How to do an SEO audit
-
Hi all,
I am new to SEO at my company and I would like to complete a SEO audit. As a beginner, I am unsure as the depth to go in to this. A template for such an audit would be amazing! Can this be done without much technical help from the development team is the main question. They often seem stretched with current projects. I'd love to be able to show through the audit the state of our current SEO and then prioritize changes based on data.
Some practical tips and suggestions on tools is greatly appreciated because through measuring the correct data, I will be able to put a case of which areas of our SEO needs work on.
I really hope you can help me with this!
Thanks,
Eric -
Thanks for the suggestion on this Doc Jesper. I remember seeing it before but this time I will have a thorough read through and see how I could put the ultimate guide to practice!
-
Hi Alick,
This is really helpful. I am looking through the docs now and aim to perform an audit soon with all the help from the articles you've sent.
Thanks,
Eric -
Hi Eric,
There are thousands of article available on SEO audit but I'm sharing you few SEO audit.
First I would suggest you to go through this article @ http://www.flare.ae/ultimate-seo-audit-28-step-guide/
If you want to dive deeper check below article also.
https://moz.com/blog/how-to-perform-the-worlds-greatest-seo-audit
https://moz.com/blog/technical-site-audit-for-2015
Hope this helps.
Thanks
-
Hi Eric!
I found this checklist/guide on how to do a SEO audit helpful, https://serpstat.com/blog/the-ultimate-guide-to-performing-an-actionable-seo-audit/ Hopefully it can help you too.
Cheers,
Jesper
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Wordpress.com does no allow google analytics will that effect my seo campaign started with seomoz?
Hello All, Since I have my domain mapped to wordpress.com site which does not allow google analytics ... I am worried if it would effect my seo campaign out here . While i see on the seomoz platform, i am being prompted for analytics I wish to know if its ok running seo campaign without analytics ? If not , what should i do to avail analytics ??
Moz Pro | | mysayindia0 -
How to make a best SEO strategy
Hi I want to make a seo strategy for website. what things I need and how to make is there any tool?
Moz Pro | | Kabooter0 -
When is the new SEO moz Rank Tracker tool coming?
Anyone know when is the new SEO moz Rank Tracker tool coming? Getting a little flustered with the rank tracker tool, its bit annoying doing one by one. 😞
Moz Pro | | waheeed0 -
Bad code on Learn Seo Redirection info Page
Is it just me, or is the Redirection resource page missing the exclamation point (!) in this code. If so, this could really mess someone's site up if they copy and paste. http://www.seomoz.org/learn-seo/redirection http://screencast.com/t/n7lknZ32G9xF Redirecting Canonical Hostnames: The original developers at SEOmoz needed to redirect any requests that do not start with www.seomoz.org to make sure they included the www. They did this not only because it looks better, but to avoid common canonicalization errors. Redirect: http://seomoz.org/To: http://www.seomoz.org/ Redirect: http://mail.seomoz.org/To: http://www.seomoz.org Redirect: http://seomoz.org/somefile.phpTo: http://www.seomoz.org/somefile.php Solution: Add the following directive: RewriteCond %{HTTP_HOST} ^seomoz.org [NC]RewriteRule (.*) http://www.seomoz.org/$1 [L,R=301] Explanation: This directive tells apache to examine the host the visitor is accessing (in this case: seomoz.org), and if it does not equal www.seomoz.org redirect to www.seomoz.org. The exclamation point (!) in front of www.seomoz.org negates the comparison, saying “if the host IS NOT www.seomoz.org, then perform RewriteRule.” In our case RewriteRule redirects them to www.seomoz.org while preserving the exact file they were accessing in a back-reference. *emphasis added by me
Moz Pro | | squareplug0 -
New to the SEO game
Hello everyone! I am fairly new to this SEO game and it all seems a little overwelming. Let me tell you a little about my experience. I have been trying for a couple years to get the ranking up on my LawnAide site and it seems at times that I keep spinning my wheels. Ive been doing blogs getting links with high ranking sites and all the other stuff. But on the local search there are still smaller companies which lower ranking sites performing better that mine. This gets very frustrating. Is there any advise out there?
Moz Pro | | lawnaide0 -
Using Keyword Difficulty Report along with OSE to calculate SEO Pricing?
Has anyone thought of or created a algorithm or Excel function that uses the results from the Keyword Difficulty Report percentage of difficulty and SERP ranking analysis set against potential client's own OSE rankings to come up with an estimated SEO pricing tool?
Moz Pro | | easystreetint0 -
How do you prioritize your SEO efforts?
If you're an in-house marketing person, almost by definition, you're neither a specialist or expert in the variety of things one might do to improve SEO. We do a bunch of stuff in-house and hire people for other stuff that needs to be done and the work is never complete! What do you do, as the de facto in-house, on-staff "expert" for SEO? I'm purposely leaving this question fairly open-ended to solicit advise, ideas & direction to develop a framework and a guide for our efforts. Also, I'm not intentionally ruling out pro's...I'm open to your opinions too - but I will probably only hire you unless you have a full tool bag of skills that include the ability to write auto-responders, write & blog relevant content, set up and monitor page rank, do SEO, set up AdWords campaigns, etc. at a the nice price. And I'll only do that if I can't do/learn/achieve all of the above to a certain degree on my own. Although I'll probably never stop questioning processes, costs and everything else associated with hiring a pro...all of which will make me a pain-in-the-butt client you probably don't want. Thanks!
Moz Pro | | karlseidel2 -
"Special pricing" on SEO DVDs?
The section for buying your dvd training lists the price for everyone at $119 and the special price for pro members at - $119. Then the text says that the special price will be shown when the item is added to the cart where the special price is - $119. Am I missing something here?
Moz Pro | | IanTheScot1