Hi, on SEO article submissions, do I only include the link to the page I am trying to promote or is it best practice to also include a link to home page or parent page?
-
Good day. I am writing articles for submission, I would just like some help with the page structure. Do I only include the link for the page that I would like to promote or is it advisable to include other page links, such as home page or the parent category too? Any help would be appreciated
-
@effectdigital You should do both but mention the homepage where it seems appropriate, such as a blog about the industry. It brings overall value to the site.
[SEO Packages](https://rozefsmarketing.com/seo-packages-pricing-plans/).
-
Hello Dear!
Yes, you can add links to your article but not doing stuffing and bolding so many keywords if you do then your website will not visible on SERPs. Because it has a way you did spam.
For Example:
Your article is all about SEO Services
So You go to create a link that you are promoted like this SEO Services in Lahore -
the same number of connections as you have to get your 'important' and 'convincing' thought or substance crosswise over to the end client. Connection to the spots which are applicable on your site, which interface most emphatically with the substance
There are no firm guidelines in Digital PR, other than 'have a thought' and advance it successfully. On the off chance that your article is about a particular item, connection to the particular item. Specialty the connection with the most brief client venture, which will madden end-clients the least. That is you absolute best at better than average inbound SEO value stream SEO Services in Pakistan
-
Thanks so much, appreciate the time
-
That's exactly right. As long as the links could be useful to a user, as long as the page upon which the links exist sees traffic and is editorial in nature, then you could see some SEO gains.
If you want to you can even link to resources on other websites entirely, as long as they contribute something substantial to your study and you can demonstrate that the information has been verified in some way.
Links for no reason other than SEO benefit seldom pass much link-juice, so I'd leave them out. Even if they work initially, they often get de-valued later (which is a whole 'nother ballpark of problems!)
-
Hi Thanks for your input. What i am currently doing is doing original pieces for each page that I would like to rank for. They are informative in terms of mattress buying advice, where to look for them, what to look out for etc. I am very tight when it come to any form of self promotion. each piece is 100% original and submitted on its own. No software and no spinning.
So for example I write a piece on what types of mattresses do what, where the best place to look for them is, what sort of signs to look for for defects etc. At the very end of the page I include a link to my page that is relevant to the content that I have written, purely as a suggestion that the particular page link may be of help to them. So whilst that link is to a sub domain I was just wondering if there should be other links to other pages or if that one sub domain link is best practice.
If I understand you correctly it may be ok to include a link to some other non promotional types of links like a post to sleep tips and probably not a good idea to include links to home for no specific reason other that link strength?
-
If you are stating that you have proper content, which you are seating on a site as one single editorial placement (which is non-advertorial in nature, which will not be syndicated to more than one site) then it all depends upon the context of the hyperlink.
If you want your link-building to work, there are a myriad of technical and Google-policy related factors which will impact the (SEO) authority flow. One thing you really need to consider, is relevance. Most people look at relevance in an overly-simplistic sense which considers only thematic or linguistically semantic relevance.
For example, most people would say that a link from a car insurance site, to a car dealership page, which used anchor-text containing the word 'car' was relevant. Both sites are (to some degree) about cars and the anchor text matches, so the link is relevant, right?
WRONG
What you also have to consider is, why would a user 'follow' your hyperlink? Google wants to weight links which are editorial in nature (non-ad based, not paid for) which web-users actually follow and use on the web. If a link exists 'just for SEO' and no users will follow it, if the link was paid for - it's not a 'relevant' link
You have to make your hyperlinks 'user-relevant', not just 'SEO-relevant'. Having a linked theme and a splash of copy on some unknown page of the web, isn't enough to rank well (sorry). Art least, not for competitive terms!
If my hypothetical car insurance company and the related car dealership worked on a mutual partnership where no money changed hands, which created something enticing - which encouraged traffic to flow through the hyperlink... well, you might just have a 'real' relevant link at that point. Maybe the dealership and insurance companies used some of their data and combined it in a way which created unique articles or infographics (example: "did you know that cars bought at brand-approved dealerships are less likely to be part of a claim within ten years?" etc.)
Maybe they threw in some discounts whilst working together, to sweeten the deal and get people to use the link(s) within their co-authored content. That's what real link building is
**If however, you are using some kind of free article-submission software or article-network **(which no one really reads), it is extremely unlikely that anything you do with the link(s) will produce considerable SEO ranking-power
So to finally answer your question about, how many links should you include? Where should they go? The answer is variable, but basically boils down to: as many links as you need to get your 'relevant' and 'compelling' idea or content across to the end user. Link to the places which are relevant on your site, which connect most strongly with the content
There are no hard-and-fast rules in Digital PR, other than 'have an idea' and promote it effectively. If your article is about a specific product, link to the specific product. Craft the link with the shortest user-journey, which will infuriate end-users the least. That's you best shot at decent inbound SEO equity flow
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How do I fix a broken link to a product category page in wordpress?
