paddy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Odd one - dropping positions but traffic improving
Seem to have a bit of an odd one. For the last few months been running a backlink campaign for a 2/3 year old site, got good positions for some keywords/pages but seems to have plateaued the last 60 days or so with some keywords dropping in position.
Link Building | | seoman10
The odd thing is traffic seems to be still improving (according to GA and GSC). I am wondering if - have hit a niche ceiling
or rankbrain type thing i.e. google trying to work out what the site should be ranking for and messing with positions.
or because it is just a newish site. Any ideas?2 -
In Google search console all of sudden a lot of backlinks have disappear at "Link To Your Site"
Hi after update in Google search console yesterday a lot of backlinks in "Link To Your Site" have disappear, before we had 43x domains now we have 12x domains linking to the site. I have checked the sites where we had link do-follow before and they are OK. Can you please tell me the reason what has gone wrong. And also please guide me in fixing the issue , Hope to hear from you soon..! URL: https://www.finanstopp.no/
Link Building | | heleneolsen3 -
Suddenly Getting more than a 100 links. Is it a problem?
Hi Everyone, My client writes articles for a very prominent news source in the area where I live. Attached to each article there is her bio, but she never asked the news source to link to her website. So far, she has written more than 100 articles. What would happen if the news source suddenly links 100 times to her site? Would this be considered spammy from google or unnatural link building? Thank you very much for your answers. Arben
Link Building | | Arben_K0 -
Drop in Rankings After Removing Links
So I removed some links to a particular homepage for one of the sites we own, this page had A LOT of links pointing to it using exact match anchors. And for the most part the links were coming from low quality pages/content. After removing a good chunk of them I noticed are rankings went down from around 8-9th two weeks ago to 21 as of today. Has anyone else had a problem like this before? I'm thinking about restoring some of these links now to see if I can recover some of that. Any thoughts on doing this? Thanks
Link Building | | ThridHour0 -
Site used to rank first for main keyword - now dropped drastically
The home page for this site (http://bit.ly/4m1eXy) was ranking between #1 and #3 for the term "Minneapolis criminal defense" as of a few months ago. Now the home page has dropped to #23 for this keyword, and the only changes we've made should be enhancing its ability to rank - through on-page optimization, cleaning up site errors, and ensuring good, quality content. The thing is, the sites who rank ahead of our site have lower domain authority and page authority, and their content, quite frankly, just isn't that great. Some of them are definitely doing SEO but they aren't necessarily targeting "Minneapolis criminal defense" like we are for the search term. Before our company started doing SEO for this website, they hired a company that generated a large number of backlinks that Google would probably now see as spammy. The previous company also used to direct traffic towards the home page for the keyword "Minneapolis DWI laywer" too - and we have since stopped doing that. So I'm wondering with all of Google's algorithmic updates if this is the reason we're seeing a drop for this term, and if Google's confused. We're pretty confused, too, though, since the sites ranking ahead of us don't seem to be doing squeaky clean SEO by any means. Advice for us? We're stumped. Would anyone consider Google's disavow tool for the bad links?
Link Building | | Boogily0 -
Rankings Drop Across Search Engines
Hello! I know this may sound a bit weird, but has anyone experienced any search engine rankings drop after Penguin on Bing and Yahoo as well? I am trying to locate the issue with one website I am doing optimization on and it has ranked lower on some keywords on all three search engines, directing me to suspect there's an issue with the site itself. Thanks!
Link Building | | Njave_MCP0 -
Does Link Juice Flow From Banner Ads.
Hi Guys I have been checking out a couple of my competitors and noticed that in site explorer there were sites that were passing what I would consider strong amounts of link juice for their banner adverts. I checked the anchor text which was always (Img ALT) Also the links are follow and placed on the home page too. So I wondered how google view this Im sure adverts were supposed to be no follow and if so then do you think there is a benefit from me taking one of these banner adverts to increase the level of link juice passing to my site.
Link Building | | RankStealer0 -
Good start to campaign but suddenly getting nowhere fast
As an amatuer SEO I was really please with the results when I optimised my pages and starting link building. I've managed to get myself to the bottom of page one for almost all my main keywords over a 6 month period. However since then I've been building links for the last couple of months and have seen very little movement in my SERPS positions at all! I expected it to be harder on page one but not this hard! According to SEO Moz campaign tools my on page results are all A so I dont think I can optimise any more. I'm beginning to think it's not links I need and I'm missing something like not enough social media mentions etc however many of my competitors on page one don't appear to engage with social media much at all. I'm at a loss really as to wether to just keep building links through guest posts, articles, forums, directories or try a different approach. i wonder if some of you more experienced SEO's could take a look and offer any ideas. My site is http://www.musicliveuk.com and I'm trying to rank for Entertainment Agency Entertainment Agencies Wedding Band Wedding Singer Function Band Cover Band (I have optimised pages for each of these keywords in the footer) I've also noticed that a lot of my competitors have links on lots of blogs that I can't seem to get links on. I would normally contact them and offer to guest post but I can find any contact details. I'm beginning to think my competitors have set these sites up as well for link building purposes. Is that ethical? Please help!
Link Building | | SamCUK1
