Event/Goal Tracking For EKM Powershop
-
Hi There,
I have a client with EKM powershop. I am trying to figure out a way to either setup goal tracking (however I don't know what the final destination page is) or event tracking. I know I can do the ecommerce tag thing, but I am always worried about breaking the tracking code.
Any ideas?
-
Have you considered using tag manager to quickly tag events such as button clicks? The other option I see in common use is to just set a goal to activate on a page view of the thank-you or confirmation page (destination URL). If you don't know what that is, you can't find it in your CMS, and no one can tell you, I would take the time to find out by following the funnel to completion. That's going to be the easiest path for you.
Once you've got the basic stuff down, you'll probably be asked to do all sorts of other tracking. My favorite one for ecommerce is whale hunting. You segment your data so that you only look at the people that spend above a certain amount on your site and compare their activity to the people who aren't spending a lot and to the people who aren't spending at all. Your client will love you for that one.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Track conversion from paypal express/Apple pay
Hi All, Is there any way to track apple pay conversion or paypal express conversion in Google Analytics? Thanks
Reporting & Analytics | | Alick3000 -
Analytics Tracking in China
I am setting up a Chinese domain and I was wondering if anyone has experience with using Google Analytics for tracking in the country and if it really works or if Baidu is the better solution for the website. The website will be hosted in the US so I don't know if that makes any difference with getting around "The Great Firewall". I would prefer to us GA if possible because I am extremely familiar with the platform but I am more concerned with getting accurate tracking data for the site. Thank you in advance and any help would be greatly appreciated. Brooke
Reporting & Analytics | | Ryan_Henry0 -
How do I get compete.com to track my data
Is there a tracking code for them? I cannot find a way to get them to track my site data. I know it seems trivial, but it is sadly a big tool in my industry so I need to get my data on their site
Reporting & Analytics | | Atomicx0 -
Google Analytics Custom Alert For Goal Completions?
Hi currently setting up custom alerts for a website. I want to do a custom alerts for when goal completions decrease or increase by a certain % e.g. 20% as shown in the third example from this Moz Article back in 2012 - http://moz.com/blog/7-essential-google-intelligence-custom-alerts-that-keep-me-sane However when i go into my GA account the only options seem to be for when the goal completion conversion rate % drops. I could use this, but i rather do just based on completions rather than %. Any ideas on how i can do this? Thanks.
Reporting & Analytics | | MBASydney0 -
Cross Domain Tracking
I want to track across domains, but also track as a virtual pageview anytime someone clicks on the link to another domain. So currently I have, for example: Checkout Now! As per Google's instructions, I need to have the link set to: Checkout Now! But this will obviously get rid of my virtual pageview. Is there a way I can do both?
Reporting & Analytics | | TeachersMutualBank0 -
Subdomain GA Tracking??
Hi Mozzers I am tracking a web property www.example.com and we are launching a subdomain.example.com. Should the subdomain tracked on GA by creating a new profile or should it be on its own with a new GA property ID? Thanks for explaining how to do that setup 🙂 Ty
Reporting & Analytics | | Ideas-Money-Art0 -
Need Tips to Track Advertising of Domain on my Car
Hi, I'm working on building a new site. http://www.pilatesboisfranc.com/ I also bought the domain .ca (the business will be in canada) .net .org and .info All the domains are redirect to the .com This site is about my wife new business, a Pilates Studio. We would like to advertise the site on our personal car, using vinyl letters to display the domain name. Is there a way tu use the (.ca) http://www.pilatesboisfranc.ca advertise on my car and track that advertising using Analytics? I know I can use a URL something like http://www.pilatesboisfranc.com/health and track the hit, but using a shorter URL is the key. Can you help? Thank you, BigBlaze
Reporting & Analytics | | BigBlaze2050 -
Why isn´t my google analytics registering goals?
Hi everyone! I know this is is not the standard SEO question, but I hope you can help me with your knowledge. I set some goals in GA for the thankyou page that appears when a client requests more information on a property for sale. Problem is I have been testing them and the goals don´t get registered. I don´t know what am I doing wrong and I would really appreciate if you could help me through some light on this. I have attached an image of the option for the goal in GA. Can anybody help me? Paroa.png
Reporting & Analytics | | inmonova0