We are building a new site currently at http://67.222.109.48/~cheapnan/ I started doing some SEO after the developer I hired failed to do it even though it was in the agreement. I did our old site so I should be able to do this but I am new to wordpress. Now when i go to the products tab at the top of the page the first 2 have broken links, I checked the rest and there are 3 total that I need to fix. I am unsure how to access the navigation so I can fix the links. Please tell me where to look.
Content Development | | cheaptubes0 -
Translated text: should I use canonical link?
Hello everybody, I'm writing an article in Danish, which I have translated into English on a Danish blog. But I'm not sure if I have to use the canonical link from the English version to the Danish, or whether I should just publish both without using canonical link. What is your recommendation for this? Looking forward to hearing from you. Thanks & regards, Jonathan
Content Development | | JoLinda910 -
Multiply pages of similair subject not showing up in serps?
Hi, I have a website with a lot of similair subjects. Its a website with around 1000s pages.
Content Development | | vulonl
For example this website is about "cars" so I wrote a pages about: Green classy cars
Green cars for the summer
Green car show 2013 What happens is that on the query of "Green car show". The page green classy cars shows up. I have the feeling that google takes one page about a similair subject and only put on in the serps. I checked this on multiply pages and this seems the case. If I search on exact "Green car show 2013" + MY URL, still then its shows indexed but only position 4. Places 1,2,3 shows again other pages of my website with similair subject. Now my feeling says the other pages have more authority and thats why they show up higher. But then...again now all the content Im adding it isnt showing up.. The last months I added around 300 pages and I did not got one visitor more daily and I have the feeling it is because it are all similair pages and google does not want to show them. My question is: Is their something I can still make them show up? Because they do have all 100% unique content and 100% unique images they only have similair subjects. or Is their some way I can tell Google that his are really different pages, so this would maybe help?0 -
Advice on the layout on this page for user experience and seo
Hi, we are testing a new website using wordpress, we have never used wordpress before and normally use joomla so we would like some advice to make sure the page below is good user experience, good for seo and the layout of the page including text style and size and paragraph space is ok would love your feedback here is the page http://www.cheapflightsgatwick.com/david-cameron-economic-rescue-plans-fail-as-families-are-forced-to-give-up-holidays/
Content Development | | ClaireH-1848860 -
Correction Duplicate Page Title Problems for a Blog
EDITED: To just focus on the issue at hand. I am trying to figure out the SEO rules instead of just working on the content. Please bear with me. I am adept technically. I just do not know the rules of the SEO process or even some of the termology. So I’m trying to attack problems one at time. Today’s problem – **Duplicate Page Titles ** We evidently have thousands of Duplicate Page Titles. We are using Joomla 2.5 & Easyblog. Our sitemap is automated from XML Sitemap Easyblog takes the title of the sites and uses it for a name of the summary pages. We post 5 blog items per page and all the names are the same. http://www.OursiteName.com/?start=5 Page Title = Site Name http://www.OursiteName.com/?start=10 Page Title = Site Name A similar thing happens on the sorting by Author or Category etc etc. Basically non-duplicate pages are looking like duplicates. What is the best practice / approach? Using the Robot.txt or XML Sitemap to tell Google not to crawl these pages? Writing a script or edit the Easyblog code to edit the 2000 duplicate Page Titles? Other thoughts?
Content Development | | Romana0 -
SEO guide for journalists
I am looking for a white paper or similar focused on helping journalists (online) writing better and more SEO-friendly content. If you know of anything or anyone who might be of help I would love to hear from you.
Content Development | | jpndk0 -
SEO All in One Not Showing Up
I am working at a company that has had SEO All in One installed on our Wordpress blog for awhile, but the Meta data is not being published. When looking at a draft of the post the fields are automatically filled with the blog post (I would like the possibility of manually changing the meta sometimes). However, regardless of that the Meta titles, etc.. on the live site are blank and don't use what is written in the SEO All in One pack at all. Any suggestions for me? Thanks!
Content Development | | theLotter0 -
What's the best way to list products with multiple size options?
For some of my suppliers, there may be a Model A, Model B, and Model C. Within each model, the height and the width may be the same, but there might be 10 variants of length. Is is better to just list the 3 models on 3 separate product pages and have the various lengths as an option in a drop-down menu on each page, or should I actually create 30 different product pages? Just listing 3 would seem to be better from a usability perspective, but having 30 might lead to more pages being indexed. I believe that I'll have 30 different entries in my Google/Bing Product Search feeds, but what is the recommended practice for actual sites? Thanks
Content Development | | nks20120