How to jumpstart a new Ecommerce site
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Hello,
I've got a new Ecommerce site I'm jumpstarting. It's one of those sites that takes a while to rank for. Here's what we're doing:
1. Creating a beautiful, mobile friendly site.
2. Adding a long detailed home page answering all the questions that people come to our industry keyword results with.
3. Adding detailed, beautiful cateogy pages.
4. Adding detailed, beautiful product pages.
5. Adding beautiful, long About Us & Resource Sites list pages.
6. Offering straight up obvious free shipping and no tax even though that's taking a hit in our industry.
7. We're going after the 2 main informational terms (keyword explorer) in the industry with a vengance - 20X as good as the competition for the main term.
8. We're adding 20-30 pages of articles to help our customers and hit major keyword search terms, although there's not much in our industry.
What else would you recommend doing to jumpstart a new Ecommerce site that has difficulty being in the top 50?
Thanks.
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Bob,
It sounds like you are doing a good job so far. How about link building? I don't have much experience with ecommerce, so i am not sure how that would go.
Besides SEO, a balanced approach involving social, advertising, and email marketing should help bring the traffic and let people know about your new site...And if the content is really great, you should start climbing the ranks.
I know...i make it sound easier than it actually is.
Good luck,
Matt
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