44 terms dropped out of the top 3 results on google this past week.
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Can anyone take a look at the site and offer suggestions as to what I can do. My visibility went from 13% to 2% over the past two months.
I had 800 organic terms prior to this now I am falling off a cliff. Have no idea what happened. I just switched over to HTTPS 3 weeks ago and it has helped a little.
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Please let me know you would like more questions answered or if I did not answer the question in full.
Respectfully,
Tom
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I hope you're well I hope you don't take this as criticism I thought I would go over everything and see what I could find I found a lot of things very quickly.
It looks like the algorithm that hit you is April
There are tons of very hard to understand what you're selling e-commerce options but no descriptions and no really industry-leading or content that would answer customers questions.
I hate to be the one that says this but there's some good news and some bad news I have just gone over this very quickly so please don't kill me for my observation. I believe that you were hit in April most recent hit In April I believe it was because of extremely poor backlink to domain ratio in addition to content that lacks authority and PR You have Latin still on the theme of your website. This is never a good thing. It tells Google your sites not ready and not to rank you for lack of better words
this is on your homepage and look at what it does and look at where it sends you
- https://www.orthopedicjobs.net/
- https://www.orthopedicjobs.net/index/locums
- https://www.orthopedicjobs.net/index/allied
The left-hand of the site's navigation is extremely confusing and no one's going to be happy when they click on it. Even the people doing an advanced search they can just type in the word and you could use something like "elastic search" or "Apache Soler" this is taking the theme and having a developer or maybe no developer chop it up and ruin the site architecture if there was any please don't take this as me being harsh. The site is obviously going to be hit by Google's algorithm it is not up to par with what would rank in the top 10 or 3 I know this is not what you wanted to hear but it's just the beginning of what you need to be doing.
Sign up for search console
You have a 302 redirect on your homepage I would strongly suggest changing it to a 301 and getting rid of redirect chain 302 http://www.orthopedicjobs.net/ 64.111.127.175 server_redirect temporary
I know Google has said 301 / 302's what's the difference wi there is a different one that will keep you from getting ranked as Google will treat a 302 as a no Index for a considerable amount of time.
Status Code URL IP Page Type Redirect Type Redirect URL
301 http://orthopedicjobs.net/ 64.111.127.175 server_redirect permanent http://www.orthopedicjobs.net/
302 http://www.orthopedicjobs.net/ 64.111.127.175 server_redirect temporary https://www.orthopedicjobs.net/
200 https://www.orthopedicjobs.net/ 64.111.127.175 normal none noneReferring Domains 26
Lost 1
Analyzed Backlinks 1,360
for review 1,360 100.0%Ok, so what I see here is Almost every single backlink comes from the same place. medexplorer.com when you have 26 domains pointing at your site and 1300 backlinks Google is going to think you are definitely not getting them organically. The thing you need to understand is I I would rather earn one backlink from a reputable relevant domain then spend the time trying to earn the second from the same domain. Once you have the link, in general, it is a very good thing and adding more links from the same domain is not productive in many cases.
you just moved to HTTPS last month in September I can tell from builtwith.com
- NO XML or HTML sitemaps work for lack of better words you are kind of tricking people when you do that. Want to send people down the corridors like telling someone your bathroom Tesla closet on the right when really is before the stairs and to the left.
- https://www.orthopedicjobs.net/sitemap.xml
- https://www.orthopedicjobs.net/sitemap.xml.gz
- or any other format of XML sitemap is running
- https://www.orthopedicjobs.net/sitemap_index.xml
Obviously, if we're talking about the Guardian New York Times Wall Street Journal yeah you want to have as many links as possible because they're all going to be unique relevant stories. But overseeing is industry links with query strings possibly causing those URLs to look like they're not the same URL because they lack a canonical
Check your backlinks
First, review your most toxic backlinks, which can trigger Google penalties:
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If you 100% agree with toxic estimations, add a link to the Disavow list to generate a .txt file and send it to the Google Disavow Tool
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If you prefer to reach out to the website owner first, leave the link in your Remove list
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If you know for sure that the link is not harmful at all, simply whitelist it in one click
-
Investigate when in doubt
Click on a backlink’s URL to review it in the quick Page Preview mode to make sure the link isn’t suspicious, and make your decision based on more data.
if you would like for me to help you more I am more than happy to just tell me the word.
Authority Score is calculated based on:
Domain Score 2
Trust Score 0
Backlinks 2.7K
Referring Domains 22
Monthly Visits 4.2K (not bad for this)
Keywords 160I hope I was of help,
Tom
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asdf
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We obviously need dates exact dates are the best approximate dates are great. Are you running the site through a Moz campaign that tracks keyword rankings? If so please look at those in correlation with the updates that are posted.
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UPDATED
Take a look at MozCast.com just to give you a slight idea of how much Google’s algorithm is constantly changing in the last couple of months we have seen substantial algorithm updates.
August 1 saw a significant change all the way through September 11, Google Birthday Update: Google Confirms Small Algorithm Update On September 27th, Again On October 8th & 9th? They are not slowing down
Even after that, they are happening consistently. Inside of your Moz campaign dashboard under rankings, you will see a correlation of algorithm updates. If this happened to your number one, I’m sorry to hear this sincerely. Number two I have good news if you work hard enough on your site there is a good chance, and I’m basing this on five sites that lost over 50 to 70% of their traffic and returned back to getting more and more traffic after making changes. This is not always the case obviously these are unique circumstances however it sounds to me like in less you forgot to remove a robots.txt file that said no index or a no index tag something similar to that or do the considerable site rebuild domain migration that you have positively been affected by Googles algorithm updates.
The last two are
- https://www.seroundtable.com/google-search-algorithm-ranking-update-26489.html
- https://www.seroundtable.com/google-birthday-algorithm-update-26453.html
Use
- https://mozcast.com
- https://www.semrush.com/sensor/
- https://www.rankranger.com/rank-risk-index
- https://www.accuranker.com/grump/
- https://www.advancedwebranking.com/google-algorithm-changes/
- https://serpmetrics.com/flux/
(Disclaimer)
I was using voice to text for this I DID update it within approximately two days so that it makes more sense please if you have any questions asked them to me I have dealt a lot with algorithms.I have a good idea of what you need to do once I get an idea of the site.
I’m not saying I can fix everything I’m typing that I can definitely tell you some things that you could probably be doing better or let’s get the basics out-of-the-way and start with a Deep Crawl of the site.I will help you through this via Moz Q&A. So feel free to private message me your Domain if you don’t feel comfortable posting it if you feel comfortable posting it that would be an in enormous help diagnosing the issue is.
Thank you so much,
Tom
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Hi Boodreaux,
Did you see Linda and Andrea's requests for clarification above? Please give us more details about this site (URL if possible) so we can help. Thanks!
Christy
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Yea, there's a lack of detail here (which site?) necessary for community help. Chances are something else came into play two months ago which was part of the slide as well.
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You don't seem to mention which site you want people to look at?
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