High or low volume keyword
-
Does it take longer to rank on high volume versus a low volume keyword ?
if so why
Thank you,
-
Moz Bar has a Keyword Difficulty tool that generates right on your SERP - if you don't have Moz Bar downloaded, I would highly recommend!
-
If keyword Difficulty metric is my helper based on your experience do you have an idea of timing...
Based on my experience I have noticed that when the keyword difficulty is around 15 to 20 it takes about a week to 2 weeks to see some changes.
However, when the keyword difficulty is high like in the 45 to 55 range, do you know how long it can take ?
I have heard that for keyword difficulty of a 100 like on the keyword seo, it can take up to 2 years.
-
My gauge for this is to visit the SERPs and see WHO is ranking on the first page. The number competing and the volume matters a lot less than who is competing and what type of content has earned them these rankings. If I think that I can compete with their content then I attack - it does not matter the number competing or any other metric - if you have a good site and can defeat their content then you can probably attract enough links to become competitive over time.
I think about it like this... Do not fear competition, because where there is competition there is probably also a lot of traffic and a lot of money changing hands. You can often make decent money from long tail keywords on the edges of the fight and if you can break onto the first page of the SERPs there is likely a good payday.
-
It's a matter of competition, not volume.
High volume keywords have high competition.
Low volume keywords don't necessarily have low competition e.g: keywords like mesothelioma compensation will be hard to rank for despite relatively low search volume.It takes longer to rank for a keyword where competition is higher. Keyword Difficulty metric is your helper here.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Keyword rank drop, any advice?
Screen Shot 2021-08-26 at 19.02.18.png My search visibility dropped from around 13% a few weeks ago to 8.29%. I know that Google launched a bunch of updates in this past few weeks to ignore spam links, and I'm pretty sure that was the reason for the drop - some of the links to my site date back over 10 years and those links were garbage. Confusingly, at the same time, my Domain Authority went up by 1 to 32, then back down a week later. How can I restore my previous rank in the short term? We're designing a new site at the moment with vastly improved page speed, but I'm not sure what effect that will have yet (thespacecollective.com).
Intermediate & Advanced SEO | | moon-boots0 -
Keyword before location: Do you notice a big difference in performance?
Frequently in Moz, I see that the keywords that use "KEYWORD LOCATION " have higher volume than "LOCATION KEYWORD." For example, "chinese food Austin" is 201-500, while "Austin chinese food" is 11-50. I'm interested in your experiences targeting one variation of this type of keyword over the other. Are you seeing that using the exact match matters? Even if the order of K+L versus L+K does matter, do you find that near matches, like "chinese food in Austin", work just as well? Concrete examples of performance would be fantastic.
Intermediate & Advanced SEO | | Kevin_P1 -
Keyword explorer
Hello, I was trying the keyword explore and got some questions : I first used it with all the search terms for the keyword "italy bike tours" and came across terms like this one "tuscany bike tours florence italy" Does it mean I have to include this exact expression in my content or do I just need to include somewhere in my content the words tuscany and florence ? Then I did the same search but this time with closely related keywords and the keyword explorer give me the word "pasticceria" or "tirrenia" are being closely related to the keyword italy bike ... How does the keyword explorer find those words because I don't see how those can be related... If someone could explain that would be awesome. Thank you,
Intermediate & Advanced SEO | | seoanalytics0 -
Different rankings for same keyword in different geo locations
I am listed at # 11 in google.com.pk for a same keyword but listed 4th when I use &gl=us in the same query or use a US ip address. Could this be because google's recent update and maybe they are taking time to push the update towards other countries or something else? In any case I see decent rankings when I use the query in google.com or when I use gl=us, but lower quality results in google.com.pk so please guide what is going on. Thanks in advance for guidance (y)
Intermediate & Advanced SEO | | hpk0 -
Ranking for local searches without city specific keywords?
Hey guys! I had asked this question a few months ago and now that we are seeing even more implicit information determining search results, I want to ask it again..in two parts. Is is STILL best practice for on-page to add the city name to your titles, h1s, content etc? It seems that this will eventually be an outdated tactic, right? If there is a decent amount of search volume without any city name in the search query (ie. "storefont signs", but no search volume for the phrase when specific cities are added (ie. "storefront signs west palm beach) is it worth trying to rank and optimize for that search term for a company in West Palm Beach? We can assume that if there are 20,000 monthly searches for the non-location specific term that SOME of them would be fairly local, so do we optimize the page without the city name and trust Google to display results with a local intent...therefore showing our client's site in the SERPS when someone searches "sign company" and they are IN West Palm Beach? If there is any confusion, please just ask me to clarify! I think this would be a great WhiteBoard Friday topic for Rand!
Intermediate & Advanced SEO | | RickyShockley0 -
Are these URLs too Keyword-packed?
Hi guys, Here is the URL: http://www.consumerbase.com/mailing-lists/dog-stores-mailing-list.html The target keywords are "Dog stores mailing list" and "Dog stores mailing lists" Does having "mailing-list" and "mailing-lists" in my URL hurt me?
Intermediate & Advanced SEO | | Travis-W0 -
Does a High percentage of nofollow inconming links, harm my campaign?
Hi all, and first of all, thanks in avant, my question is.... Does a High percentage of nofollow inconming links, harm my campaign? and when i mean a high percentage, i mean a 67% of all my incomings links, that are nofollow. Thanks! w7HDh.png
Intermediate & Advanced SEO | | ofuente0 -
URL - Keywords
My domain name contains my top two keywords. Am I penalized if I create another page where I add my domain key words a 2nd time after the domain name along with a subcategory and the name of a state. I don't know what white hat and black hat is so I want to make sure I stay white hat. Also I didn't know it but is it true that your title shows up in your domain name?
Intermediate & Advanced SEO | | Boodreaux0