Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Redirect to 'default' or English (/en) version of site?
-
Hi Moz Community!
I'm trying to work through a thorny internationalization issue with the 'default' and English versions of our site.
We have an international set-up of:
- www.domain.com (in english)
- www.domain.com/en
- www.domain.com/en-gb
- www.domain.com/fr-fr
- www.domain.com/de-de and so on...
All the canonicals and HREFLANGs are set up, except the English language version is giving me pause.
If you visit www.domain.com, all of the internal links on that page (due to the current way our cms works) point to www.domain.com/en/ versions of the pages. Content is identical between the two versions.
The canonical on, say, www.domain.com/en/products points to www.domain.com/products. Feels like we're pulling in two different directions with our internationalization signals. Links go one way, canonical goes another.
Three options I can see:
- Remove the /en/ version of the site. 301 all the /en versions of pages to /. Update the hreflangs to point the EN language users to the / version.
- **Redirect the / version of the site to /en. **The reverse of the above.
- **Keep both the /en and the / versions, update the links on / version. **Make it so that visitors to the / version of the site follow links that don't take them to the /en site.
It feels like the /en version of the site is redundant and potentially sending confusing signals to search engines (it's currently a bit of a toss-up as to which version of a page ranks). I'm leaning toward removing the /en version and redirecting to the / version.
It would be a big step as currently - due to the internal linking - about 40% of our traffic goes through the /en path.
Anything to be aware of? Any recommendations or advice would be much appreciated.
-
Confusing Search Engine by sending two different signal about one URL. You must keep it simple by applying 301 redirect from domain.com/en to domain.com. Domain.com/en version is little confusing for user as well, they will think that domain.com has a different default Language.
-
For me redirect will be the right way.
Why? Because in another way you will have a duplicate content issue. Remember yoursite.com and www.yoursite.com will be indexed as differents pages.
Have the same Issue in the past. And I resolved the problem
1- redirections
2- setting the right URL on Search Console
(Search Console > Site Settings > Preferred domain)
3- Submit a sitemap for every language
(Search Console > Sitemaps)
4- And Finally config the language on search console
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google does not index UK version of our site, and serves US version instead. Do I need to remove hreflanguage for US?
Webmaster tools indicates that only 25% of pages on our UK domain with GBP prices is indexed.
International SEO | | lcourse
We have another US domain with identical content but USD prices which is indexed fine. When I search in google for site:mydomain I see that most of my pages seem to appear, but then in the rich snippets google shows USD prices instead of the GBP prices which we publish on this page (USD price is not published on the page and I tested with an US proxy and US price is nowhere in the source code). Then I clicked on the result in google to see cached version of page and google shows me as cached version of the UK product page the US product page. I use the following hreflang code: rel="alternate" hreflang="en-US" href="https://www.domain.com/product" />
rel="alternate" hreflang="en-GB" href="https://www.domain.co.uk/product" /> canonical of UK page is correctly referring to UK page. Any ideas? Do I need to remove the hreflang for en-US to get the UK domain properly indexed in google?0 -
Direct traffic is up 2100% (due to a bot/crawler I believe)
Hi, The direct traffic to website www.webgain.dk has increased by over 2100% recently. I can see that most of it is from US (my target audience is in Denmark and the website is in danish).
International SEO | | WebGain
What can I do about this? All this traffic gives my website a bounce rate of 99.91% for direct traffic. I believe it is some sort of bot/crawler. 2100percentboost.png0 -
Blocking domestic Google's in Robots.txt
Hey, I want to block Google.co.uk from crawling a site but want Google.de to crawl it. I know how to configure the Robots.txt to block Google and other engines - is there a fix to block certain domestic crawlers? any ideas? Thanks B
International SEO | | Bush_JSM0 -
Does Google's algorithm work the same in every country?
I can't help but feel this is a silly question! but does Google algorithm work exactly the same throughout all countries? I run a few sites in the UK and a couple in Spain but can't help but feel that my Spanish sites are harder to rank for. The sites that rank the best are business directories in Spain... whereas here in the UK you'd be lucky to find one on page one..
International SEO | | david.smith.segarra0 -
What are the best practices for translation of city/state names for international SEO? (ie. New York in English vs. Nueva York in Spanish)
I'm working on international SEO / translation of a global travel site. While we have a global keyword research and translation strategy in process for each market they serve, I've run into a unique question. Overall, we are translating (and localizing) content for each market but aren't sure what to do with location names. Each country/state has cities and locations that have their own dedicated pages. I see three options for these location names (when titling a page and writing content): keep them in English, translate the names in the market languages, or use a combination of the two. The challenge with altering the location names to the market languages is that they are truly not known by those names. Though there are some instances where it may make sense…for instance **New York **in Spanish would be "Nueva York" with **‘**Nueva' being the Spanish translation of ‘new’. There are other instances, where no translation exists. If you’ve had a similar experience I'd love to hear your approach/recommendation.
International SEO | | JonClark150 -
Thai Characters in URL's
Does anyone have experience with non-Latin characters in URL's? We've launched a website in Thailand and picked Thai characters for URL's. However, when you copy it, it turns into something like this: http://www.imoneythailand.com/บัตรเครดิต Can it impact our website's crawlability? Also, is keyword in URL a ranking factor for non-Latin languages? Thanks in advance for help!
International SEO | | imoney0 -
Redirect the main site to keyword-rich subfolder / specific page for SEO
Hi, I have two questions. Question 1: is it worthwhile to redirect the main site to keyword-rich subfolder / specific page for SEO? For example, my company's webpage is www.example.com. Would it make sense to redirect (301) the main site to address www.example.com/service-one-in-certain-city ? I am asking this as I have learned that it is important for SEO to have keywords in the URL, and I was thinking that we could do this and include the most important keywords to the subfolder / specific URL. What are the pros and cons of this? Should I create folders or pages just the sake of keywords? Question 2: Most companies have their main URL shown as www.example.com when you access their domain. However, some multi-language sites show e.g. www.example.com/en or www.example.com/en/main when you type the domain to your web browser to access the site. I understand that this is a common practice to use subdomains or folders to separate different language versions. My question is regarding subfolders. Is it better to have only the subfolder shown (www.example.com/en) or should I also include the specific page's URL after the subfolder with keywords (www.example.com/en/main or www.example.com/en/service-one-in-certain-city)? I don't really understand why some companies show only the subfolder of a specific language page and some the page's URL after the subfolder. Thanks in advance, Sam
International SEO | | Awaraman1 -
Targeting Different Countries... One Site or Separate?
I have a client who has 3 ecommerce sites. They are somewhat differentiated but for the most part sell the same stuff. Luckily 2 of them are quite authoritative, old and rank reasonably well. Most of the visitors and sales come from the US. He wants to start targeting Europe, Mexico and Canada. What are your suggestions for doing this? Are we better targeting on the main domains? Not really sure how to do that? Should we use a subdomain and a new store front for each geo? Should we use a .co.uk .co.mx and .co.ca each with a unique storefront? It looks like we are moving to a Magento platform so setting up multiple storefronts on a single database is not a big issue. Anyone have any experience with this?
International SEO | | BlinkWeb0