Google Knowledge Graph Missing Telephone Information/Multiple Locations
-
Does anyone have experience correcting the Google branded knowledge graph for a local listing? We have an issue with the knowledge graph not displaying telephone numbers on a clients local knowledge graph panel in the SERPs (for desktop searches). We manage over 1,500 local listings for the same company and the majority of those listings display telephone numbers on the right hand side of the branded knowledge graph panel. However, a handful do not display a telephone number. If you click through the map section of the knowledge graph panel, into the Google Maps/Google My Business page the numbers are listed, they are just not showing up on the knowledge graph panel in the SERPs.
The local numbers are listed on the Google My Business page. Does anyone have any experience with this and can recommend what other items we should check for that could help get the numbers to show up on the on the knowledge graph panel in the SERPs?
Thanks for the help!
-
Hi Tim,
In addition to that important link Dmitrii has shared, things to consider:
-
Be sure each location has its own local phone number
-
Be sure each location has its own landing page on the website, featuring that number
-
Be sure citations for each location clearly, consistently feature that number on the major platforms.
Differentiation of locations and consistency of data likely play a role in Google's trust.
-
-
Howdy.
Knowledge graph is heavily affected by schema. Here is a help guide from Google - https://developers.google.com/search/docs/guides/enhance-site
Also, of course, it's affected by time and popularity of your websites/companies. If lots of people are driven to those pages, google will update it faster.
Hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Two Google My Business accounts for two companies at same address
I have a client (flat roofing) with two registered businesses both of which are based from the same address, upon trying to create a new GMB account for the second business, it was immediately suspended by Google. So somewhat unsurprisingly one address one business, but is there a way around this?
Local Listings | | Donsimong0 -
Former tenant Google Map listing still displays
Our tenant closed their business and we now occupy the address, their Google map still displays, albeit "Permanently Closed" along with ours at the same address. I can't seem to get it removed, it's been 2 years. Help 🙂
Local Listings | | KevnJr0 -
Call forwarding phone number from a satellite location?
Should I be cautious about using a local number that is forwarded on to my main office? I have 2 "satellite" offices. 1 has an actual phone number and line that is active at the location, and the other has a "local" number that is forwarded. The location with the actual phone number and line that is active at the location is performing much better, and I am trying to isolate the cause. Ben
Local Listings | | BSessions0 -
Hotel SEO / Rank Conundrum
Hello Mozzers, I am having an issue with a particular client and wanted to throw it out to the forum for feedback. We work with many resorts and hotels. One, in particular, is a large condo-hotel property with several individual buildings. Each building has a unique name. While the property management company owns and operates most of the units within each building, there are units that are individually owned. The property management company runs the branded resort website, all local pages & listings, etc. One savvy unit owner, however, has built a website that is branded with the individual building name for one of the buildings. He has also taken ownership of the building Google Plus page, Facebook page, etc. He only owns a handful of units in the building. We have retroactively tried creating a new site but are struggling to gain traction from a ranking perspective. We did temporarily change the website address that was listed for the Google local listing, via the "edit" button, and were actually starting to increase rank (presumably somewhat related to the increase in website traffic), but it was quickly fixed to the other website. The management company has reached out to the owner but he continues to refuse to give up any rights to the Google local page, etc. We have also created a new (technically duplicate) page just to see if we can knock the other one off, though we are having issues getting the verification post card from Google. Any advice on how we can gain access to this Google local page? Or any other tips on how to get a relatively small, new site to overtake an existing site? I know URLs / examples are helpful in these situations but we'd prefer to keep the client names anon.
Local Listings | | mbochic0 -
How do you select a Google category for the SERPs?
Recently I was looking up law schools in Texas and came across a SERP listing I had never seen before. Google provided the category "law school" and narrowed it down by geographic location. I checked the code on both websites for schema and was unable to locate it. Furthermore, one GMB listing was claimed and another was not. I'm wondering why both Texas A&M School of Law and Houston College of Law showed up but University of Texas Law School did not. I have attached a screenshot of the SERP to see if anyone has seen this before or can provide any insight. Search term was "list of law schools in texas" but the same snippet showed up for "best law schools in texas." Thanks 8XHvZt4.png
Local Listings | | DigitalMarketingSEO0 -
Controling Wikipedia info in Knowledge Graph
In a Google search for my client, the knowledge graph only displays one piece of information from Wikipedia. The first few sentences of their Wikipedia pages along with
Local Listings | | DinaDiligent
"Founded: 2007" However, my client's Wikipedia page also contains information on Headquarters, Founders etc., which we would also like for Google to show. (see Chanel example) Is there a way to control this and ensure the right Wikipedia information is pulled out? Thanks. iBgduql0 -
Removing Unverified Listing From Google
We have an old unverified listing that has our information on it, but we can't get it off google. I told them months ago it was closed, and it is marked as closed in Google...but it still shows up. Moz Local is telling me this is an inconsistency that hurts our local rankings. I went to delete the page from our Google Business/Place, but if I did that, the warning said that I would just not have access to the page, and that the listing would still show up on google. How do I permanently get rid of those thing, so it's not longer an inconsistent listing? Ruben
Local Listings | | KempRugeLawGroup0 -
Google Plus Pages for Doctors, SUPER confusing..help!
Hi Moz community, I carefully reviewed all info I could find and still cannot figure how to make this work. I am working for a medical practice that has 4 different office locations in my county. There are also 5-6 doctors and all of the doctors MOVE throughout the week from location to location. I know (from reading Google's exact guidelines) that they suggest creating a page for the doctor using only their name in addition to creating a page for each location. How do I set those doctor pages up? What location do I use? What contact info is okay to use etc? Super lost. Thanks all! Ricky
Local Listings | | RickyShockley0