Is this considered duplicate content?
-
Hi Guys,
We have a blog for our e-commerce store. We have a full-time in-house writer producing content. As part of our process, we do content briefs, and as part of the brief we analyze competing pieces of content existing on the web. Most of the time, the sources are large publications (i.e HGTV, elledecor, apartmenttherapy, Housebeautiful, NY Times, etc.). The analysis is basically a summary/breakdown of the article, and is sometimes 2-3 paragraphs long for longer pieces of content.
The competing content analysis is used to create an outline of our article, and incorporates most important details/facts from competing pieces, but not all. Most of our articles run 1500-3000 words.
Here are the questions:
NOTE: the summaries are written by us, and not copied/pasted from other websites.
-
Would it be considered duplicate content, or bad SEO practice, if we list sources/links we used at the bottom of our blog post, with the summary from our content brief?
-
Could this be beneficial as far as SEO?
-
If we do this, should be nofollow the links, or use regular dofollow links?
For example:
For your convenience, here are some articles we found helpful, along with brief summaries:
<summary>I want to use as much of the content that we have spent time on.
TIA</summary>
-
-
we would recommend not using duplicated content marketing, as it can damage your businesses organic seo, instead write all of the work in a white hat way.
-
Hello kekepeche,
- Citing your sources is good practice & you'll;l avoid aby potential penalisation.
- Google is clever enough to 'know' the original [older] content source
- Use regular links since you're citing the original authors
- If you can get your writer to rewrite some source content to make it 80%+original this would be better for your SEO campaigns as it's technically original content so will rank better - Though, take care as not to infringe copyright
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplication content management across a subdir based multisite where subsites are projects of the main site and naturally adopt some ideas and goals from it
Hi, I have the following problem and would like which would be the best solution for it: I have a site codex21.gal that is actually part of a subdirectories based multisite (galike.net). It has a domain mapping setup, but it is hosted on a folder of galike.net multisite (galike.net/codex21). My main site (galike.net) works as a frame-brand for a series of projects aimed to promote the cultural & natural heritage of a region in NW Spain through creative projects focused on the entertainment, tourism and educational areas. The projects themselves will be a concretion (put into practice) of the general views of the brand, that acts more like a company brand. CodeX21 is one of those projects, it has its own logo, etc, and is actually like a child brand, yet more focused on a particular theme. I don't want to hide that it makes part of the GALIKE brand (in fact, I am planning to add the Galike logo to it, and a link to the main site on the menu). I will be making other projects, each of them with their own brand, hosted in subsites (subfolders) of galike.net multisites. Not all of them might have their own TLD mapped, some could simply be www.galike.net/projectname. The project codex21.gal subsite might become galike.net/codex21 if it would be better for SEO. Now, the problem is that my subsite codex21.gal re-states some principles, concepts and goals that have been defined (in other words) in the main site. Thus, there are some ideas (such as my particular vision on the possibilities of sustainable exploitation of that heritage, concepts I have developed myself as "narrative tourism" "geographical map as a non lineal story" and so on) that need to be present here and there on the subsite, since it is also philosophy of the project. BUT it seems that Google can penalise overlapping content in subdirectories based multisites, since they can seem a collection of doorways to access the same product (*) I have considered the possibility to substitute those overlapping ideas with links to the main page of the site, thought it seems unnatural from the user point of view to be brought off the page to read a piece of info that actually makes part of the project description (every other child project of Galike might have the same problem). I have considered also taking the subsite codex21 out of the network and host it as a single site in other server, but the problem of duplicated content might persist, and anyway, I should link it to my brand Galike somewhere, because that's kind of the "production house" of it. So which would be the best (white hat) strategy, from a SEO point of view, to arrange this brand-project philosophy overlapping? (*) “All the same IP address — that’s really not a problem for us. It’s really common for sites to be on the same IP address. That’s kind of the way the internet works. A lot of CDNs (content delivery networks) use the same IP address as well for different sites, and that’s also perfectly fine. I think the bigger issue that he might be running into is that all these sites are very similar. So, from our point of view, our algorithms might look at that and say “this is kind of a collection of doorway sites” — in that essentially they’re being funnelled toward the same product. The content on the sites is probably very similar. Then, from our point of view, what might happen is we will say we’ll pick one of these pages and index that and show that in the search results. That might be one variation that we could look at. In practice that wouldn’t be so problematic because one of these sites would be showing up in the search results. On the other hand, our algorithm might also be looking at this and saying this is clearly someone trying to overdo things with a collection of doorway sites and we’ll demote all of them. So what I recommend doing here is really trying to take a step back and focus on fewer sites and making those really strong, and really good and unique. So that they have unique content, unique products that they’re selling. So then you don’t have this collection of a lot of different sites that are essentially doing the same thing.” (John Mueller, Senior Webmaster Trend Analyst at Google. https://www.youtube.com/watch?time_continue=1&v=kQIyk-2-wRg&feature=emb_logo)
White Hat / Black Hat SEO | | PabloCulebras0 -
Have just submitted Disavow file to Google: Shall I wait until after they have removed bad links to start new content lead SEO campaign?
