Should I include my company entity in meta description? (for ex. LLC. Inc.)
-
I'm re-writing my meta descriptions.
I'm wondering if I should include the My Company, LLC. in the description or just My Company.
Taking out the entity would save about 4 characters.
-
As Alick has said, you do not need to write it into the meta description. Although, if you have a local business you might consider include it into your NAP (name, address, phone) if it is necesary as part of your business name.
On regard the meta descriptions, Google now allows up to 320 characteres, although best SEOs recommend about 290 characters. Therefore plenty of room for write compelling meta descriptions. Good luck.
Mª Verónica
-
Hi,
IMO no need to include LLC in meta description, just create meta description in a way that after reading description user click on your website listing in SERP.
Thanks
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Product Descriptions (SEO)
So I would like a few opinions. How long should a product description be? Enough to get the point across? 100 words? 800 words? Over detailed? Any advice would be appreciated.
On-Page Optimization | | mattl990 -
How can I write unique and seductive product descriptions about multiple, very similar products?
We are an eCommerce store who sell personalised phone cases, macbook covers, mugs and the like. Our target market is primarily 16-25 and female. We're in the process of redesigning our website www.mrnutcase.com and we desperately need some more enticing product descriptions before the redesign goes live. The problem is that most of our products are exactly the same. For example iPhone 5 case, iPhone 5S Case etc. At the moment our product descriptions are almost the same, but written in a slightly different way. Not only is this dangerous in terms of duplicate content, but it's also extremely boring for the user. With our users being young and female, writing about boring technical specifications isn't going to cut it with the crowd. Obviously, i want each of our pages to rank in Google so I don't want to NoIndex or canonicalize any pages or anything. How can I write unique and enticing product descriptions for very similar products? Would appreciate any ideas! Thanks, Danny
On-Page Optimization | | DannyNutcase0 -
Using Canonical & INDEX, FOLLOW meta tag
I am sort of new to this, and working with an overseas development team on an eCommerce site. I am curious if the Canonical tag will supersede the tag, or if it is best to remove this tag entirely for duplicate product pages?
On-Page Optimization | | BretDarby1 -
Keyword stuffing when brand includes keyword
Hi If you have managed to combine brand name with primary target keyword do you still need pay attention to on page keyword stuffing ? since one would expect plenty of brand references in the body copy ? Or is it still best to reduce instances of the keyword aspect ? For example if site is called 'Franks Service Centres' and you have lots/too many instances of 'service centres' in the body copy a/c to MA on-page grader, should you reduce some instances of the kw ? All Best
On-Page Optimization | | Dan-Lawrence
Dan0 -
Title tag of product page including category keyword?
I'm doing some work on a site that essentially is about giving and getting reviews. It's heirarchy has categories and products within those categories. For the title tag of the product pages, they currently have "Best {Category} | {Product} Reviews" I've advised them that they should remove the "Best {Category}" part because a) they're already targeting the category pages themselves and b) from a user perspective, the product page should just have a title tag that makes sense for that particular page (the page is not necessarily the "best" and certainly is not a series of products within that category). I wanted to post here to confirm that my advice is sound. Thanks.
On-Page Optimization | | jim_shook0 -
Page Title & Meta Description Getting Cut Off In The SERPs
Hi Guys, I am trying to figure out why my page titles and meta d tags are getting cut off in Goofle SERPS. My page titles are 70 characters or under (including spaces) and my meta Dd's are 155 characters or under (including spaces) so I cannot work out why They are getting cut off. Is there something I have missed?! Thanks, Meaghan
On-Page Optimization | | StoryScout0 -
I do not want all my META descriptions to be unique.
Hi, I have maybe 20 categories (new) that I really like to have the same Meta description for all of them. The category names call out the use of their respective products. but, all of these categories are related to a much bigger global initiative. I don't have enough space in the title to discuss the individual terms as well as the broader project, so I would like the META to say something like "Products related to <this thing="" my="" customers="" care="" about="">from</this> However, I am extremely paranoid about adding 20-25 meta descriptions that are identical, because Google. Am I overthinking this and being paranoid about Panguin and Penda?
On-Page Optimization | | reallygoodstuff0 -
There are companies who evaluate what effect the penguin update had on a website. Is this possible and is it a good investment ?
I have been hit by the penguin update. I have found companies who for $300 will evaluate my site for potential problems. Is this possible and is it worth the investment
On-Page Optimization | | MobileVet0