Hello, I've heard that the outbound links I provide in my content should have a high degree of relevancy to the topic I'm writing about or they aren't really worth including. Is this true?
-
Hello, I've heard that relevancy of the content between the source page and the target page of outbound links in my content matters greatly. The outbound links I provide in my content should have a high degree of relevancy to the topic I'm writing about, or they aren't really worth including. Example: Don't just link to the homepage of an organization mentioned in the article, link to a page on their site that is related to the topic you are writing about. Is this true? Would including less relevant links negatively impact SEO in any way?
-
Hi, so what we do is, we write a lot of blog posts, about garden rooms.
If mention a newspaper article, or say we mention a supplier in one of our blogs, then we might link to them.It could be something like, somebody wants to read more, about the sheep wool insulation we use, so we link to the supplier's website, who offers more information on the insulation, does this help?
-
I think that what you link to should be both relevant to the topic and superior in some important way to the information that you have on your own website. That's my guide to outlinks.
-
Thank you! That clears it up!
-
Relevancy is hard to determine, I wouldn't stress too much about it, but you do need to make sure it is on topic.
For instance, if you are trying to rank for "4WD for sale" and you link out to a topic about astronomy that's clearly not relevant.
The determining factor, is your outbound link going to be useful to the reader? If yes include it, if not don't.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Content above the Fold, or Below
Hi, I have an ecommerce site with several categories that I consider good landing pages. In order to get better search results I add content to these pages, usually above the fold, then after the content products are listed. Example:https://www.carburetor-parts.com/Carburetor-Kits_c_568.html I worry that customers get to the page and since they don't see the products above the fold, they move on. Should I be putting content in the footer instead of the header and if so how does that effect SEO? This has been bugging me for a long time. Thanks
On-Page Optimization | | MikeCarbs
Mike0 -
Should I utilize URL re-writes to include keywords and other optimised page elements on my website?
Hi there, I am working on a medical recruitment website: https://wave.com.au/ I have noticed that our Job Search and Job Listings section of the website is lacking a little bit in terms of SEO optimisation. For example, at the moment this is our search page (with locum work type selected): https://wave.com.au/search-locum/results If you add a location, for example, NSW and then click search again, it updates the URL to: https://wave.com.au/search-locum/results?LocumSearchForm_Location[]=NSW&action_doSearch=Search+jobs I did a check what some competitors and leaders in the recruitment industry were doing and I came across: https://www.ochrerecruitment.com.au/jobs/anaesthetics/new-south-wales/locum/ If you click the different filters/options, it updates the URL to include more clearly defined categories. Some websites would even have a H1 heading tag that would update based on the filters/options you selected. Should I set up a set of URL re-writes and re-structure my website a little bit so that dynamic URLs change to static etc.? Does anyone have any best practice knowledge in regards to this? I have been referencing the following article: https://moz.com/blog/dynamic-urls-vs-static-urls-the-best-practice-for-seo-is-still-clear
On-Page Optimization | | Wavelength_International0 -
How to write an optimal h1?
I am working on optimizing the content on my site and am currently reviewing my h1s and seeing how they can be improved. What is the exact purpose of the h1 and how should it differ from the meta title?We sell clothing apparel on my site. So for example- my meta title for women's printed tops category is- Printed tops for women I Patterned Shirts & Tunics I Company Name. How should my h1 differ from this? Thanks.
On-Page Optimization | | whiteonlySEO0 -
Could you please provide some suggestions about how to improve the domain popularity and link popularity of a website
Could you please provide some suggestions about how to improve the domain popularity and link popularity of our website
On-Page Optimization | | nlogix0 -
I'm starting an online training school and need some advice.
Hey Moz'ers, I'm looking start an online training website. I feel there is 3 options: Self hosted LMS (Moodle, Litmos etc), Sass solution (Academy of Mine, Pathwright etc) Or DIY with Chargify type payments/subscriptions. To get started it is easiest to use one of the software as a service options. I get to use my own domain but everything else is via the software provider. **What potential problems can you see if/when I decided to do my own self hosted option? Will I be able to redirect the pages to my new site and pass along my accumulated page rank with minimal disruption or am I missing something catastrophic? ** Any advice would be helpful.
On-Page Optimization | | danlovesadobe0 -
Duplicate links from forum what to do?
After a crawl it found over 5k errors and over 5k warnings. Those are: Duplicate page content; Duplicate page title; Overly-Dynamic URLs; Missing Meta descr; Title Element too long. All those come from domain.com/forum/ I don't need SEO on forum so what should I do? What could be an easy solution to this? No index? No follow? Please help
On-Page Optimization | | OVJ0 -
Same keyword for almost same content
Hi all! my site deals with a concept called "motivation" in two different categories: motivation for teachers (related to kids) and motivation for parents (related to kids all well). These two categories (in different pages and in different menus) deals with the concept through different perspectives. BUT the keyword to optimize the pages is the same. Due to the structure of the web I've been given I am in this position. I can't redesign the web (I'm not allowed to do it). Any solution related to the keyword? Should I maybe optimize one page with the keyword and in this page have a link to the other not-optimzed page?Any ideas? Thanks in advanced.
On-Page Optimization | | juanmiguelcr0 -
Relative links
Hi, How much of an SEO issue is it to have relative links vs. fully written out links, like http://www.seolinkquestion.com/my-silly-question ? If I have a site that uses relative links, should I change them all? Thanks...Mike
On-Page Optimization | | 945010