Hi guys, I am currently conducting some SEO work for a client. Their previous SEO company had built a lot of low quality/spam links to their site and as a result their rankings and traffic have dropped dramatically. I have analysed their current link profile, and have submitted the spammiest domains to Google via the Disavow tool. The question I had was.. Do I wait until Google removes the spam links that I have submitted, and then start the new content based SEO campaign. Or would it be okay to start the content based SEO campaign now, even though the current spam links havent been removed yet.. Look forward to your replies on this...
White Hat / Black Hat SEO | | sanj50500 -
Am I Syndicating Content Correctly?
My question is about how to syndicate content correctly. Our site has professionally written content aimed toward our readers, not search engines. As a result, we have other related websites who are looking to syndicate our content. I have read the Google duplicate content guidelines (https://support.google.com/webmasters/answer/66359?hl=en), canonical recommendations (https://support.google.com/webmasters/answer/139066?hl=en&ref_topic=2371375), and no index recommendation (https://developers.google.com/webmasters/control-crawl-index/docs/robots_meta_tag) offered by Google, but am still a little confused about how to proceed. The pros in our opinion are as follows:#1 We can gain exposure to a new audience as well as help grow our brand #2 We figure its also a good way to help build up credible links and help our rankings in GoogleOur initial reaction is to have them use a "canonical link" to assign the content back to us, but also implement a "no index, follow" tag to help avoid duplicate content issues. Are we doing this correctly, or are we potentially in threat of violating some sort of Google Quality Guideline?Thanks!
White Hat / Black Hat SEO | | Dirving4Success0 -
Spam report duplicate images
Should i do a spam report if a site competitor as copied my clinical cases images and placed as their own clinical cases. That site also does not have privacy policy or medical doctor on that images. My site: http://www.propdental.es/carillas-de-porcelana/
White Hat / Black Hat SEO | | maestrosonrisas0 -
Copied Content/ Copied Website/
Hello guys, I was checking my product descriptions and I found out that there is a website that is using my descriptions word by word, also they use company name, product images, they have a link that sends you to my site, contact form.. I tried to purchase something and the order came through our email, but i made an inquire and it didn't come through. Also they have a sub-folder with my company name. Also they have url's with my company name, and this isn't right is it? I am confused and honestly I don't know what to do, we don't take part to any affiliation program or anything like that and we don't ship out of Europe. This is a Chinese website. Just for curiosity, I noticed that one of our competitors is there as well, and it does seem weird. Here is the links: www.everychina . com/company/repsole_limited-hz1405d06.html
White Hat / Black Hat SEO | | PremioOscar0 -
Does posting a source to the original content avoid duplicate content risk?
A site I work with allows registered user to post blog posts (longer articles). Often, the blog posts have been published earlier on the writer's own blog. Is posting a link to the original source a sufficient preventative solution to possibly getting dinged for duplicate content? Thanks!
White Hat / Black Hat SEO | | 945010 -
I'm worried my client is asking me to post duplicate content, am I just being paranoid?
Hi SEOMozzers, I'm building a website for a client that provides photo galleries for travel destinations. As of right now, the website is basically a collection of photo galleries. My client believes Google might like us a bit more if we had more "text" content. So my client has been sending me content that is provided free by tourism organizations (tourism organizations will often provide free "one-pagers" about their destination for media). My concern is that if this content is free, it seems likely that other people have already posted it somewhere on the web. I'm worried Google could penalize us for posting content that is already existent. I know that conventionally, there are ways around this-- you can tell crawlers that this content shouldn't be crawled-- but in my case, we are specifically trying to produce crawl-able content. Do you think I should advise my client to hire some bloggers to produce the content or am I just being paranoid? Thanks everyone. This is my first post to the Moz community 🙂
White Hat / Black Hat SEO | | steve_benjamins0 -
Are duplicate item titles harmful to my ecommerce site?
Hello everyone, I have an online shopping site selling, amongst other items, candles. We have lots of different categories within the LED candles category. One route a customer can take is homepage > LED candles > Tealights. Within the tealights category we have 7 different products which vary only in colour. It is necessary to create separate products for each colour since we have fantastic images for each colour. To target different keywords, at present we have different titles (hence different link texts, different URLs and different H1 tags) for each colour, for example "Battery operated LED candles, amber", "Flameless candles, red" and "LED tealights, blue". I was wondering if different titles to target different keywords is a good idea. Or, is it just confusing to the customer and should I just stick with a generic item title which just varies by colour (eg. "LED battery candles, colour")? If I do the latter, am I at risk of getting downranked by Google since I am duplicating the product titles/link texts/URLs/H1 tags/img ALTs? (the description and photos for each colour are unique). Sorry if this is a little complicated - please ask and I can clarify anything...because I really want to give the best customer experience but still preserve my Google ranking. I have attached screenshots of the homepage and categories to clarify, feel free to go on the site live too. Thank you so much, Pravin BqFCp.jpg KC2wB.jpg BEcfX.jpg
White Hat / Black Hat SEO | | goforgreen0